CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

Performance Under Pressure: From Extreme Cockpit Conditions to Everyday Pressure, CLEAR Brings Breakthrough Scalp Science to Fans

SHANGHAI, March 16, 2026 /PRNewswire/ -- In Formula One racing, performance is defined by precision, focus and the ability to deliver under extreme pressure. CLEAR, the world's No.1 men's shampoo and Haircare Partner of Oracle Red Bull Racing, applies that same mindset to developing high-performance scalp and haircare solutions. As the excitement of motorsport returned to Shanghai this weekend, CLEAR is showcasing how a CLEAR™ HEAD can be the performance edge when focus is everything, from the intensity under the helmet to high-pressure moments in everyday life.

Racing at speeds over 300 km/h, Formula One drivers endure some of the toughest physical conditions in sport. Inside the cockpit, temperatures can reach 60°C, while drivers can lose up to 3 L of fluid during a single race. With heart rates soaring and forces reaching 4–6G in corners, hours under a helmet create one of racing's most overlooked realities: helmet hair.  Helmet hair moments have become a viral fan favourite across social media, even as drivers have acknowledged the heat, sweat, itch and distractions that come with it.

CLEAR is helping turn helmet hair from something people try to avoid into a symbol of performance under pressure. Engineered for extreme conditions, the new CLEAR Men Scalp MaxCharge Shampoo has been extreme-tested to fight 10x scalp problems such as dandruff, grease and weak roots, plus its 1.82s fast-action formula delivers 10x energised scalp defence with up to 72-hour freshness. By tackling scalp stressors at the root, CLEAR helps remove distractions for clarity and confidence both on and off track.

"At CLEAR, we engineer scalp care products for people who expect the very best from themselves every day," said Mohamed Elsharkawy, Unilever China's Hair Care Marketing Director and Global Vice President of CLEAR. "Our partnership with Oracle Red Bull Racing allows us to bring that innovation to life and connect with fans who share the same ambition to maximise their potential."

Throughout the Shanghai race weekend, the CLEAR x Oracle Red Bull Racing partnership came to life through a series of fan activations and appearances across the city and trackside.

CLEAR x Oracle Red Bull Racing Fan Experience
From 13–17 March, in North Bund Bay (500 East Daming Road), fans stepped into a barbershop-inspired activation blending performance grooming with the world of Formula One racing. Visitors experienced the new CLEAR Men Scalp MaxCharge Shampoo and explored Oracle Red Bull Racing's newly designed RB22, all within a bold, spatial environment of immersive interactivity designed to recreate the pressure, precision, and unstoppable performance of CLEAR x Oracle Red Bull Racing. More information:

• RB22 Showcase – CLEAR brought Oracle Red Bull Racing's newly designed RB22 from London all the way to the Bund in Shanghai, displayed alongside authentic racing suits and helmets for fans to experience up close.
• Skyline Projection – CLEAR illuminated the Shanghai skyline with a mixed-reality projection across Citi Group Tower, bringing the CLEAR x Oracle Red Bull Racing collaboration to life in one of the city's most iconic locations.
• Interactive Racing Challenges – Visitors tested their skills through interactive challenges including an Oracle Red Bull Racing simulator and driver reaction tests inspired by the demands of Formula One racing.
• Performance Grooming Barbershop – A one-stop barbershop experience featured high-performance scalp treatments using CLEAR Men Scalp MaxCharge Shampoo, as well as styling and grooming by celebrity hairstylist Shangqiao Zhen.

From the intense demands of Formula One racing to the pressures of daily life, CLEAR believes that performance starts with a CLEAR™ HEAD, and when distractions are eliminated, every opportunity can be maximised. By bringing its scalp science into the world of elite motorsport, the brand is redefining helmet hair into a symbol of performance under pressure. CLEAR Men Scalp MaxCharge  Shampoo is available at retailers and online.

ABOUT CLEAR: 

CLEAR is the No.1 men's hair care shampoo globally and sold in 60+ markets around the world. Backed by over 50 years of dermatology-led scalp science and research with 30,000 consumers, CLEAR is recognized as a leading scalp expert brand helping people worldwide KEEP A CLEAR™ HEAD.

For more information about CLEAR, please visit www.clearhaircare.com.

ABOUT ORACLE RED BULL RACING: 

Since its inception, Oracle Red Bull Racing has been a major force in the FIA Formula 1 World Championship, the globe's premier motorsport category. Founded in 2005 to expand parent company Red Bull's presence in professional motor racing and to disrupt the status quo within the sport through a bold mix of passion, playfulness, ambition and achievement, Oracle Red Bull Racing has grown to become one of F1's most successful teams. With multiple Constructors' and Drivers' world titles and more than 100 race wins to its credit, Oracle Red Bull Racing continues its pursuit of ultimate performance – as a race team, as a home of champions and as an innovator operating at the cutting edge of technology.

ABOUT UNILEVER: 

Unilever is one of the world's leading suppliers of Beauty & Wellbeing, Personal Care, Home Care, and Foods products, with sales in over 190 countries and products used by 3.7 billion people every day. We generated sales of €50.5 billion in 2025. 

For more information about Unilever and our brands, please visit www.unilever.com.  

