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SwitchBot Launches the SwitchBot Standing Circulator Fan

Business

SwitchBot Launches the SwitchBot Standing Circulator Fan
Business

Business

SwitchBot Launches the SwitchBot Standing Circulator Fan

2026-05-06 22:00 Last Updated At:22:15

TOKYO, May 6, 2026 /PRNewswire/ -- SwitchBot, a leading provider of AI-enabled embodied home robotics systems, today announced the launch of its SwitchBot Standing Circulator Fan, a smart air circulator built for flexible everyday use. Designed to work as both a desk fan and a standing fan, it combines quiet performance, portable battery power, smart control, and fast room circulation in one device.

Flexible Placement for Everyday Use

The SwitchBot Standing Circulator Fan features three height settings of 47.3 cm (18.6 in), 73.6 cm (29.0 in), and 100 cm (39.4 in), along with a built-in rechargeable 2400mAh battery that delivers up to 28 hours of runtime in Baby Mode. It can also be powered with a portable battery pack using a USB-C, making it easier to move between different spaces around the home without being tied to a wall outlet. The fan also includes a built-in night light with two brightness levels for gentler use at night.

Quiet Performance and Fast Room Circulation

Powered by SwitchBot SilenTech™ and a high-performance DC brushless motor, the fan runs at noise levels as low as 22 dB in Baby Mode while delivering air speeds of up to 6.1 m/s. It is designed to circulate bedroom air in as little as 3 minutes, its 90° automatic left-right oscillation and 100° vertical adjustment help move air more evenly throughout the room. With a rated power of 24W, it also offers an energy-efficient solution for everyday home comfort.

Smart Control Across Platforms

When paired with a SwitchBot Matter-Enabled Hub, the fan can be used with Apple Home and Home Assistant. It also supports voice control via Alexa and Google Assistant, while the SwitchBot App allows users to adjust fan speed from 1–100% and set timers with finer control.

Year-Round Air Management

The SwitchBot Standing Circulator Fan is designed to be useful beyond summer. In warmer months, it supports rapid cooling indoor circulation. In winter, it helps circulate warm air downward for more balanced comfort. In spring and autumn, pair it with an air purifier for smarter ventilation and improved indoor air circulation.

Pricing and Availability

The SwitchBot Standing Circulator Fan is available through the SwitchBot Official Website and Amazon stores in the US, UK, CA, and EU, with an MSRP of USD 129.99 / CAD 199.99 / GBP 99.99 / EUR 99.99.

For more information, visit SwitchBot's official website and follow SwitchBot on X, Instagram, Facebook, and YouTube.

Media Kit: SwitchBot Standing Circulator Fan

TOKYO, May 6, 2026 /PRNewswire/ -- SwitchBot, a leading provider of AI-enabled embodied home robotics systems, today announced the launch of its SwitchBot Standing Circulator Fan, a smart air circulator built for flexible everyday use. Designed to work as both a desk fan and a standing fan, it combines quiet performance, portable battery power, smart control, and fast room circulation in one device.

Flexible Placement for Everyday Use

The SwitchBot Standing Circulator Fan features three height settings of 47.3 cm (18.6 in), 73.6 cm (29.0 in), and 100 cm (39.4 in), along with a built-in rechargeable 2400mAh battery that delivers up to 28 hours of runtime in Baby Mode. It can also be powered with a portable battery pack using a USB-C, making it easier to move between different spaces around the home without being tied to a wall outlet. The fan also includes a built-in night light with two brightness levels for gentler use at night.

Quiet Performance and Fast Room Circulation

Powered by SwitchBot SilenTech™ and a high-performance DC brushless motor, the fan runs at noise levels as low as 22 dB in Baby Mode while delivering air speeds of up to 6.1 m/s. It is designed to circulate bedroom air in as little as 3 minutes, its 90° automatic left-right oscillation and 100° vertical adjustment help move air more evenly throughout the room. With a rated power of 24W, it also offers an energy-efficient solution for everyday home comfort.

