Korea No.1 medical aesthetic brand launches online and in 380 Sephora offline stores
LOS ANGELES, March 13, 2026 /PRNewswire/ -- REJURAN COSMETICS, No.1 medical aesthetic brand developed by global pharmaceutical biotechnology company PharmaResearch, recently announced its official launch at Sephora, marking a major milestone in the brand's North American expansion. The brand is now available on sephora.com and will roll out across approximately 380 Sephora stores nationwide beginning March 16.
Powered by its patented c-PDRN® ingredient and proprietary DNA Optimizing Technology (DOT®), REJURAN® COSMETICS harnesses sustainably sourced wild salmon DNA to support skin renewal. Clinically designed to improve the look of texture, hydration, and radiance, the brand's formulas help strengthen the foundations of healthy skin for a smoother, firmer-looking complexion. Trusted by dermatology clinics, skincare professionals, and celebrities worldwide, REJURAN® COSMETICS combines cutting-edge science with high-performance skincare.
The Sephora launch follows REJURAN COSMETICS' early online debut on sephora.com on March 1, with in-store availability expanding across the United States starting March 16.
Key products available through Sephora include:
- REJURAN Turnover Ampoule
- REJURAN Dual Effect Ampoule
- REJURAN Rebalancing Toner
- REJURAN Nutritive Cream
- REJURAN Turnover Mask
REJURAN will also introduce a Sephora exclusive mini set.
To celebrate REJURAN's launch at Sephora, REJURAN COSMETICS will host a series of interactive pop-up experiences across Los Angeles and Orange County—March 27 at The Americana at Brand, and March 28–29 at Irvine Spectrum Center. The events are designed to introduce consumers to REJURAN's expertise in PDRN science while creating an engaging environment that brings the brand's clinical innovation to life.
Prior to its Sephora debut, REJURAN COSMETICS entered the North American market primarily through online channels including Amazon and TikTok Shop. The Sephora partnership significantly expands the brand's distribution footprint, bringing their products to hundreds of physical retail locations across the United States and strengthening direct engagement with consumers.
"Launching with Sephora represents an important milestone for REJURAN COSMETICS as we continue expanding in the North American market," said a representative from PharmaResearch. "Through this partnership, we aim to further strengthen our brand presence and build deeper connections with consumers in the U.S. while continuing our global growth."
Following the U.S. launch, the company plans to expand its distribution network across additional global markets, including Canada and Southeast Asia, as it continues establishing REJURAN Cosmetics as a leading global derma-cosmetic brand.
About REJURAN COSMETICS
REJURAN® COSMETICS is a premium derma-skincare brand developed by PharmaResearch, a global leader in regenerative science. Inspired by clinical expertise, the brand brings advanced skincare innovation into everyday routines. As Korea's original PDRN-based skincare brand, REJURAN® Cosmetics is powered by patented c-PDRN® derived from sustainably sourced salmon DNA and PharmaResearch's proprietary DNA Optimizing Technology (DOT®). The formulations are designed to help improve skin texture, hydration and radiance while supporting healthier, more resilient-looking skin.
Learn more at rejuranusa.com
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REJURAN COSMETICS Debuts at Sephora, Expanding Its Footprint Across the U.S. Market
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BARCELONA, Spain, March 13, 2026 /PRNewswire/ -- Alimentaria+Hostelco will return to Fira de Barcelona's Gran Via venue from 23 to 26 March 2026, consolidating its position as a leading platform for the food, hospitality and foodservice value chain. In an edition marking Alimentaria's 50th anniversary, the event will span 100,000 m² in seven pavilions, with international participation up 41% compared to 2024.
The show will bring together more than 3,300 companies, nearly 1,000 of them from 70 countries, representing more than 30% of the total. Europe, with Poland as the Country of Honour, together with Asia and Latin America, will make up the strongest international presence, underlining the event's role as a strategic meeting point for the global industry. Confirmed international companies include KeHE, Bidfood, Bergfood, Cotswold Fayre, Sonae, PriceSmart, Walmart, GPA, La Comer, BigBasket and Alkosto.