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

CLEAR AND ORACLE RED BULL RACING TAKE ON 'HELMET HAIR' DURING FORMULA ONE SHANGHAI GRAND PRIX

• Through the partnership, Ant International secures comprehensive marketing rights of the Argentine Football Association (AFA) and world-class players of the Argentine National Football Team to launch strategic activations across its brand portfolio, including Alipay+, Antom, Bettr and WorldFirst

BUENOS AIRES, Argentina and SINGAPORE, March 16, 2026 /PRNewswire/ -- Ant International, a leading global payment, digitisation, and fintech solutions provider for merchants and financial institutions, today announced a partnership with the Argentine Football Association (AFA), becoming an Official Sponsor of the Argentine National Football Team for the Asia region (excluding the Middle East).

With over 30 offices around the world, Ant International provides AI-empowered cross-border digital payment, treasury and digitalisation solutions for global merchants and financial institutions. Building on broad regional collaborations, its digital payment and account services connects 150 million+ merchants to 1.8 billion consumer accounts in the Asia Pacific by integrating 300+ of mainstream and alternative payment methods.

This agreement unites the reigning FIFA World Cup Champions with one of the world's most innovative financial technology providers. Through this partnership, Ant International secures comprehensive marketing rights to launch strategic activations across its brand portfolio, including Alipay+, Antom, Bettr and WorldFirst, by leveraging the intellectual property of the AFA and the world-class players of the Argentine National Football Team.

"We are incredibly proud to support the Argentine national team, a beacon of excellence, teamwork, and global inspiration," said Peng Yang, Chief Executive Officer of Ant International. "Sports and tech are two critical bonds for communities and markets that break barriers and connect people. Together we will bring more extensive and enriched football experience and community impact through our Asia fintech and digital services network."

With three FIFA World Cup triumphs in 1978, 1986, and 2022, and having reached the global final on six historic occasions, the Argentine National Team occupies a hallowed place in the pantheon of sporting legends. As the standard-bearers of the "Albiceleste" spirit, the team is defined by a century-old lineage of virtuosity and an unwavering commitment to the pursuit of glory.

"Football is the ultimate universal language. It serves as a powerful bridge that transcends borders and connects the entire world," said Claudio Fabian Tapia, President of AFA. "Through this partnership, we are excited to bring that connection to an even wider audience in Asia."

"This partnership is a commitment to long-term success and a strategic union of two global leaders," said Leandro Petersen, Chief Commercial and Marketing Officer of AFA. "By joining forces, we aim to deepen our presence in Asia and achieve new heights in both sports and fin-tech."

About Ant International

Ant International is a leading global digital payment, digitisation and financial technology provider. Through collaboration across the private and public sectors, our unified techfin platform supports financial institutions and merchants of all sizes to achieve inclusive growth through a comprehensive range of cutting-edge digital payment and financial services solutions. To learn more, please visit https://www.ant-intl.com/

Media Contacts

Ant International
pr@ant-intl.com

The Argentine Football Association
marketing@afa.org.ar

• Through the partnership, Ant International secures comprehensive marketing rights of the Argentine Football Association (AFA) and world-class players of the Argentine National Football Team to launch strategic activations across its brand portfolio, including Alipay+, Antom, Bettr and WorldFirst

BUENOS AIRES, Argentina and SINGAPORE, March 16, 2026 /PRNewswire/ -- Ant International, a leading global payment, digitisation, and fintech solutions provider for merchants and financial institutions, today announced a partnership with the Argentine Football Association (AFA), becoming an Official Sponsor of the Argentine National Football Team for the Asia region (excluding the Middle East).

With over 30 offices around the world, Ant International provides AI-empowered cross-border digital payment, treasury and digitalisation solutions for global merchants and financial institutions. Building on broad regional collaborations, its digital payment and account services connects 150 million+ merchants to 1.8 billion consumer accounts in the Asia Pacific by integrating 300+ of mainstream and alternative payment methods.

This agreement unites the reigning FIFA World Cup Champions with one of the world's most innovative financial technology providers. Through this partnership, Ant International secures comprehensive marketing rights to launch strategic activations across its brand portfolio, including Alipay+, Antom, Bettr and WorldFirst, by leveraging the intellectual property of the AFA and the world-class players of the Argentine National Football Team.

"We are incredibly proud to support the Argentine national team, a beacon of excellence, teamwork, and global inspiration," said Peng Yang, Chief Executive Officer of Ant International. "Sports and tech are two critical bonds for communities and markets that break barriers and connect people. Together we will bring more extensive and enriched football experience and community impact through our Asia fintech and digital services network."

With three FIFA World Cup triumphs in 1978, 1986, and 2022, and having reached the global final on six historic occasions, the Argentine National Team occupies a hallowed place in the pantheon of sporting legends. As the standard-bearers of the "Albiceleste" spirit, the team is defined by a century-old lineage of virtuosity and an unwavering commitment to the pursuit of glory.

"Football is the ultimate universal language. It serves as a powerful bridge that transcends borders and connects the entire world," said Claudio Fabian Tapia, President of AFA. "Through this partnership, we are excited to bring that connection to an even wider audience in Asia."

"This partnership is a commitment to long-term success and a strategic union of two global leaders," said Leandro Petersen, Chief Commercial and Marketing Officer of AFA. "By joining forces, we aim to deepen our presence in Asia and achieve new heights in both sports and fin-tech."

About Ant International

Ant International is a leading global digital payment, digitisation and financial technology provider. Through collaboration across the private and public sectors, our unified techfin platform supports financial institutions and merchants of all sizes to achieve inclusive growth through a comprehensive range of cutting-edge digital payment and financial services solutions. To learn more, please visit https://www.ant-intl.com/

Media Contacts

Ant International
pr@ant-intl.com

The Argentine Football Association
marketing@afa.org.ar

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Ant International Becomes Official Sponsor of The Argentine National Football Team