Smart Control Across Platforms

When paired with a SwitchBot Matter-Enabled Hub, the fan can be used with Apple Home and Home Assistant. It also supports voice control via Alexa and Google Assistant, while the SwitchBot App allows users to adjust fan speed from 1–100% and set timers with finer control.

Year-Round Air Management

The SwitchBot Standing Circulator Fan is designed to be useful beyond summer. In warmer months, it supports rapid cooling indoor circulation. In winter, it helps circulate warm air downward for more balanced comfort. In spring and autumn, pair it with an air purifier for smarter ventilation and improved indoor air circulation.

Pricing and Availability

The SwitchBot Standing Circulator Fan is available through the SwitchBot Official Website and Amazon stores in the US, UK, CA, and EU, with an MSRP of USD 129.99 / CAD 199.99 / GBP 99.99 / EUR 99.99.

For more information, visit SwitchBot's official website and follow SwitchBot on X, Instagram, Facebook, and YouTube.

Media Kit: SwitchBot Standing Circulator Fan

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

SwitchBot Launches the SwitchBot Standing Circulator Fan

SwitchBot Launches the SwitchBot Standing Circulator Fan

Building on the success of the Sentinel 570 HVAC, the new Sentinel 770 HVAC expands Massimo's sub-$20,000 climate-controlled UTV lineup as dealer orders and fleet interest continue to build

GARLAND, Texas, May 6, 2026 /PRNewswire/ -- Massimo Group (NASDAQ: MAMO) ("Massimo" or the "Company"), a U.S.-based provider of utility-focused powersports vehicles, today announced the launch of pre-orders and initial dealer orders for its new Sentinel 770 HVAC UTV, the latest addition to the Company's Sentinel HVAC product line.

The Sentinel 770 HVAC builds on the successful introduction of the Sentinel 570 HVAC and represents the next step in Massimo's strategy to expand its lineup of fully enclosed, climate-controlled utility terrain vehicles at accessible price points.

The Sentinel HVAC product line is a newly introduced extension of Massimo's established utility vehicle manufacturing platform and did not contribute meaningful revenue in the prior year. Based on current dealer orders, delivery schedules and market interest, Massimo currently expects the Sentinel product line to generate approximately US$10 million in revenue in 2026, subject to production execution, customer demand, delivery timing and overall market conditions.

Massimo believes the Sentinel Series may become an important near-term revenue driver as the Company continues to expand beyond its traditional product offerings and develop higher-value, feature-rich vehicle platforms.

The Sentinel Series targets a significant gap in the UTV market by offering fully enclosed, factory-integrated heating and cooling systems at price points below US$20,000, compared to comparable HVAC-equipped vehicles from other OEMs that are often priced above US$30,000. The Company believes this pricing strategy opens year-round cabin comfort to a broader customer base, including budget-conscious consumers, commercial operators, municipalities, agricultural users, property owners, and fleet buyers.

"We believe the Sentinel product line represents an important step in Massimo's product evolution and a meaningful opportunity to expand our revenue base," said Quenton Petersen, Chief Executive Officer of Massimo. "The Sentinel 570 HVAC helped validate demand for premium, climate-controlled UTVs at a more accessible price point, and the launch of the Sentinel 770 HVAC gives our dealers another compelling product to serve both consumer and commercial buyers. Based on current visibility, we expect the Sentinel line to generate approximately US$10 million in revenue in 2026."

The Sentinel 570 HVAC and Sentinel 770 HVAC feature fully enclosed cabins with integrated heating and cooling systems, upgraded molded seating, dual touchscreen displays, and independent cooling functionality that allows remote cabin pre-conditioning. This independent cooling capability enables users to remotely activate the system and pre-cool the cabin before operation, providing an important comfort advantage during hot summer months.

The cooling system can utilize AGM or lithium battery configurations, enabling hours of operation without immediate charging. Massimo believes this functionality can improve comfort, productivity, and vehicle utilization in high-temperature environments, particularly across agriculture, ranching, industrial operations, campus mobility, public works and municipal service applications.

