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Search trends point to rising preference for closer, easier holiday getaways
SINGAPORE, May 13, 2026 /PRNewswire/ -- Thai travelers are increasingly favoring short-distance, easy-to-plan getaways, reflecting a growing preference for trips that require less time and effort to organize, according to search data from digital travel platform Agoda.
An increase in accommodation searches was seen for short-haul destinations during the 30 April to 4 May Labor Day and Coronation long weekend, compared to the same period last year. This growth in search interest spans both domestic and outbound travel – with Rayong emerging as a leading local destination, and Ho Chi Minh City ranking among the top choices for international trips.
Thai travelers are showing strong interest in nearby destinations within the country, with Rayong recording the highest growth at 44%, followed by Pattaya at 40% and Chonburi at 29%. Among destinations within driving range of Bangkok, Ko Samet at 22% and Hua Hin/Cha-am at 19% also continue to see steady growth, reinforcing the appeal of nearby escapes.
This shift in travel behavior may be influenced by rising travel costs and a growing preference for more budget-conscious and flexible trips, where shorter distances help reduce both planning time and overall expenses. Rayong's growing appeal is also supported by wider efforts to promote agricultural tourism, with seasonal fruit orchards and farm experiences adding a fresh dimension to the destination and encouraging more local travel.
Further afield, destinations such as Krabi at 13% and Chiang Mai at 28% also recorded positive growth, indicating that while short-distance trips are a key trend this holiday period, Thai travelers continue to explore longer-distance options for a wider range of travel experiences.
A similar pattern can be seen in outbound travel, where short-haul destinations are driving the strongest growth. Cities within a short flight from Bangkok see strong interest from Thai travellers, with Ho Chi Minh City recording the highest increase at 134%, followed by Da Nang at 58% and Hong Kong at 2%.
Seoul is the only destination in the top rankings that falls outside the short-haul category, recording a 49% increase. Its popularity is likely supported by seasonal appeal, as spring is widely considered one of the best times to visit.
Akaporn Rodkong, Country Director, Thailand and Indochina at Agoda, said "Thai travelers remain enthusiastic about traveling across the year, even immediately after a major holiday period such as Songkran. At the same time, there is a clear shift toward more budget‑conscious decision‑making, with travelers placing greater value on simpler and more convenient trips. As a result, short‑distance and easy‑to‑plan destinations are gaining popularity, both within Thailand and across nearby international markets. At Agoda we are proud to offer a broad range of options across different destinations and budgets, helping travelers find choices that suit their needs."
Travelers planning their mid-year getaways can explore great value across more than six million holiday properties, over 130,000 flight routes, and more than 300,000 activities and experiences on Agoda. With a wide range of options across nearby beach destinations and short-haul city breaks, Agoda makes it easy for travelers to plan quick, convenient escapes that fit perfectly into long weekends, helping them maximize their time off while enjoying seamless booking and great deals.
Search trends point to rising preference for closer, easier holiday getaways
SINGAPORE, May 13, 2026 /PRNewswire/ -- Thai travelers are increasingly favoring short-distance, easy-to-plan getaways, reflecting a growing preference for trips that require less time and effort to organize, according to search data from digital travel platform Agoda.
An increase in accommodation searches was seen for short-haul destinations during the 30 April to 4 May Labor Day and Coronation long weekend, compared to the same period last year. This growth in search interest spans both domestic and outbound travel – with Rayong emerging as a leading local destination, and Ho Chi Minh City ranking among the top choices for international trips.
Thai travelers are showing strong interest in nearby destinations within the country, with Rayong recording the highest growth at 44%, followed by Pattaya at 40% and Chonburi at 29%. Among destinations within driving range of Bangkok, Ko Samet at 22% and Hua Hin/Cha-am at 19% also continue to see steady growth, reinforcing the appeal of nearby escapes.
This shift in travel behavior may be influenced by rising travel costs and a growing preference for more budget-conscious and flexible trips, where shorter distances help reduce both planning time and overall expenses. Rayong's growing appeal is also supported by wider efforts to promote agricultural tourism, with seasonal fruit orchards and farm experiences adding a fresh dimension to the destination and encouraging more local travel.
