Yadea Showcases World-Class Innovation at Chongqing Smart Manufacturing Base, Strengthening Engagement with Thai Dealers

BANGKOK, March 24, 2026 /PRNewswire/ -- Yadea, the world's No.1 electric two-wheeler brand for nine consecutive years, continues to accelerate its expansion in Southeast Asia. Recently, the company hosted a delegation of Thai investors and business partners at its Chongqing Smart Manufacturing Base—one of the most advanced production and integrated R&D facilities globally.

The visit offered a comprehensive view of Yadea's end-to-end manufacturing capabilities, from precision assembly and stringent quality control to real-world performance testing. Delegates also participated in test rides, gaining firsthand experience of product performance and reinforcing confidence in Yadea's global standards.

With an annual production capacity of up to 3 million units, the facility demonstrated testing protocols exceeding international benchmarks, including a 16-degree slope climbing test tailored to Thailand's diverse terrain. Visitors also experienced Yadea's proprietary TTFAR technology—an advanced motor and battery system designed to deliver enhanced power, speed, and range.

Yadea currently offers five electric motorcycle models fully eligible for registration in Thailand. These models are engineered with waterproofing and durability features suited to the country's hot and rainy climate, ensuring reliable performance in real-world conditions.

During the visit, Yadea highlighted three key strengths underpinning its business potential. First, its global leadership, with operations in over 100 countries and 10 manufacturing bases worldwide, including a facility in Thailand's Samut Prakan Free Trade Zone. This is supported by its "1+4+N" strategy, integrating global R&D with product, channel, brand, and service excellence.

Second, continuous investment in innovation remains central to Yadea's growth. In 2025, the company allocated approximately THB 4.5 billion to R&D, advancing battery systems, powertrains, and smart features to enhance user experience and competitiveness.

Third, Yadea's commitment to talent development was demonstrated through visits to Chongqing Modern Manufacturing Vocational College and its Lean Training Center, both focused on building technical expertise and elevating service standards.

"By experiencing our full industrial ecosystem, partners can see that Yadea's vision extends beyond product sales—we are building a sustainable mobility ecosystem through innovation and talent development," said Mr. Yang Xiaofei, General Manager of Yadea Thailand.

Yadea plans to expand its dealer network nationwide, supported by comprehensive solutions across products, technology, and marketing to drive sustainable growth.

 

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Yadea Showcases World-Class Innovation at Chongqing Smart Manufacturing Base, Strengthening Engagement with Thai Dealers

QINGDAO, China, May 10, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, today released its latest TV commercial celebrating the upcoming FIFA World Cup 2026^TM, kicking off a new campaign that captures the emotional power of football while making its vision of Innovating a Brighter Life real.

From grassroots pitches to living rooms filled with anticipation, the TVC captures moments of joy, resilience, and unity—showing how football creates emotional bonds that transcend age, culture, and geography.

By expanding the narrative from individual growth to collective experience, Hisense positions itself as more than a sponsor—an enabler of meaningful moments. Its RGB MiniLED technology brings this to life through "Natural and Real Color," delivering ultra-high color gamut and precise reproduction so every moment feels vivid and true to the pitch.

Building on this commitment to authenticity and precision, Hisense will serve as the Official and Exclusive VAR Review TV Provider for the FIFA World Cup 2026^TM. In this role, Hisense has equipped the FIFA World Cup Video Operation Room (VOR) with advanced RGB MiniLED displays, enabling video assistant referees to review match footage with clarity, accuracy, and true-to-life color detail.

Hisense has a long history of celebrating the "beautiful game," having been a global sponsor of multiple FIFA World Cups^TM, a partner of three UEFA European Championships, and an Official Partner of the FIFA Club World Cup 2025^TM, with a continued presence at the FIFA World Cup 2026^TM. This ongoing collaboration underscores how Hisense's innovations bring fans closer to the action, elevating both the spectacle and the emotion of the sport worldwide.

With this FIFA World Cup 2026^TM TVC, Hisense continues to transform global attention into emotional connection—uniting audiences through football and inspiring brighter lives.

Click here for Innovating a Brighter Life together: https://youtu.be/NDKXdcu01bM?si=cUlpwsu7wbYlPYn8

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-2025). As The Origin of RGB MiniLED, Hisense continues to lead the next-generation RGB MiniLED innovation. As the official sponsor of the FIFA World Cup 2026^TM, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

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Hisense Kicks Off FIFA World Cup 2026™ Campaign, Bringing Fans Closer Through "Innovating a Brighter Life"