Skip to Content Facebook Feature Image

Kraft Heinz Celebrates 250 Years of Summer Cookouts with “The United Tastes of America”

Business

Kraft Heinz Celebrates 250 Years of Summer Cookouts with “The United Tastes of America”
Business

Business

Kraft Heinz Celebrates 250 Years of Summer Cookouts with “The United Tastes of America”

2026-05-12 19:00 Last Updated At:19:21

CHICAGO--(BUSINESS WIRE)--May 12, 2026--

As America approaches its 250th anniversary, The Kraft Heinz Company is marking the moment the only way it knows how: by bringing people together over food. Today, as part of its America250 sponsorship, the company unveils “The United Tastes of America”, its largest portfolio campaign in history, celebrating the role its iconic brands have played in one of America’s favorite pastimes: summer cookouts. Coupled with never-before-seen products hitting grocery store shelves, the campaign honors summer get-togethers with offerings of all shapes, sizes and flavors.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260512129578/en/

For generations, cookouts have been where American culture comes to life – from casual backyard BBQs to neighborhood block parties and family reunions. This summer, with 81 percent of Americans planning to attend more gatherings this summer than last,¹ those moments matter more than ever. And while every table looks a bit different – infused with regional flavors, family traditions and personal twists – one thing remains constant: Kraft Heinz brands are at the center of it.

“From coast to coast, no matter what the cookout looks like, Kraft Heinz brands show up at the table – they’re part of the recipes, traditions and memories that define summer,” said Whitney Shaw, Head of Portfolio Marketing, North America, Kraft Heinz. “For more than 150 years, our brands haven’t just been present for American history – we’ve helped feed it. As the country approaches this milestone anniversary, we’re celebrating the foods that have brought people together for generations – and continue to do so today.”

At the heart of the campaign is a new national TV spot – bringing multiple Kraft Heinz brands together in a single creative – featuring favorites like HEINZ, Oscar Mayer, Kraft Singles, Kraft Real Mayo and Kraft Dressings. The spot captures a mosaic of American summers across the country, reinforcing a simple truth: no cookout is complete without Kraft Heinz.

Extending beyond the screen, Kraft Heinz is bringing the celebration to life with a lineup of limited-time, summer-ready innovations now available at retailers nationwide. From Velveeta America Shapes with star and USA-shaped noodles, to Ore-Ida Star Tater Tots and Jet-Puffed Jumbo Stars in glow-in-the-dark packaging – just like fireworks on the 4th of July – the portfolio is delivering playful twists on fan favorites. Iconic classics including Kraft Singles, Kraft Real Mayo, Kraft Mac & Cheese, Cool Whip and HEINZ Ketchup and Mustard will feature red, white and blue packaging designed for America’s 250 th birthday festivities.

“The United Tastes of America” reflects Kraft Heinz’s broader ambition to meet consumers where they are – showing up in the moments that matter most. As part of its sponsorship, Kraft Heinz will have a presence at the America250 Ultimate Block Party tentpole events leading up to and culminating on the 4th of July. To follow the United Tastes of America or find America250-inspired products near you, follow @KraftHeinz on social media or visit kraftheinz.com/unitedtastesofamerica.

About The Kraft Heinz Company

Kraft Heinz (Nasdaq: KHC) is one of the world’s largest food and beverage companies, with approximately $25 billion in net sales in 2025 and a portfolio of iconic brands enjoyed by consumers in more than 40 countries. By investing in our capabilities and brands, including Heinz, Kraft, Philadelphia, Primal Kitchen, and Lunchables, we are unlocking the full power of our portfolio. We deliver high‑quality, great‑tasting, and affordable food for the consumers of today, while shaping the future of food. Learn more at www.kraftheinzcompany.com.

About America250

America250’s mission is to celebrate and commemorate the 250th anniversary of the signing of the Declaration of Independence, marking America’s Semiquincentennial. We aim to inspire our fellow Americans to reflect on our past, strengthen our love of country, and renew our commitment to the ideals of democracy through programs that educate, engage, and unite us as a nation. America250 will foster shared experiences that spark imagination, showcase the rich tapestry of our American stories, inspire service in our communities, honor the enduring strength, and celebrate the resilience of the United States of America.

Kraft Heinz Celebrates 250 Years of Summer Cookouts with “The United Tastes of America”

Kraft Heinz Celebrates 250 Years of Summer Cookouts with “The United Tastes of America”

LONDON (AP) — U.K. Prime Minister Keir Starmer told members of his Cabinet on Tuesday that he has no intention of resigning as calls grew louder within his Labour Party for him to step down.

Starmer tried to shore up support within his Cabinet following a febrile few days in the wake of hefty losses for the Labour Party in local elections last week, which if repeated in a national election would see it overwhelmingly ejected from power.

Several junior ministers stepped down from their government posts Tuesday, calling for a change in leadership, though no candidate had yet come forward to challenge Starmer directly. The resignations stoked speculation that Starmer could suffer the fate of Boris Johnson in 2022 when dozens of ministers quit en masse and forced him to quit.

Around 80 Labour lawmakers have now said Starmer should stand down or at least set out a timetable for his departure, but that’s not enough to trigger a leadership contest. Under Labour party rules, a fifth of its lawmakers in the House of Commons, or 81 members, must publicly give their backing to a single candidate, and that hasn’t happened yet.

On Tuesday, Miatta Fahnbulleh, minister of housing, communities and local government, became the first member of his government to step down, urging Starmer “to do the right thing for the country” and set a timetable for his departure.

She was followed by Jess Phillips, the safeguarding minister, whose resignation letter called Starmer a “good man fundamentally” but vented about his inability to make bold changes.

“I know you care deeply, but deeds, not words are what matter,” Phillips said. “I’m not sure we are grasping this rare opportunity with the gusto that’s needed and I cannot keep waiting around for a crisis to push for faster progress.”

Despite winning a landslide election victory in July 2024, Labour’s popularity has sunk and Starmer is getting much of the blame.

The reasons are varied, including a series of policy missteps, a perceived lack of vision, a struggling British economy and questions over his judgment — especially over his appointment of Peter Mandelson as U.K. ambassador to Washington despite the envoy’s ties to the convicted sex offender Jeffrey Epstein.

At the start of the Cabinet meeting on Tuesday, Starmer said he took responsibility for the losses in last week’s local elections across the U.K. but that he would fight on.

Labour was squeezed from right and left, losing votes to both anti-immigrant Reform UK and the Green Party, as well as nationalist parties in Scotland and Wales. The result reflects the increasing fragmentation of U.K. politics, long dominated by Labour and the Conservatives.

Starmer said that there’s a process to oust a leader and that it hadn't been triggered.

“The country expects us to get on with governing,” Starmer said. “The past 48 hours have been destabilizing for government and that has a real economic cost for our country and for families.”

That cost was evident in financial markets on Tuesday, with the interest rate charged on British government bonds up by more than those of comparable nations. That shows that investors are putting a higher price on taking on government debt.

As Cabinet ministers left 10 Downing Street, some voiced their support for the embattled prime minister.

Works and Pensions Secretary Pat McFadden said nobody publicly challenged Starmer at the meeting, while Business Secretary Peter Kyle said the prime minister was showing “really steadfast leadership.”

Health Secretary Wes Streeting, long believed to be preparing for a leadership challenge against Starmer, was among senior ministers who dodged a barrage of shouted questions from a gaggle of reporters outside.

“Wes Streeting, do you want the job, or not?” a man yelled from across the street. “Are you measuring the curtains?”

The next U.K. national election doesn’t have to be held until 2029, but British politics allows parties to change leader midterm without the need for a general election.

Starmer had hoped to regain momentum with a speech on Monday and an ambitious set of legislative plans to be set out by King Charles III at the State Opening of Parliament on Wednesday.

Danica Kirka and Sylvia Hui in London contributed to this report.

A bookmaker takes bets for a possible next British Prime Minister on his betting board near Downing Street in London, Tuesday, May 12, 2026.(AP Photo/Kirsty Wigglesworth)

A bookmaker takes bets for a possible next British Prime Minister on his betting board near Downing Street in London, Tuesday, May 12, 2026.(AP Photo/Kirsty Wigglesworth)

Larry the cat, Chief Mouser to the Cabinet Office leaves 10 Downing Street during a cabinet meeting in London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Larry the cat, Chief Mouser to the Cabinet Office leaves 10 Downing Street during a cabinet meeting in London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Larry the cat, Chief Mouser to the Cabinet Office leaves 10 Downing Street during a cabinet meeting in London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Larry the cat, Chief Mouser to the Cabinet Office leaves 10 Downing Street during a cabinet meeting in London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Secretary of State for Wales Jo Stevens arrives for a cabinet meeting in Downing Street, London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Secretary of State for Wales Jo Stevens arrives for a cabinet meeting in Downing Street, London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Secretary of State for Health and Social Care Wes Streeting arrives for a cabinet meeting in Downing Street, London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Secretary of State for Health and Social Care Wes Streeting arrives for a cabinet meeting in Downing Street, London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Secretary of State for Energy Security and Net Zero Ed Miliband arrives for a cabinet meeting in Downing Street, London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

Secretary of State for Energy Security and Net Zero Ed Miliband arrives for a cabinet meeting in Downing Street, London, Tuesday, May 12, 2026 as Britain's Prime Minister Keir Starmer is facing the biggest threat yet to his authority after a growing number of disaffected lawmakers called for him to step down.(AP Photo/Kirsty Wigglesworth)

British Prime Minister Sir Keir Starmer speaking to the media after meeting Labour Party members during a visit to AFC Wimbledon in south London, Saturday May 9, 2026. (Maja Smiejkowska/PA via AP)

British Prime Minister Sir Keir Starmer speaking to the media after meeting Labour Party members during a visit to AFC Wimbledon in south London, Saturday May 9, 2026. (Maja Smiejkowska/PA via AP)

Britain's Prime Minister Sir Keir Starmer pauses as he delivers a speech, at the Coin Street Neighbourhood Centre in Waterloo, London, Monday May 11, 2026. (James Manning/PA via AP)

Britain's Prime Minister Sir Keir Starmer pauses as he delivers a speech, at the Coin Street Neighbourhood Centre in Waterloo, London, Monday May 11, 2026. (James Manning/PA via AP)

Recommended Articles