The newly launched Sentinel 770 HVAC is expected to be available for delivery later this month, and Massimo has already secured orders from dealers. The Company has also observed increasing interest from fleet buyers seeking cost-effective, all-weather mobility platforms that can support consistent use across varying environmental conditions.

"Fleet and commercial customers are increasingly looking for practical mobility solutions that combine durability, comfort and value," Petersen added. "By offering factory-integrated heating and cooling at an attractive price point, we believe the Sentinel 570 HVAC and Sentinel 770 HVAC position Massimo to capture opportunities with dealers, commercial buyers, and fleet operators who need year-round utility without the premium price tag traditionally associated with HVAC-equipped UTVs."

Massimo's Sentinel HVAC line reflects the Company's broader strategy of leveraging its existing vehicle platform to introduce differentiated product lines that address underserved market segments. While the Company continues to evaluate additional technology applications across its vehicle portfolio, including intelligent and automated vehicle capabilities, Massimo's near-term focus remains on scaling commercial opportunities for the Sentinel 570 HVAC and Sentinel 770 HVAC.

Through this phased product strategy, Massimo is working to strengthen its dealer network, expand fleet channel opportunities, and build a more diversified product portfolio supported by new revenue streams.

About Massimo Group

Massimo Group (NASDAQ: MAMO) is a U.S.-based provider of utility-focused powersports vehicles, recreational products, and marine equipment. The Company delivers feature-rich products through a nationwide distribution and service network and is focused on expanding its platform through product innovation, operational execution, and scalable channel development across consumer and commercial markets.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable federal securities laws. These statements include, but are not limited to, statements regarding expected revenue contribution from the Sentinel product line, product launch timing, delivery schedules, dealer orders, market demand, customer adoption, fleet buyer interest, product performance, channel development, future product applications, platform expansion, and growth opportunities.

Forward-looking statements are subject to risks, uncertainties and assumptions that could cause actual results to differ materially from those expressed or implied, including production execution, supply chain constraints, delivery timing, customer demand, product performance, competitive dynamics, technology development risks, commercialization timing, regulatory considerations and broader economic conditions, as well as the risks described in the "Risk Factors" section of the Company's filings with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on forward-looking statements. The Company undertakes no obligation to update such statements except as required by law.

Company Contact
Quenton Petersen
Chief Executive Officer
Massimo Group
ir@massimomotor.com

Building on the success of the Sentinel 570 HVAC, the new Sentinel 770 HVAC expands Massimo's sub-$20,000 climate-controlled UTV lineup as dealer orders and fleet interest continue to build

GARLAND, Texas, May 6, 2026 /PRNewswire/ -- Massimo Group (NASDAQ: MAMO) ("Massimo" or the "Company"), a U.S.-based provider of utility-focused powersports vehicles, today announced the launch of pre-orders and initial dealer orders for its new Sentinel 770 HVAC UTV, the latest addition to the Company's Sentinel HVAC product line.

The Sentinel 770 HVAC builds on the successful introduction of the Sentinel 570 HVAC and represents the next step in Massimo's strategy to expand its lineup of fully enclosed, climate-controlled utility terrain vehicles at accessible price points.

The Sentinel HVAC product line is a newly introduced extension of Massimo's established utility vehicle manufacturing platform and did not contribute meaningful revenue in the prior year. Based on current dealer orders, delivery schedules and market interest, Massimo currently expects the Sentinel product line to generate approximately US$10 million in revenue in 2026, subject to production execution, customer demand, delivery timing and overall market conditions.

Massimo believes the Sentinel Series may become an important near-term revenue driver as the Company continues to expand beyond its traditional product offerings and develop higher-value, feature-rich vehicle platforms.

The Sentinel Series targets a significant gap in the UTV market by offering fully enclosed, factory-integrated heating and cooling systems at price points below US$20,000, compared to comparable HVAC-equipped vehicles from other OEMs that are often priced above US$30,000. The Company believes this pricing strategy opens year-round cabin comfort to a broader customer base, including budget-conscious consumers, commercial operators, municipalities, agricultural users, property owners, and fleet buyers.