Further afield, destinations such as Krabi at 13% and Chiang Mai at 28% also recorded positive growth, indicating that while short-distance trips are a key trend this holiday period, Thai travelers continue to explore longer-distance options for a wider range of travel experiences.
A similar pattern can be seen in outbound travel, where short-haul destinations are driving the strongest growth. Cities within a short flight from Bangkok see strong interest from Thai travellers, with Ho Chi Minh City recording the highest increase at 134%, followed by Da Nang at 58% and Hong Kong at 2%.
Seoul is the only destination in the top rankings that falls outside the short-haul category, recording a 49% increase. Its popularity is likely supported by seasonal appeal, as spring is widely considered one of the best times to visit.
Akaporn Rodkong, Country Director, Thailand and Indochina at Agoda, said "Thai travelers remain enthusiastic about traveling across the year, even immediately after a major holiday period such as Songkran. At the same time, there is a clear shift toward more budget‑conscious decision‑making, with travelers placing greater value on simpler and more convenient trips. As a result, short‑distance and easy‑to‑plan destinations are gaining popularity, both within Thailand and across nearby international markets. At Agoda we are proud to offer a broad range of options across different destinations and budgets, helping travelers find choices that suit their needs."
Travelers planning their mid-year getaways can explore great value across more than six million holiday properties, over 130,000 flight routes, and more than 300,000 activities and experiences on Agoda. With a wide range of options across nearby beach destinations and short-haul city breaks, Agoda makes it easy for travelers to plan quick, convenient escapes that fit perfectly into long weekends, helping them maximize their time off while enjoying seamless booking and great deals.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Thai travelers' behavior shifts toward short-haul destinations during the May holiday: Agoda
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SHENZHEN, China, May 13, 2026 /PRNewswire/ -- The official launch ceremony of TWSC Guangming Intelligent Manufacturing Base was successfully held at Guangming Science City, Shenzhen.
Strategic Positioning: A High-End Storage Manufacturing and Validation Platform for the AI Era
Driven by surging demand from AI applications, storage solutions are evolving from general-purpose hardware toward mission-critical AI infrastructure, requiring superior throughput, ultra-low latency and continuous operational stability.
As a pivotal high-end storage manufacturing initiative for the AI era, TWSC Guangming Intelligent Manufacturing Base serves as the company's high-end manufacturing and test & validation center. Focused on enterprise-grade and embedded storage products, the base aims to build a world-class intelligent manufacturing platform for high-end storage in China. Its official launch marks a critical milestone in TWSC's strategic upgrade of high-end manufacturing capabilities.
Upon full ramp-up, the base will deliver an integrated high-end manufacturing system covering intelligent production, test & validation and large-scale delivery. It will support mass production and comprehensive testing of enterprise-grade SSDs, RDIMMs and embedded storage products, further strengthening high-reliability validation and scalable manufacturing capacity.
Core Advantages: AGV+MES-Driven Unmanned End-to-End Production Line, Upgrading TWSC's SMT Intelligent Manufacturing
End-to-End Automated Manufacturing System
To ensure high-quality introduction and scalable delivery of high-performance storage products, the Guangming Base has deployed an industry-leading intelligent SMT manufacturing system. It adopts large-scale AGV intelligent logistics to realize fully unmanned material flow across production, inspection and logistics processes.
Data-Driven Intelligent Lean Manufacturing
Powered by MES system, intelligent dispatch center and end-to-end data management platform, the base enables digital collaboration and full traceability in manufacturing, testing, quality assurance and fulfillment. This significantly improves production efficiency, product consistency and cross-functional operational synergy.
Advanced Validation: High-Reliability Testing Capabilities for Leading Mainstream Platforms
Catering to AI servers, data centers and intelligent terminals, the Guangming Intelligent Manufacturing Base has established a robust high-reliability test and validation system to meet demands for efficient, stable and secure storage performance.
