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GS1 HK Launches "Go Global Award" to Support Brands Expand Worldwide

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GS1 HK Launches "Go Global Award" to Support Brands Expand Worldwide
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GS1 HK Launches "Go Global Award" to Support Brands Expand Worldwide

2026-05-28 16:27 Last Updated At:16:45

78 Companies Recognised as Consumer Caring Scheme Marks 15th Anniversary

HONG KONG, May 28, 2026 /PRNewswire/ -- Hong Kong's retail sector is steadily regaining momentum, underpinned by improving consumer sentiment and robust Mainland Labour Day Golden Week performance. Amid this market rebound, the industry is shifting from price competition towards value creation, focusing on sharper brand positioning, elevated service quality, and superior customer experiences.

Organised by GS1 Hong Kong, the "Consumer Caring Scheme" (the Scheme) responds directly to this trend. Widely recognised across industries, the Scheme commends local enterprises that are committed to a "consumer-first" approach in their business operations. In the recent edition (2025), a total of 78 local enterprises across diverse sectors were recognised. By upholding the four core principles of consumer centric, conforming to commitment, strive for quality and caring for staff, the companies have delivered exceptional experiences to both consumers and visitors. The award presentation ceremony was successfully held at the GS1 Hong Kong Annual Dinner. (Please refer to the appendix for the full list of recognised companies.)

In addition, Hong Kong is deepening its integration with the National 15th Five-Year Plan by reinforcing economic and trade ties with the Chinese Mainland, while supporting enterprises to expand globally through the city.

Coinciding with the Scheme's 15th anniversary, GS1 Hong Kong has launched the new "Go Global Award" to recognise outstanding achievements of Go Global companies in brand building and global expansion. With a network spanning 120 economies worldwide, GS1 Hong Kong serves as a "super connector", offering credible recognition and stronger brand presence. Award recipients will enjoy priority access to buyer connect events and business matching opportunities.

Ms. Anna Lin, Chief Executive of GS1 Hong Kong, said, "In today's highly competitive and fast-evolving market, sustainable growth hinges on unwavering commitment to product and service excellence, as well as strategic positioning. The 'Consumer Caring Scheme' honours companies that deliver truly consumer-first experience in Hong Kong; While the 'Go Global Award' aligns with national development and the growing trend of Mainland enterprises expanding overseas. It empowers businesses to scale effectively by leveraging Hong Kong's global credibility and GS1 Hong Kong's extensive international network."

Consumer-first Practices by Consumer Caring Companies

Casablanca, recognised under the "Consumer Caring Scheme" for 15 consecutive years, continues to enhance product quality and service standards. Ms. Vivian Cheung, Chief Marketing & Business Development Officer, said, "We put consumers at the centre, leveraging advanced technology to deliver truly caring experiences. For example, our Grade 7A Physical Antibacterial Technology remains effective after 150 washes, extending product lifespan while providing healthier, safer sleep for our consumers. This recognition encourages us to further strengthen quality management, customer-focused design and service excellence."

Newly recognised by the Scheme this year, Youpin Development's founder, Ms. Wong, said, "Over the past nine years in Hong Kong, we have remained steadfastly committed to crafting quality products with care. Our signature aged pomelo ginseng is fully handcrafted, blending traditional wisdom with modern techniques. We are grateful to have received GS1 HK's recognition and will continue to serve every customer with integrity and dedication while reaching out to more people."

Applications for the "Consumer Caring Scheme" and the "Go Global Award" are now open, and companies from all sectors are sincerely invited to participate. Learn more: https://www.gs1hk.org/zh-hk/industry-recognition/consumer-caring-scheme

– End –

Appendix -  List of Recognised Companies of Consumer Caring Scheme 2025  (in alphabetical order by industry and company name, click here to view the company logos)

Beauty & Personal Care

1

BHL International Group Limited

2

Chun Fat (International) Beauty Group Limited

3

Colgate-Palmolive (Hong Kong) Limited

4

Elite Aesthetics Group Limited

5

Hong Kong Zihua Pharmaceutical Limited

6

Kopen (Hong Kong) Company Limited

7

Matrixmiji International Company Limited

8

New Cynosure Company Limited

9

Nu Skin Enterprises Hong Kong, Llc

10

Premier Living (Enterprises) Co., Ltd.

