SHANGHAI, May 15, 2026 /PRNewswire/ -- From 30th March to 2nd April 2026, the 34th Shanghai International Hospitality Equipment & Foodservice Expo (HOTELEX Shanghai 2026) successfully concluded at the National Exhibition and Convention Center (Shanghai). As a core cluster exhibition of the Tourism Plus Shanghai and an annual weathervane of the global hotel and catering industry, this expo, relied on a super scale of 400,000 square meters and a strong lineup of 4,018 high-quality global exhibitors, setting a new high of 303,576 professional visitors.
The expo covers a full range of exhibition categories including hotel supplies, catering equipment, coffee and tea, baking and desserts, food raw materials, supply chain services, and central kitchen equipment. It has achieved significant breakthroughs in overseas layout, becoming a core bridge connecting global hotel and catering resources and promoting cross-border cooperation, and building a high-quality platform for overseas practitioners to enter the Chinese market and explore global business opportunities.
The expo saw a remarkable rise in international participation, with the overseas segment standing out as a major highlight. A total of 18,431 overseas visitors attended, marking a 48.08% increase year-on-year and covering 189 countries and regions, led by Malaysia, South Korea and Russia. To meet global demand, three business matching sessions focused on Malaysia, Southeast Asia and the Middle East/North America, connecting 117 buyers from 23 countries with 81 domestic exhibitors. Collaborating closely with industry associations and leading enterprises worldwide, the expo organized 46 targeted buyer groups comprising 4,323 VIP purchasers, including major international buyers from Argentina, Australia, Germany and the United States, forming an efficient cross-border business ecosystem.
Beyond efficient overseas business matching and high-quality buyer resources, the expo also served as a comprehensive experience and exchange platform. It featured 13 themed exhibition areas, linking professional exhibitions with the consumer market. Meanwhile, 33 high-end forums gathered 495 industry leaders to share cutting-edge trends, alongside 17 international competitions for global professionals. Supported by 392 media partners, the expo recorded over 329 million online exposures, further enhancing its global influence.
HOTELEX Shanghai 2027 will be held again at the National Exhibition and Convention Center (Shanghai) from 30th March to 2nd April 2027. We sincerely invite global hotel and catering industry practitioners, purchasers and investors to gather in Shanghai to attend the industry event and seize cross-border business opportunities.
Booth Inquiry:
Alex.Ni@imsinoexpo.com
Media Cooperation & Hosted Buyer Program:
Lizzy.Chen@imsinoexpo.com
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Gather Momentum, Lead Cross-Border Prosperity ---- 2026 HOTELEX Shanghai Concludes Successfully, Unlocking New Opportunities for the Global Hotel & Catering Industry
SAN FRANCISCO, May 15, 2026 /PRNewswire/ -- MediaGo, the global intelligent advertising platform, has been recognized with two technology awards at the 24th Annual American Business Awards® (The Stevie® Awards). MediaGo's newly upgraded smart bidding product, SmartBid 3.0, secured Bronze Stevie® Awards in two major categories: "Artificial Intelligence / Machine Learning Solution – Other" and "Technology Innovation of the Year – Software."
Widely considered the premier business awards in the United States, the American Business Awards® recognize excellence across multiple areas, including technology innovation, product development, and customer service. This marks the fourth consecutive year that MediaGo has been honored by the program, underscoring its continued investment and progress in deep learning and programmatic advertising technology.
Today's performance marketing industry continues to face three structural challenges: inefficient campaign cold starts, skyrocketing costs during scaling, and overall performance instability. Traditional bidding systems rely heavily on reactive adjustments, making it difficult to balance scale and efficiency across the open web. Powered by deep learning, MediaGo's upgraded SmartBid 3.0 tackles these hurdles through proactive exploration, global learning, and multi-dimensional optimization. The platform has proven its ability to scale ad spend by 58% while strictly maintaining CPA overflow within 1.15, enabling advertisers to achieve rapid scaling, stable conversions, and strict cost control in highly competitive markets.
Judges of this year's American Business Awards® commended SmartBid 3.0, highlighting its significance in addressing core industry challenges. One judge commented: "SmartBid 3.0 represents a substantial technological advancement in programmatic advertising. It effectively addresses two fundamental issues in open web bidding systems: inefficient cold starts and unstable scaling. Its global learning architecture is particularly impactful, allowing new campaigns to inherit high-performing patterns instead of starting from scratch, significantly reducing budget waste. Even as spend increases, it maintains strict control over CPA overflow, demonstrating exceptional scalability and stability."
These capabilities have been validated through collaboration with NerdWallet, a leading personal finance platform in North America. Operating in the fiercely competitive financial lead generation sector, NerdWallet previously faced continuous challenges with scaling efficiently, rising acquisition costs, and conversion stability. By leveraging SmartBid 3.0's intelligent bidding and full-funnel optimization, NerdWallet achieved a 76% year-over-year increase in ROAS and an impressive 97.9% budget consumption rate, alongside improved lead quality and campaign stability. The judges specifically praised the tangible business impact demonstrated in this use case.
"Securing two technology awards at the American Business Awards® is a strong validation of MediaGo's long-standing commitment to innovation, performance-driven solutions, and an advertiser-first approach," said Catelyn Wang, Head of Global BD & Sales, MediaGo. "Winning for the fourth consecutive year is a major milestone for us. Looking ahead, MediaGo will continue to advance the application of deep learning technologies in open web advertising, empowering global advertisers to break through growth challenges and achieve high-quality, sustainable business outcomes in an increasingly complex market environment."
About MediaGo
MediaGo is a leading intelligent advertising platform. Based on deep learning algorithms, MediaGo empowers businesses of all scales, creating tangible value for companies. With 12 operational centers worldwide, MediaGo has successfully provided localized and comprehensive business growth services to over 10,000 partners.
For more information about MediaGo, please visit: https://www.mediago.com/
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MediaGo Wins Two Stevie® Awards in the 24th Annual American Business Awards®