On one hand, the base features a comprehensive validation cluster equipped with hundreds of high-performance servers and a one-stop enterprise-grade storage test line, delivering high-stress validation capabilities for AI servers and data centers. It also provides a dedicated embedded validation platform supporting DDR die testing and validation of eMMC, UFS, LPDDR and other embedded storage products, enhancing compatibility and stability verification across multiple protocols and platforms.
On the other hand, TWSC is actively building a comprehensive AI storage technology laboratory focused on proprietary firmware development. This ensures reliable product operation in AI large model and data center scenarios, while continuously improving validation efficiency and scenario adaptability.
Currently, TWSC has two intelligent manufacturing bases with a total area of over 40,000 square meters, further consolidating its end-to-end capabilities spanning R&D, intelligent manufacturing and large-scale delivery. The company will continue to enhance high-end storage manufacturing efficiency and global customer service, accelerating the deployment of full-stack AI storage solutions.
SHENZHEN, China, May 13, 2026 /PRNewswire/ -- The official launch ceremony of TWSC Guangming Intelligent Manufacturing Base was successfully held at Guangming Science City, Shenzhen.
Strategic Positioning: A High-End Storage Manufacturing and Validation Platform for the AI Era
Driven by surging demand from AI applications, storage solutions are evolving from general-purpose hardware toward mission-critical AI infrastructure, requiring superior throughput, ultra-low latency and continuous operational stability.
As a pivotal high-end storage manufacturing initiative for the AI era, TWSC Guangming Intelligent Manufacturing Base serves as the company's high-end manufacturing and test & validation center. Focused on enterprise-grade and embedded storage products, the base aims to build a world-class intelligent manufacturing platform for high-end storage in China. Its official launch marks a critical milestone in TWSC's strategic upgrade of high-end manufacturing capabilities.
Upon full ramp-up, the base will deliver an integrated high-end manufacturing system covering intelligent production, test & validation and large-scale delivery. It will support mass production and comprehensive testing of enterprise-grade SSDs, RDIMMs and embedded storage products, further strengthening high-reliability validation and scalable manufacturing capacity.
Core Advantages: AGV+MES-Driven Unmanned End-to-End Production Line, Upgrading TWSC's SMT Intelligent Manufacturing
End-to-End Automated Manufacturing System
To ensure high-quality introduction and scalable delivery of high-performance storage products, the Guangming Base has deployed an industry-leading intelligent SMT manufacturing system. It adopts large-scale AGV intelligent logistics to realize fully unmanned material flow across production, inspection and logistics processes.
Data-Driven Intelligent Lean Manufacturing
Powered by MES system, intelligent dispatch center and end-to-end data management platform, the base enables digital collaboration and full traceability in manufacturing, testing, quality assurance and fulfillment. This significantly improves production efficiency, product consistency and cross-functional operational synergy.
Advanced Validation: High-Reliability Testing Capabilities for Leading Mainstream Platforms
Catering to AI servers, data centers and intelligent terminals, the Guangming Intelligent Manufacturing Base has established a robust high-reliability test and validation system to meet demands for efficient, stable and secure storage performance.
On one hand, the base features a comprehensive validation cluster equipped with hundreds of high-performance servers and a one-stop enterprise-grade storage test line, delivering high-stress validation capabilities for AI servers and data centers. It also provides a dedicated embedded validation platform supporting DDR die testing and validation of eMMC, UFS, LPDDR and other embedded storage products, enhancing compatibility and stability verification across multiple protocols and platforms.
On the other hand, TWSC is actively building a comprehensive AI storage technology laboratory focused on proprietary firmware development. This ensures reliable product operation in AI large model and data center scenarios, while continuously improving validation efficiency and scenario adaptability.
Currently, TWSC has two intelligent manufacturing bases with a total area of over 40,000 square meters, further consolidating its end-to-end capabilities spanning R&D, intelligent manufacturing and large-scale delivery. The company will continue to enhance high-end storage manufacturing efficiency and global customer service, accelerating the deployment of full-stack AI storage solutions.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
TWSC Officially Inaugurates Guangming Intelligent Manufacturing Base to Advance High-End Storage