11

Sa Sa International Holdings Limited

12

Sincere Top International Limited

13

Yanki Breast & Health Limited

14

Yhk Design Limited

15

You Health And Fitness Club Limited

Business & Professional Services

1

Deco Classic Limited

2

DKSH Hong Kong Ltd

3

HongKong Post

4

Imperial Parking (Hong Kong) Limited

5

IP&E GBA Limited

6

Thinkertool Solutions Company Limited

7

Tung Wah Moving Services Company Limited

8

Worldwide Cruise Terminals (Hong Kong) Ltd

Catering & Dining Services

1

Mak Man Kee Noodle Shop Limited

2

Tai Hing Worldwide Development Limited

3

Taste Of Asia Group Limited

Consumer Electronics & Electrical Appliances

1

CGA (H.K.) LIMITED

2

DCH Toolbox

3

HKT Limited

4

Smartech International Marketing Limited

Consumer Product

1

Haleon Hong Kong Limited

Food & Beverages

1

Come In Enterprises Co Ltd

2

HK Jinpan Biopharmaceutical Co. Limited

3

Hung Fook Tong Holdings Limited

4

Imperial Enterprises Holdings Limited

5

Lee Kum Kee Company Limited

6

Meat The Next Company Limited

7

Murray Rice Co Ltd

8

Nestlé Hong Kong Limited

9

Original Taste Workshop Ltd

10

Swire Coca-Cola HK

11

Tung Chun Soy Sauce and Canned Food Co Ltd

12

Vitasoy International Holdings Ltd

13

Watsons Water

14

Youpin Development (HK) Limited

15

Yummy House International Ltd

16

Zhong An Ya (Hong Kong) Trading Ltd

Health Supplements & Organic Food

1

Alfa Yan Limited

2

Biogem Science Technology Ltd

3

Catalo Natural Health Foods Limited

4

Chaisentomg Pharmaceutical Factory Limited

5

China Aims Limited

6

Chuan Chiong Co., Ltd.

7

Harmonic Health Pharmaceutical Company Limited

8

Hong Kong Jinbotang Pharmaceutical Co., Limited

9

New Life Support Enterprises Limited

10

Nu Life International (Asia) Limited

11

Royal Medic (Holdings) Limited

12

Tai Wo Tung Medicine Co Ltd

13

The International Medical Co. Ltd. - Citracium

14

Vita Green Health Products Co., Ltd.

Household & Pet Products and Services

1

AQ Bio Technology Group Limited

2

Casablanca Hong Kong Limited

3

Crown Gas Stoves (Holdings) Company Limited

4

Green World Pharmaceutical Limited

5

Maxipro (Asia) Limited

6

Purepro Water Hong Kong Limited

7

Shirasawa International Trading Company Limited

8

Sinomax Health & Household Products Ltd

9

Swipe (HK) Ltd

10

Wing Yip International Ltd

Maternal, Infant & Child Food and Products

1

Mead Johnson Nutrition (Hong Kong) Limited

2

Wyeth (Hong Kong) Holding Company Limited

Pharmaceutical products and Medical devices

1

The International Medical Co. Ltd. - Ricqlès

Retail Merchants & Retailers

1

PARKnSHOP (HK) Limited

Textile and Apparel Manufacturing

1

Mainland Headwear Holdings Ltd

Watches & Jewellery

1

Chow Tai Fook Jewellery Group Limited

2

Luk Fook Holdings (International) Limited

– End –

About GS1 Hong Kong

GS1 Hong Kong is the local chapter of GS1®, a global, not-for-profit data standards organization headquartered in Brussels, Belgium and represented in over 120 countries. We help businesses identify, capture, and share trusted data across both physical and digital supply chains. Through global standards like GTIN (barcodes), GS1 Hong Kong empowers companies of their digital transformation, improve efficiency, enhance supply chain visibility, and strengthen collaboration.

Building on these standards, we've developed platforms such as ezTRADE for B2B data exchange, ezTRACK for real-time traceability, and 1QR, a GS1 Digital Link-powered platform that delivers rich product information—certifications, sustainability data, and more—via 2D barcodes.

Our trusted data infrastructure has now extended to support trade financing and Scope 3 emissions reporting, helping businesses meet ESG requirements.

In today's AI-driven economy, data quality is essential. GS1 Hong Kong provides a foundation for data that is accurate, visible, linkable, searchable, shareable, and traceable.

GS1 Hong Kong currently supports close to 8,000 corporate members from 20 sectors including retail & consumer packaged goods, food & beverage and food services, healthcare, apparel & footwear, logistics & ICT.