"We believe the Sentinel product line represents an important step in Massimo's product evolution and a meaningful opportunity to expand our revenue base," said Quenton Petersen, Chief Executive Officer of Massimo. "The Sentinel 570 HVAC helped validate demand for premium, climate-controlled UTVs at a more accessible price point, and the launch of the Sentinel 770 HVAC gives our dealers another compelling product to serve both consumer and commercial buyers. Based on current visibility, we expect the Sentinel line to generate approximately US$10 million in revenue in 2026."

The Sentinel 570 HVAC and Sentinel 770 HVAC feature fully enclosed cabins with integrated heating and cooling systems, upgraded molded seating, dual touchscreen displays, and independent cooling functionality that allows remote cabin pre-conditioning. This independent cooling capability enables users to remotely activate the system and pre-cool the cabin before operation, providing an important comfort advantage during hot summer months.

The cooling system can utilize AGM or lithium battery configurations, enabling hours of operation without immediate charging. Massimo believes this functionality can improve comfort, productivity, and vehicle utilization in high-temperature environments, particularly across agriculture, ranching, industrial operations, campus mobility, public works and municipal service applications.

The newly launched Sentinel 770 HVAC is expected to be available for delivery later this month, and Massimo has already secured orders from dealers. The Company has also observed increasing interest from fleet buyers seeking cost-effective, all-weather mobility platforms that can support consistent use across varying environmental conditions.

"Fleet and commercial customers are increasingly looking for practical mobility solutions that combine durability, comfort and value," Petersen added. "By offering factory-integrated heating and cooling at an attractive price point, we believe the Sentinel 570 HVAC and Sentinel 770 HVAC position Massimo to capture opportunities with dealers, commercial buyers, and fleet operators who need year-round utility without the premium price tag traditionally associated with HVAC-equipped UTVs."

Massimo's Sentinel HVAC line reflects the Company's broader strategy of leveraging its existing vehicle platform to introduce differentiated product lines that address underserved market segments. While the Company continues to evaluate additional technology applications across its vehicle portfolio, including intelligent and automated vehicle capabilities, Massimo's near-term focus remains on scaling commercial opportunities for the Sentinel 570 HVAC and Sentinel 770 HVAC.

Through this phased product strategy, Massimo is working to strengthen its dealer network, expand fleet channel opportunities, and build a more diversified product portfolio supported by new revenue streams.

About Massimo Group

Massimo Group (NASDAQ: MAMO) is a U.S.-based provider of utility-focused powersports vehicles, recreational products, and marine equipment. The Company delivers feature-rich products through a nationwide distribution and service network and is focused on expanding its platform through product innovation, operational execution, and scalable channel development across consumer and commercial markets.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable federal securities laws. These statements include, but are not limited to, statements regarding expected revenue contribution from the Sentinel product line, product launch timing, delivery schedules, dealer orders, market demand, customer adoption, fleet buyer interest, product performance, channel development, future product applications, platform expansion, and growth opportunities.

Forward-looking statements are subject to risks, uncertainties and assumptions that could cause actual results to differ materially from those expressed or implied, including production execution, supply chain constraints, delivery timing, customer demand, product performance, competitive dynamics, technology development risks, commercialization timing, regulatory considerations and broader economic conditions, as well as the risks described in the "Risk Factors" section of the Company's filings with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on forward-looking statements. The Company undertakes no obligation to update such statements except as required by law.

Company Contact
Quenton Petersen
Chief Executive Officer
Massimo Group
ir@massimomotor.com

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Massimo Group Launches Sentinel 770 HVAC as Part of Sentinel Product Line Targeting Approximately US$10 Million in 2026 Revenue

Massimo Group Launches Sentinel 770 HVAC as Part of Sentinel Product Line Targeting Approximately US$10 Million in 2026 Revenue

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