Thailand Positions SITE 2026 as a Regional Platform Where Innovation Meets Investment

Under the theme “Global Innovation Impact: The Year of Investment,” NIA is bringing together startups, investors, corporates, and global partners to turn innovation into real business opportunity and measurable impact.

BANGKOK, THAILAND - Media OutReach Newswire - 27 May 2026 - The National Innovation Agency (Public Organization), or NIA, under the Ministry of Higher Education, Science, Research and Innovation (MHESI), has officially launched SITE 2026. Organized under the concept "Global Innovation Impact: The Year of Investment," the event is elevated to serve as a tangible platform of opportunities, bridging Thai innovations with global capital, partners, and networks.

Thailand Positions SITE 2026 as a Regional Platform Where Innovation Meets Investment

The expo will take place from June 25 – 27, 2026, at Paragon Hall, expanding its footprint to cover Nex Hall on the 5th floor and the SCBx Next Stage on the 4th floor of Siam Paragon to accommodate the continuously growing activities and collaborative networks.

According to Dr. Krithpaka Boonfueng, Executive Director of NIA, the goal is to create a platform where opportunity meets capital, and innovation meets global partners. In her view, innovation impact is no longer defined by novelty alone, but by the value it creates and the measurable outcomes it can deliver.

That shift matters in the current regional context. For Thailand, the conversation is no longer only about building promising startups. It is about making innovation more investable, more connected, and more capable of generating real outcomes across business and society.

NIA has framed SITE 2026 around several strategic drivers, including future-focused technologies, investment-readiness innovation, global connectivity, multiplier effects across the economy, and stronger strategic alliances. Together, these are intended to help position Thailand more visibly within the regional and global innovation landscape.

The investment angle is especially significant. NIA's latest figures indicate that startup investment in Thailand reached approximately USD 120 million in 2025, while capital ready to be deployed within Thailand's innovation ecosystem exceeded USD 1 billion. Against that backdrop, SITE 2026 is being presented as a timely platform to connect investable innovation with available capital in a more deliberate and market-oriented way.

From a programme perspective, SITE 2026 is structured to appeal not only to startups, but also to investors, corporates, and innovation leaders looking for deal flow, market signals, and partnership opportunities. Key features include:

• global forums and thought-leadership sessions,
• showcases of 100 future-focused startups,
• 100 market-ready innovations,
• startup pitching opportunities,
• Business Matching sessions,
• an International Pavilion,
• youth innovation platforms through Startup Thailand League,
• and cross-disciplinary collaboration through SYNC Design & Innovation and Maker Faire Bangkok.

For investors and business decision-makers, the strongest draw may be the event's ambition to function as a real investment marketplace. SITE 2026 is designed to bring Thai startups together with venture capital firms, corporate venture capital arms, international investors, and strategic business partners in one integrated venue. It also opens broader regional connectivity through participation and collaboration from countries including Japan, South Korea, China, Hong Kong, and Singapore.

That positioning was echoed during the event's launch discussion, where speakers from government, innovation finance, venture capital, and the startup community shared a common view: innovation today must lead to measurable outcomes— not only in technology development, but in market access, business competitiveness, funding, and international growth.

For Thailand, that means strengthening its role not simply as a place where innovation happens, but as a market where innovation can be funded, scaled, and connected internationally.

For regional investors, corporates, and ecosystem leaders, SITE 2026 offers a closer look at how Thailand is attempting to move in that direction.

SITE 2026 will be held from 25–27 June 2026 at Paragon Hall, Siam Paragon, Bangkok. Admission is free of charge. More information and registration are available at site.nia.or.th.

Exploring Thailand's Next Wave of Investable Innovation

SITE 2026 brings together startups, investors, corporates, and global partners on one platform to explore business opportunity, market-ready innovation, and cross-border collaboration.

SITE 2026 is positioning Thailand as a regional platform where innovation meets investment, bringing together startups, investors, corporates, and global partners in Bangkok this June.