Website: www.gs1hk.org



78 Companies Recognised as Consumer Caring Scheme Marks 15th Anniversary

HONG KONG, May 28, 2026 /PRNewswire/ -- Hong Kong's retail sector is steadily regaining momentum, underpinned by improving consumer sentiment and robust Mainland Labour Day Golden Week performance. Amid this market rebound, the industry is shifting from price competition towards value creation, focusing on sharper brand positioning, elevated service quality, and superior customer experiences.

Organised by GS1 Hong Kong, the "Consumer Caring Scheme" (the Scheme) responds directly to this trend. Widely recognised across industries, the Scheme commends local enterprises that are committed to a "consumer-first" approach in their business operations. In the recent edition (2025), a total of 78 local enterprises across diverse sectors were recognised. By upholding the four core principles of consumer centric, conforming to commitment, strive for quality and caring for staff, the companies have delivered exceptional experiences to both consumers and visitors. The award presentation ceremony was successfully held at the GS1 Hong Kong Annual Dinner. (Please refer to the appendix for the full list of recognised companies.)

In addition, Hong Kong is deepening its integration with the National 15th Five-Year Plan by reinforcing economic and trade ties with the Chinese Mainland, while supporting enterprises to expand globally through the city.

Coinciding with the Scheme's 15th anniversary, GS1 Hong Kong has launched the new "Go Global Award" to recognise outstanding achievements of Go Global companies in brand building and global expansion. With a network spanning 120 economies worldwide, GS1 Hong Kong serves as a "super connector", offering credible recognition and stronger brand presence. Award recipients will enjoy priority access to buyer connect events and business matching opportunities.

Ms. Anna Lin, Chief Executive of GS1 Hong Kong, said, "In today's highly competitive and fast-evolving market, sustainable growth hinges on unwavering commitment to product and service excellence, as well as strategic positioning. The 'Consumer Caring Scheme' honours companies that deliver truly consumer-first experience in Hong Kong; While the 'Go Global Award' aligns with national development and the growing trend of Mainland enterprises expanding overseas. It empowers businesses to scale effectively by leveraging Hong Kong's global credibility and GS1 Hong Kong's extensive international network."

Consumer-first Practices by Consumer Caring Companies

Casablanca, recognised under the "Consumer Caring Scheme" for 15 consecutive years, continues to enhance product quality and service standards. Ms. Vivian Cheung, Chief Marketing & Business Development Officer, said, "We put consumers at the centre, leveraging advanced technology to deliver truly caring experiences. For example, our Grade 7A Physical Antibacterial Technology remains effective after 150 washes, extending product lifespan while providing healthier, safer sleep for our consumers. This recognition encourages us to further strengthen quality management, customer-focused design and service excellence."

Newly recognised by the Scheme this year, Youpin Development's founder, Ms. Wong, said, "Over the past nine years in Hong Kong, we have remained steadfastly committed to crafting quality products with care. Our signature aged pomelo ginseng is fully handcrafted, blending traditional wisdom with modern techniques. We are grateful to have received GS1 HK's recognition and will continue to serve every customer with integrity and dedication while reaching out to more people."

Applications for the "Consumer Caring Scheme" and the "Go Global Award" are now open, and companies from all sectors are sincerely invited to participate. Learn more: https://www.gs1hk.org/zh-hk/industry-recognition/consumer-caring-scheme

– End –

Appendix -  List of Recognised Companies of Consumer Caring Scheme 2025  (in alphabetical order by industry and company name, click here to view the company logos)

Beauty & Personal Care

1

BHL International Group Limited

2

Chun Fat (International) Beauty Group Limited

3

Colgate-Palmolive (Hong Kong) Limited

4

Elite Aesthetics Group Limited

5

Hong Kong Zihua Pharmaceutical Limited

6

Kopen (Hong Kong) Company Limited

7

Matrixmiji International Company Limited

8

New Cynosure Company Limited

9

Nu Skin Enterprises Hong Kong, Llc

10

Premier Living (Enterprises) Co., Ltd.

