Skip to Content Facebook Feature Image

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners

Business

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners
Business

Business

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners

2026-04-30 14:46 Last Updated At:15:05

BERGEN, Norway, April 30, 2026 /PRNewswire/ -- Xtep, a leading global performance running brand, officially unveiled PB Master – a new flagship initiative under the X‑RUN Program – with a high‑energy debut at the 2026 Bergen City Marathon. The launch immediately struck a chord with local runners, drawing strong turnout and active participation.

On race day, Tage Morken Augustson, wearing Xtep racing gear, took the championship with a time of 2:34:06. Runners wearing Xtep's flagship running shoes praised the shoes' outstanding propulsion and stability over the full marathon distance.

About PB Master Program

PB Master is a dedicated runner support program created by X‑RUN for marathoners worldwide. Centered on runner passion and competitive performance needs, the program provides free racing shoes and technical apparel. It also offers cash rewards for runners who achieve new personal bests (PBs), inspiring everyday committed runners to experience Xtep's professional performance products.

As part of the X‑RUN Program ecosystem, PB Master joins the Global Elite Program, 10KM Time Trial, and X‑Run Camp to offer runners more platforms to challenge limits and build strength on the road.

After its successful launch in Bergen, PB Master will expand to more than 16 marathons across Southeast Asia, Central Asia, Russia & CIS, Europe, and the Middle East. Runners may follow Xtep's official Instagram @xtepofficial for race schedules, registration, and latest updates.

How to Join PB Master

  • Scan the QR code on race posters (released two months before each event)
  • Submit registration proof for Xtep‑selected races
  • Upload your personal best result from the past 12 months (same category)

Program Benefits

  • 50 selected runners per race receive a free Xtep gear pack: 1 technical T‑shirt + 1 pair of performance running shoes (must be worn during the race)
  • First 20 runners who set a new PB earn a $60 cash reward
  • Participants must share two videos: gear unboxing and in‑race recap, with links submitted for verification

Notes: Sizes are subject to availability. Team registration QR codes will be released two months prior to each race.

For inquiries, contact: jingyi.wu@xtep.com.cn 

Xtep Performance Running Footwear

Backing PB Master is Xtep's high‑performance Champion Edition running shoe series, engineered for all paces and levels:

  • 160X Series: Elite racing shoes. 160X 7.0 supports 3:30–4:00 marathoners with carbon‑plate propulsion at ~4:30/km pace; 160X 7.0 PRO is built for sub‑3:30 and sub‑3:00 runners.
  • 260X Series: Advanced training & racing for sub‑4:00 marathoners, covering 3:00/km to 7:00/km paces.
  • 360X Series: Entry‑level daily training shoe with a softer, milder carbon plate for everyday comfort and support.

Upcoming Global Stops

Following Bergen, PB Master will continue its tour in key markets:

  • Jakarta Marathon, Indonesia – June 13–14, 2026
  • Alamein Cairo Runners, Egypt – July 24, 2026

Runners worldwide are invited to join Xtep PB Master, chase new personal bests, and run farther, faster, and stronger.

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners

PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners

Reduces HBM Costs with GPU–Tenstorrent Heterogeneous Distributed Serving
First unveiled at Tenstorrent's launch event, TT-Deploy, in San Francisco on May 1

SANTA CLARA, Calif., May 2, 2026 /PRNewswire/ -- Moreh, an AI infrastructure software company, led by CEO Gangwon Jo, announced that it has successfully validated LLM inference performance on the Tenstorrent Galaxy Wormhole system using its proprietary 'MoAI Inference Framework.'

Based on tests across leading Mixture-of-Experts (MoE) models—including GPT-OSS, Qwen, GLM, and DeepSeek—Moreh achieved LLM inference performance on Tenstorrent Galaxy Wormhole matching or surpassing NVIDIA DGX A100-class systems, demonstrating a compelling alternative to conventional GPU-centric AI infrastructure.

Moreh also improved cost efficiency by implementing a disaggregated serving architecture that combines GPUs with Tenstorrent Wormhole chips. By utilizing Tenstorrent processors as dedicated prefill accelerators, the company reduced reliance on high-cost HBM and lowered overall infrastructure costs.

The results were first unveiled at Tenstorrent's launch event, TT-Deploy, held on May 1 in San Francisco.

As a strategic partner of Tenstorrent and a major external contributor to Metalium, Moreh showcased a live LLM inference demo at the event. Building on its experience operating AMD GPU-based production environments in real-world data centers, the company presented its latest technical achievements in 'Production-Ready LLM Inference on Tenstorrent Galaxy.'

MoAI Inference Framework is a disaggregated inference solution that enables unified operation of heterogeneous GPUs and NPUs—including NVIDIA, AMD, and Tenstorrent—within a single cluster. This allows enterprises to build flexible AI infrastructure strategies without vendor lock-in.

Moreh CEO Gangwon Jo stated, "Achieving production-grade LLM inference performance and stability on Tenstorrent-based systems marks a significant milestone," and added, "We will continue to enhance performance through deeper optimization across heterogeneous architectures and closer integration with Tenstorrent NPUs."

Moreh is developing its own core AI infrastructure engine and, through its foundation LLM subsidiary Motif Technologies, is building end-to-end capabilities spanning both infrastructure and model domains. Simultaneously, the company is making its mark in the global market through collaborations with key partners such as AMD, Tenstorrent, and SGLang.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

MOREH Demonstrates Production-Ready LLM Inference on Tenstorrent Galaxy, Achieving DGX A100-Class Performance with Improved Cost Efficiency

MOREH Demonstrates Production-Ready LLM Inference on Tenstorrent Galaxy, Achieving DGX A100-Class Performance with Improved Cost Efficiency

Recommended Articles