To support access to new markets and increase commercial opportunities, the organisers have invited 1,500 major buyers and importers from 100 countries, as well as 1,200 national buyers, with more than 14,500 business meetings expected.
Alimentaria+Hostelco 2026 will be organised into a number of specialised sectors. Intercarn will once again be the largest, with 350 companies across 15,000 m². Other featured areas will include Organic Foods, Alimentaria Trends and Fine Foods, focused on innovation; Grocery Foods, with the broadest cross-sector offer of the fair; Coffee, Bakery & Pastry, which doubles its space; as well as Interlact, Lands of Spain, Snacks, Biscuits & Confectionery, Expoconser, Restaurama, and International Pavilions.
Innovation will remain a central focus. The Alimentaria Hub will host 200 experts in sustainability, digitalisation, food safety and emerging trends. Innoval will showcase more than 300 product innovations, alongside 60 ventures in the Food & Hospitality Startups area.
The Horeca sector will occupy more than 20,000 m², bringing together 600 companies and 200 activities. The Horeca Hub will include Imagine Foodservice Europe and the new space, The Shift. The Bakery & Pastry Hub and The Coffee Stage will bring together leading figures in the sector. The programme will include competitions such as the First International Alimentaria Cooking Championship, sponsored by #alimentosdeespaña, the Horeca Awards, and several professional championships.
Alimentaria+Hostelco, organised by Alimentaria Exhibitions, a Fira de Barcelona company, expects to welcome more than 110,000 professional visitors, 25% of them international, reaffirming its leadership as the main platform for business, internationalisation and networking.
BARCELONA, Spain, March 13, 2026 /PRNewswire/ -- Alimentaria+Hostelco will return to Fira de Barcelona's Gran Via venue from 23 to 26 March 2026, consolidating its position as a leading platform for the food, hospitality and foodservice value chain. In an edition marking Alimentaria's 50th anniversary, the event will span 100,000 m² in seven pavilions, with international participation up 41% compared to 2024.
The show will bring together more than 3,300 companies, nearly 1,000 of them from 70 countries, representing more than 30% of the total. Europe, with Poland as the Country of Honour, together with Asia and Latin America, will make up the strongest international presence, underlining the event's role as a strategic meeting point for the global industry. Confirmed international companies include KeHE, Bidfood, Bergfood, Cotswold Fayre, Sonae, PriceSmart, Walmart, GPA, La Comer, BigBasket and Alkosto.
To support access to new markets and increase commercial opportunities, the organisers have invited 1,500 major buyers and importers from 100 countries, as well as 1,200 national buyers, with more than 14,500 business meetings expected.
Alimentaria+Hostelco 2026 will be organised into a number of specialised sectors. Intercarn will once again be the largest, with 350 companies across 15,000 m². Other featured areas will include Organic Foods, Alimentaria Trends and Fine Foods, focused on innovation; Grocery Foods, with the broadest cross-sector offer of the fair; Coffee, Bakery & Pastry, which doubles its space; as well as Interlact, Lands of Spain, Snacks, Biscuits & Confectionery, Expoconser, Restaurama, and International Pavilions.
Innovation will remain a central focus. The Alimentaria Hub will host 200 experts in sustainability, digitalisation, food safety and emerging trends. Innoval will showcase more than 300 product innovations, alongside 60 ventures in the Food & Hospitality Startups area.
The Horeca sector will occupy more than 20,000 m², bringing together 600 companies and 200 activities. The Horeca Hub will include Imagine Foodservice Europe and the new space, The Shift. The Bakery & Pastry Hub and The Coffee Stage will bring together leading figures in the sector. The programme will include competitions such as the First International Alimentaria Cooking Championship, sponsored by #alimentosdeespaña, the Horeca Awards, and several professional championships.
Alimentaria+Hostelco, organised by Alimentaria Exhibitions, a Fira de Barcelona company, expects to welcome more than 110,000 professional visitors, 25% of them international, reaffirming its leadership as the main platform for business, internationalisation and networking.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Alimentaria+Hostelco 2026 reinforces its leadership in a historic edition