11

Sa Sa International Holdings Limited

12

Sincere Top International Limited

13

Yanki Breast & Health Limited

14

Yhk Design Limited

15

You Health And Fitness Club Limited

Business & Professional Services

1

Deco Classic Limited

2

DKSH Hong Kong Ltd

3

HongKong Post

4

Imperial Parking (Hong Kong) Limited

5

IP&E GBA Limited

6

Thinkertool Solutions Company Limited

7

Tung Wah Moving Services Company Limited

8

Worldwide Cruise Terminals (Hong Kong) Ltd

Catering & Dining Services

1

Mak Man Kee Noodle Shop Limited

2

Tai Hing Worldwide Development Limited

3

Taste Of Asia Group Limited

Consumer Electronics & Electrical Appliances

1

CGA (H.K.) LIMITED

2

DCH Toolbox

3

HKT Limited

4

Smartech International Marketing Limited

Consumer Product

1

Haleon Hong Kong Limited

Food & Beverages

1

Come In Enterprises Co Ltd

2

HK Jinpan Biopharmaceutical Co. Limited

3

Hung Fook Tong Holdings Limited

4

Imperial Enterprises Holdings Limited

5

Lee Kum Kee Company Limited

6

Meat The Next Company Limited

7

Murray Rice Co Ltd

8

Nestlé Hong Kong Limited

9

Original Taste Workshop Ltd

10

Swire Coca-Cola HK

11

Tung Chun Soy Sauce and Canned Food Co Ltd

12

Vitasoy International Holdings Ltd

13

Watsons Water

14

Youpin Development (HK) Limited

15

Yummy House International Ltd

16

Zhong An Ya (Hong Kong) Trading Ltd

Health Supplements & Organic Food

1

Alfa Yan Limited

2

Biogem Science Technology Ltd

3

Catalo Natural Health Foods Limited

4

Chaisentomg Pharmaceutical Factory Limited

5

China Aims Limited

6

Chuan Chiong Co., Ltd.

7

Harmonic Health Pharmaceutical Company Limited

8

Hong Kong Jinbotang Pharmaceutical Co., Limited

9

New Life Support Enterprises Limited

10

Nu Life International (Asia) Limited

11

Royal Medic (Holdings) Limited

12

Tai Wo Tung Medicine Co Ltd

13

The International Medical Co. Ltd. - Citracium

14

Vita Green Health Products Co., Ltd.

Household & Pet Products and Services

1

AQ Bio Technology Group Limited

2

Casablanca Hong Kong Limited

3

Crown Gas Stoves (Holdings) Company Limited

4

Green World Pharmaceutical Limited

5

Maxipro (Asia) Limited

6

Purepro Water Hong Kong Limited

7

Shirasawa International Trading Company Limited

8

Sinomax Health & Household Products Ltd

9

Swipe (HK) Ltd

10

Wing Yip International Ltd

Maternal, Infant & Child Food and Products

1

Mead Johnson Nutrition (Hong Kong) Limited

2

Wyeth (Hong Kong) Holding Company Limited

Pharmaceutical products and Medical devices

1

The International Medical Co. Ltd. - Ricqlès

Retail Merchants & Retailers

1

PARKnSHOP (HK) Limited

Textile and Apparel Manufacturing

1

Mainland Headwear Holdings Ltd

Watches & Jewellery

1

Chow Tai Fook Jewellery Group Limited

2

Luk Fook Holdings (International) Limited

– End –

About GS1 Hong Kong

GS1 Hong Kong is the local chapter of GS1®, a global, not-for-profit data standards organization headquartered in Brussels, Belgium and represented in over 120 countries. We help businesses identify, capture, and share trusted data across both physical and digital supply chains. Through global standards like GTIN (barcodes), GS1 Hong Kong empowers companies of their digital transformation, improve efficiency, enhance supply chain visibility, and strengthen collaboration.

Building on these standards, we've developed platforms such as ezTRADE for B2B data exchange, ezTRACK for real-time traceability, and 1QR, a GS1 Digital Link-powered platform that delivers rich product information—certifications, sustainability data, and more—via 2D barcodes.

Our trusted data infrastructure has now extended to support trade financing and Scope 3 emissions reporting, helping businesses meet ESG requirements.

In today's AI-driven economy, data quality is essential. GS1 Hong Kong provides a foundation for data that is accurate, visible, linkable, searchable, shareable, and traceable.

GS1 Hong Kong currently supports close to 8,000 corporate members from 20 sectors including retail & consumer packaged goods, food & beverage and food services, healthcare, apparel & footwear, logistics & ICT.

Website: www.gs1hk.org

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

GS1 HK Launches "Go Global Award" to Support Brands Expand Worldwide

GS1 HK Launches "Go Global Award" to Support Brands Expand Worldwide

SHANGHAI, May 28, 2026 /PRNewswire/ -- Organized by Shanghai International Exhibition (Group) Co., Ltd. and Shanghai International Exhibition Management Co., Ltd., the Shanghai Bridal Fashion Showroom 2026 will be held from July 1st to 3rd at the Shanghai World Expo Exhibition & Convention Center (SWEECC). This edition connects 200+ global brands with buyers from 63+ countries and regions.

