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Castrol Superbike Fest 2026 Builds Regional Momentum, Reinforcing Its Role in Empowering the Superbike Community Ahead of Nha Trang Festival from 29 to 31 May, 2026

Business

Castrol Superbike Fest 2026 Builds Regional Momentum, Reinforcing Its Role in Empowering the Superbike Community Ahead of Nha Trang Festival from 29 to 31 May, 2026
Business

Business

Castrol Superbike Fest 2026 Builds Regional Momentum, Reinforcing Its Role in Empowering the Superbike Community Ahead of Nha Trang Festival from 29 to 31 May, 2026

2026-04-07 17:04 Last Updated At:17:25

NHA TRANG, Vietnam, April 7, 2026 /PRNewswire/ -- The Organising Committee of the Asia-Pacific Castrol Superbike Fest 2026 recently held its second press conference in Khanh Hoa, announcing key updates and growing participation ahead of the highly anticipated festival.

Through initiatives such as Castrol Superbike Fest, Castrol continues to support, empower and inspire superbike communities across the region, reinforcing its role not just as a lubricant brand, but as a committed partner embedded in biking culture.

Co-organised by Khanh Hoa Newspaper and Radio & Television, the Department of Culture, Sports and Tourism of Khanh Hoa Province, and Ky Nguyen Group, the festival continues to gain strong traction following its inaugural announcement in January.

Motorcycle clubs and riders from across Asia-Pacific, including the United States, South Korea, Thailand, Malaysia, Singapore, Indonesia, Laos and Cambodia, have confirmed participation, with registrations continuing to grow. The festival is expected to bring together over 2,000 bikers and more than 100 motorcycle clubs, positioning Nha Trang as a rising hub for regional motorsports tourism.

"We have observed an exceptionally strong response from the superbike community, reflected both in participation and engagement across platforms. Alongside anticipation, the community has also expressed curiosity and even a degree of scepticism. We see this as a positive signal of serious interest. This momentum reinforces the festival's emergence as a genuine regional gathering point for the biker community," said Mr. Doan Kieu Dzung, Chairman of Ky Nguyen Group and Co-organiser of Castrol Superbike Fest.

Taking place over three days and two nights from 29 to 31 May 2026, the festival will span key coastal locations including April 2 Square, Thanh Nien Park and the Hon Do area, creating a continuous event experience along Nha Trang's shoreline.

Highlights of the festival include large-displacement motorcycle showcases, custom bike exhibitions, interactive speed and performance experiences, community rides, cross-border biker exchanges, as well as tourism and cultural activations across the city.

The custom bike showcase has already drawn strong interest, with several uniquely modified motorcycles confirmed for display at the city's central square. Another highlight, the Miss Motor 2026 segment, has attracted more than 25 applicants to date, celebrating a new generation of female riders through skill, confidence and personal style.

"More than just a gathering of bikers from multiple countries, the event is a vivid expression of Vietnam's motorcycling culture. Clubs from across regions will come together openly and enthusiastically, creating a compelling and inspiring portrait of the community," said Mr. Pham Tuan Kiet, President of the Southern Goldwing Club & Riding Partners.

Beyond the festival, Castrol Superbike Fest 2026 aims to position Nha Trang – Khanh Hoa as a destination for international-scale events, supporting tourism growth and local economic development.

Supporting this spirit of performance and community is Castrol POWER1 Ultimate Superbike 10W50, engineered to deliver the confidence riders need to push boundaries and conquer every road. Whether riding solo or as part of a wider community, it serves as a trusted companion for those who demand both performance and reliability from their machines.

The festival is supported by Castrol BP Petco Co., Ltd. as Diamond Sponsor, alongside a range of regional, international and media partners across mobility, lifestyle and consumer sectors.

About Castrol 
Castrol, one of the world's leading lubricant brands, has a proud heritage of innovation and fuelling the dreams of pioneers. Our passion for performance, combined with a philosophy of working in partnership, has enabled Castrol to develop lubricants and greases that have been at the heart of numerous technological feats on land, air, sea and space for over 125 years.  

Castrol is part of the bp group and serves customers and consumers in the automotive, marine, industrial and energy sectors. Our branded products are recognised globally for innovation and high performance through our commitment to premium quality and cutting-edge technology. 

For more information and to register, please visit: https://superbikefest.com/
To register as a spectator or a guest, please log on to: https://superbikefest.com/dang-ky-tham-gia/

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Castrol Superbike Fest 2026 Builds Regional Momentum, Reinforcing Its Role in Empowering the Superbike Community Ahead of Nha Trang Festival from 29 to 31 May, 2026

Castrol Superbike Fest 2026 Builds Regional Momentum, Reinforcing Its Role in Empowering the Superbike Community Ahead of Nha Trang Festival from 29 to 31 May, 2026

Chinese web fiction IP draws brands across 34 countries as YUEWEN opens global licensing talks ahead of 2026 anime and game launches.

NEW YORK, May 25, 2026 /PRNewswire/ -- YUEWEN Group, China's leading online literature and IP development platform, today announced it is opening global partnership talks for "Lord of Mysteries," its top-performing intellectual property, after a worldwide fan event drew commercial activity from more than 34 brands across 34 countries.

The company invites brands, retailers, content platforms and investors to participate in licensing, distribution and content deals as it prepares to launch an animation special and two video games tied to the title in 2026.

The announcement follows the annual global birthday celebration for protagonist Klein Moretti, which this year spanned more than 200 cities. The activation included large-screen displays in 16 cities across six countries, among them New York, London, Bangkok and Seoul.

A limited-edition birthday gold banknote sold out within three hours of release and topped Tmall's weekly merchandise chart. Overall birthday-series merchandise revenue rose 50% year on year.

"Lord of Mysteries" has built a global fanbase of more than 30 million. The original novel, published on YUEWEN's Qidian platform and the first title there to surpass 300,000 average subscriptions, holds the long-running top spot on WebNovel by votes, sales and reader collections, with a Goodreads rating of 4.5 or above. Physical editions are now available in 14 languages.

The animated adaptation, co-produced with Tencent Video, debuted across more than 190 countries and regions in seven languages. It carries an IMDb score of 9.3, the highest recorded for a Chinese animation overseas. It ranks in the top 100 titles on MyAnimeList and holds a 4.9 out of 5 rating on Crunchyroll.

"Lord of Mysteries," created by the author known as Cuttlefish That Loves Diving, is set in a Victorian-era steampunk world ruled by a hidden hierarchy of supernatural beings known as "Beyonders," whose powers are organized through a tarot-inspired system. The story follows Klein Moretti, a young man who enters this world and rises through its ranks.

YUEWEN has signed more than 40 brand partnerships to date, with co-branded products spanning fast-moving consumer goods, consumer electronics, sports and fitness, themed retail spaces, precious metals and accessible luxury. The company says the IP's core audience skews toward educated, high-income young consumers in major Chinese and overseas cities.

"We have proven the model across fan engagement, merchandise conversion and cross-category adaptability," said Benjamin Tao, IP Operations Lead for "Lord of Mysteries." "Now is the right moment to scale globally. We are open to partnerships across brand licensing, content collaboration and channel distribution, and we welcome quality partners from any market."

YUEWEN plans to release animation "The Marked Hunt" and two games, "Lord of Mysteries" and " The new LOM mobile game," later this year, as part of a decade-long content roadmap spanning more than seven planned animation installments.

"'Lord of Mysteries' is the core IP of YUEWEN's global strategy," said Hou Xiaonan, CEO of YUEWEN Group. "We will deploy the full weight of our platform resources behind its international growth, and we are actively seeking partners who share our long-term vision for building a global IP universe."

About YUEWEN

YUEWEN (China Literature Limited) is a culture and entertainment group focused on developing intellectual property (IP) derived from online literature. YUEWEN has a diverse portfolio of well-known brands, such as QQ Reading, Qidian, New Classics Media and Tencent Animation & Comics. It serves as a platform for tens of millions of creators with a rich reserve of literary works, audiobooks, animation, comics, films, drama series, games and merchandise.

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

YUEWEN seeks global partners for 'Lord of Mysteries' after record fan activation

YUEWEN seeks global partners for 'Lord of Mysteries' after record fan activation

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