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Agoda and TPO Launch MOU to Unlock Opportunities at the City Level

Business

Agoda and TPO Launch MOU to Unlock Opportunities at the City Level
Business

Business

Agoda and TPO Launch MOU to Unlock Opportunities at the City Level

2026-04-28 11:00 Last Updated At:11:15

SINGAPORE, April 28, 2026 /PRNewswire/ -- Digital travel platform Agoda has announced a partnership with the Tourism Promotion Organization for Global Cities (TPO) to unlock opportunities across its global network of member cities. The collaboration underscores a shared commitment to fostering tourism development and enhancing travel experiences.

Agoda and TPO are aligning their strengths through this strategic partnership, combining TPO's intercity network with Agoda's global travel insights. By launching a Memorandum of Understanding (MoU), the two organizations aim to support cities in transitioning from ad-hoc tourism promotion to data-informed, long-term stewardship of visitor economies. This approach positions tourism as a catalyst for urban resilience, cultural vitality, and inclusive growth.

The cooperation will focus on three key pillars: leveraging data insights for informed decision-making, developing tourism professionals through capacity-building and leadership programs, and launching destination marketing initiatives on Agoda's platform.

Mrs. Kang Da-eun, Secretary General of the Tourism Promotion Organization for Global Cities, remarked, "This partnership represents a pivotal moment in repositioning tourism from a promotional activity to a core urban policy. Building on Agoda's global data and platform capabilities, TPO will support its member cities in developing more sophisticated and sustainable tourism strategies."

Mr. Damien Pfirsch, Chief Commercial Officer at Agoda, stated, "Through this collaboration, we aim to leverage our digital travel platform to bolster city-level tourism strategies across global urban destinations. We are thrilled to announce this partnership and look forward to sharing best practices to help develop the tourism ecosystem across destinations."

The partnership with TPO complements Agoda's offerings, which include over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, all of which can be combined in a single booking. For more information, visit Agoda's website, and discover the best deals on Agoda's mobile app.

SINGAPORE, April 28, 2026 /PRNewswire/ -- Digital travel platform Agoda has announced a partnership with the Tourism Promotion Organization for Global Cities (TPO) to unlock opportunities across its global network of member cities. The collaboration underscores a shared commitment to fostering tourism development and enhancing travel experiences.

Agoda and TPO are aligning their strengths through this strategic partnership, combining TPO's intercity network with Agoda's global travel insights. By launching a Memorandum of Understanding (MoU), the two organizations aim to support cities in transitioning from ad-hoc tourism promotion to data-informed, long-term stewardship of visitor economies. This approach positions tourism as a catalyst for urban resilience, cultural vitality, and inclusive growth.

The cooperation will focus on three key pillars: leveraging data insights for informed decision-making, developing tourism professionals through capacity-building and leadership programs, and launching destination marketing initiatives on Agoda's platform.

Mrs. Kang Da-eun, Secretary General of the Tourism Promotion Organization for Global Cities, remarked, "This partnership represents a pivotal moment in repositioning tourism from a promotional activity to a core urban policy. Building on Agoda's global data and platform capabilities, TPO will support its member cities in developing more sophisticated and sustainable tourism strategies."

Mr. Damien Pfirsch, Chief Commercial Officer at Agoda, stated, "Through this collaboration, we aim to leverage our digital travel platform to bolster city-level tourism strategies across global urban destinations. We are thrilled to announce this partnership and look forward to sharing best practices to help develop the tourism ecosystem across destinations."

The partnership with TPO complements Agoda's offerings, which include over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, all of which can be combined in a single booking. For more information, visit Agoda's website, and discover the best deals on Agoda's mobile app.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Agoda and TPO Launch MOU to Unlock Opportunities at the City Level

Agoda and TPO Launch MOU to Unlock Opportunities at the City Level

Agoda and TPO Launch MOU to Unlock Opportunities at the City Level

Agoda and TPO Launch MOU to Unlock Opportunities at the City Level

BEIJING, April 28, 2026  /PRNewswire/ -- FOTON Motor officially launched its first FOTON BRAND DAY on April 22 in Beijing, gathering media and dealer representatives from Europe, the Americas, and Southeast Asia. The event featured factory tours, product test drives, and a 30th anniversary gala dinner at the foot of the Badaling Great Wall.

Smart Manufacturing & Product Experience

The delegation visited the FOTON Cummins plant, X Laboratory, and FOTON Bus Global Center Plant, witnessing intelligent engine production lines and AI-integrated workstations. An afternoon test drive showcased FOTON's full lineup, covering heavy-duty trucks, light-duty trucks, mini trucks, vans, pickup trucks and new energy vehicles.

30 Years of "Grit to Great" 

At the Great Wall gala, FOTON International President Wu Zongtian emphasized the company's "Grit to Great" spirit. Vice President Dong Shuxing reviewed FOTON's growth from its first light truck to a presence in over 140 countries. He reiterated the "Comprehensive Globalization" strategy and announced the "GREEN 3030" target: 300,000 overseas sales by 2030, with NEVs accounting for 30%. Over the next five years, FOTON plans to establish industrial bases in Indonesia, South Africa, Mexico, Saudi Arabia, Europe, and other regions, accelerating the shift from product export to technology, standards, and full value-chain collaboration.

Four New Products Launched

FOTON unveiled four all-new models: GALAXUS redefines long-haul logistics with superior comfort and efficiency; DAYSTAR delivers optimal versatility for intercity freight; all-electric eVIEW CONNECT sparks an efficiency revolution for urban cargo mobility; AUV Smart Bus is leading the transformation of urban micro-circulation with its safety, efficiency, comfort, and smart features.

Global Expedition Launch

FOTON officially launched the "FOTON GALAXUS Global Expedition." Beginning in Beijing, the first stop is Mexico, followed by Asia-Pacific and the Middle East, culminating at the Hannover Motor Show. A flag ceremony marked the departure of the Latin America pioneering team.

Standing at its 30-year milestone, FOTON Motor aims to be a trusted global partner in green and intelligent commercial vehicle solutions.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Foton Motor's Overseas Brand Day and 30th Anniversary Celebration Successfully Held in Beijing

Foton Motor's Overseas Brand Day and 30th Anniversary Celebration Successfully Held in Beijing

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