Spotlight on Chinese Design: A Quarter-Century of Creative Evolution

Over the past 25 years, Shanghai Bridal Fashion Showroom has launched China's most influential bridal designers. The 2026 edition continues this legacy, featuring leading domestic names including WANGFENG BRIDAL, LAFINE and ST.WHITE. These designers will showcase their unique fusion of cultural heritage and contemporary aesthetics, reaffirming Shanghai as a key hub for Eastern bridal design.

A Global Convergence of Bridal Excellence

Shanghai Bridal Fashion Showroom 2026 stands as Asia's most comprehensive platform for international bridal design. Returning exhibitors feature Vera Wang (USA), Saiid Kobeisy (Lebanon) and Yumi Katsura (Japan), as well as Korean brands Vanilla Milla, Blossomveil and Turkish label Didem Kinail. These global designers jointly present an extraordinary cross-border showcase of bridal art, blending timeless elegance with avant-garde creativity.

Consumer-Driven Trends: Quality, Smart Spending & Value-for-Money Prevail

Today's bridal consumers are more discerning, with "value-for-money" becoming the decisive factor. In response, the 2026 exhibition curates a lineup of brands balancing design and accessibility. Domestic designer brands — including MUZI, PERFECT, WEST SUNNY, BangYi, YUNI, TRAVIS YOUNG, and ShaLa Chinese Wear — use local insights and flexible supply chains to offer quality at accessible prices.

End-to-End Integration: VISION & IMAGE SHANGHAI 2026

VISION & IMAGE SHANGHAI 2026 will be held concurrently, bringing together every segment of the bridal industry — from wedding dresses and groom's suits to makeup and accessories. This strategic collaboration offers buyers and professionals a one-stop sourcing experience.

Makeup & Fashion Accessories: Enhance Your Bridal Style

Dedicated zones for makeup and accessories return for 2026. Renowned artists and designers showcase their expertise and collections on-site, offering brides and buyers a seamless journey.

Bridal Fashion Show 2026: A Runway Spectacle

Mark your calendars: The Bridal Fashion Show 2026 will take place June 30th at the SWEECC. Partnering with industry leaders, the show features cutting-edge stage design and interactive light technology, allowing attendees early access to global trends through:

  • Heritage couture houses
  • Rising independent talents
  • Exclusive 2026 AW collections

2026 China Fashion Beauty Outstanding Makeup & Styling Artist Competition & Makeup Artist Development Forum

Hosted by Shanghai Bridal Fashion Showroom 2026, the competition and forum will take place on July 2nd at the SWEECC. Competitors include independent artists, influencer MUAs, and rising stars from top academies. This event gathers top resources, creates new branding and business opportunities, and empowers beauty entrepreneurs to expand their market presence and creative reach.

Sustainable Booth Design and Simplified Exhibition Setup

Since August 2024, Shanghai Bridal Fashion Showroom has introduced a sustainable booth initiative aimed at achieving "zero-waste and zero-carbon." The standardized booth designs are safer, higher quality, and more environmentally responsible while simplifying exhibitor setup — demonstrating that exceptional bridal events can also embrace sustainability.

Visitor registration is available at:

https://shanghaibridalfashionweek.digitalexpo.com/main-h5/sign/form?exhibitionId=10015032025121000017653373972513126231557087702&identityId=100131042026021200017708601739468069381241075587&channelId=0022059460361666494464&ignorePublish=1&language=en-us 

Event Information:  

SHANGHAI BRIDAL FASHION SHOWROOM 2026

Date: July 1st to 3rd, 2026
Venue: Hall 4, Shanghai World Expo Exhibition & Convention Center
Address: No. 850 Bocheng Road, Pudong New Area, Shanghai 

Organizers:

Shanghai International Exhibition Management Co., Ltd.
Email: bridalSH@siec-ccpit.com
Web: www.bridalfashionweek.com.cn  

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

East Meets West: Shanghai Bridal Fashion Showroom 2026 Elevates the Bridal Industry with 25 Years of Heritage & Global Vision

East Meets West: Shanghai Bridal Fashion Showroom 2026 Elevates the Bridal Industry with 25 Years of Heritage & Global Vision

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