Hashtag: #SITE2026

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BEIJING, CHINA - Media OutReach Newswire - 27 May 2026 - CGTN published an article highlighting cultural and artistic exchange as a booster in strengthening China-Serbia friendship. It underscores the effort by Peng Liyuan, wife of Chinese President Xi Jinping, in fostering artistic and cultural exchanges, while offering a broader view of the cultural and artistic activities in the two countries that serve to foster mutual understanding between the people of the two countries.

CGTN: China and Serbia Call for Strengthened Artistic Exchanges and Deeper Friendship

Peng Liyuan, wife of Chinese President Xi Jinping, and Tamara Vucic, wife of Serbian President Aleksandar Vucic, visited Beijing Dance Academy on Monday.

In the dance studios, they observed with keen interest the teaching of Chinese dance, ballet and other dances. They then watched the students' performances and had cordial exchanges with teachers and students in a lively and warm atmosphere.

Watching ballet practice and Chinese dance rehearsals, Peng said that dance art transcends national borders, conveys cultures and ideas, and plays a unique role in people-to-people exchanges and mutual learning.

Peng expressed hope that artists from both countries would strengthen exchanges and cooperation to create more outstanding works. Tamara Vucic also voiced her willingness to promote cultural and artistic exchanges between the two countries and contribute to the deepening of Serbia-China friendship.

Art as a bridge of China-Serbia friendship

The exchange of arts has consistently played an important role throughout the history of China and Serbia's friendship.

At the invitation of Tamara Vucic, Peng visited the National Museum of Serbia in 2024, the largest and oldest museum in the country. Peng and Tamara Vucic toured the museum's painting exhibition together, watched demonstrations of traditional Serbian women's hand weaving, and even tried making felt balls - souvenirs made of felt wool - which preserve the traditional and cultural heritage of Serbia.

During the visit, Peng repeatedly expressed appreciation for Serbian art and crafts, praising the exquisite and distinctive craftsmanship while noting the cultural heritage they carry. She expressed hope that cultural exchanges and cooperation between China and Serbia would be enhanced, in order to build bridges for dialogue among civilizations.

Cultural and artistic exchanges have long been an integral part of relations between the two countries.

In 1955, Kolo, Serbia's national ensemble, made its first visit to China, marking the beginning of a long-lasting friendship that has persisted to the present day.

In a photo exhibition that marks the 70th anniversary of the first China tour by Kolo in 2025, former Secretary of State for the Ministry of Culture of Serbia Lav Pajkic said cultural cooperation is an important component of Serbia-China relations.

Over the past 70 years, the civilizations of Serbia and China have appreciated one another and engaged in exchanges and mutual learning, once again reaffirming the ironclad friendship between the two countries, he added.

Cultural exchange boosts a shared future and common prosperity

Cultural exchanges in recent years have bloomed as China and Serbia's strategic partnership continues to reach new heights.

In Chinese President Xi Jinping's talks with Serbian President Aleksandar Vucic, Xi emphasized that China and Serbia need to fully expand cooperation in culture, education, sports and tourism and at the subnational level, so as to carry forward the traditional friendship between the Chinese and Serbian peoples.

In 2024, Beijing People's Art Theatre traveled to Belgrade to perform Our Jing Ke, a drama performance written by Nobel Prize Laureate Mo Yan, to show the Serbian people the artistic style and aesthetic expressions of Chinese performance arts. In January 2026, an exhibition showcasing China's renowned Dehua porcelain opened in Belgrade, providing a window into traditional Chinese craftsmanship. In April, the Confucius Classroom at the Philological High School celebrated International Chinese Language Day by singing popular Chinese songs, practicing tai chi, and reciting their favorite passages of The Analects of Confucius.

These activities and art exhibitions have become important platforms and channels for China and Serbia to learn about each other.

According to a joint statement released after Xi and Vucic's talks, the two countries will strive to open a new chapter in people-to-people exchanges and cultural integration. As a Serbian proverb goes, "Prijatelj je plod vremena" (friends are the fruits of time).

https://news.cgtn.com/news/2026-05-26/China-Serbia-call-for-stronger-artistic-exchanges-deeper-friendship-1NsuaNKYTbq/p.html

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** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **