Alibaba Group Partners with UEFA Men’s Club Competitions from 2027/28 to 2032/33 and UEFA EURO 2028™

• • Alibaba becomes the official and exclusive partner for AI, Cloud Computing Services, and E-commerce
  • Partnership to deploy Alibaba Cloud and Qwen Artificial Intelligence to deliver smart operations and personalized digital experiences for fans

BUDAPEST, HUNGARY - Media OutReach Newswire - 29 May 2026 - Alibaba Group today announced a multi-year partnership with the Union of European Football Associations (UEFA) and UC3, the joint venture between UEFA and European Football Clubs (EFC) that controls and manages the strategic marketing, sales and delivery of commercial rights for UEFA club competitions. Alibaba Group becomes the official and exclusive AI, Cloud Computing Services, and E-commerce partner of the UEFA Champions League, UEFA Europa League and UEFA Conference League from 2027/2028 to 2032/2033 and of UEFA EURO 2028^TM.

The partnership will see the deployment of Alibaba's advanced AI capabilities in supporting fan engagement and media and content management via its Qwen Large Language Model (LLM).Together with its cloud computing infrastructure and global e-commerce platform, Alibaba will power an immersive fan and content experience worldwide across UEFA's flagship competitions.

UEFA President Aleksander Čeferin said: "We are delighted to welcome Alibaba as a global partner for UEFA EURO 2028 and as a future partner of our men's club competitions. Their expertise in artificial intelligence, cloud computing technology, and e-commerce will support UEFA's commitment to thoughtful innovation and to enhancing the experience of supporters around the world. Together, we can bring fans closer to the game in new and meaningful ways - making our competitions feel even more captivating, engaging and accessible, while preserving the traditions, emotions and spirit that define European football."

"We believe that football is a shared language around the world, and the unifying power of the game at all levels for all fans is the mission that brings Alibaba and UEFA together," said Joe Tsai, Chairman of Alibaba Group. "I am excited to work with UEFA to realize the vision of this multi-year partnership, where we will commit our cloud computing, full-stack AI, and global e-commerce capabilities to support UEFA and UC3 to deliver these iconic competitions to global fans."

Alibaba's cloud infrastructure and Qwen LLM will support UEFA in building its own next-generation AI capabilities. Fans will benefit from personalized, AI-powered experiences that deepen their engagement with the sport. Through Alibaba's global e-commerce network, fans around the world may soon enjoy seamless access to a wide range of official merchandise from the UEFA men's club competitions from 2027/2028 and UEFA EURO 2028^TM.

This partnership is a new global benchmark in sports innovation. It combines UEFA's unmatched sporting legacy and global fan base with Alibaba's expertise in AI, cloud computing, and e-commerce, creating a scalable model for sports federations, leagues and teams to engage fans worldwide.

The development and execution of the partnership between UEFA, UC3, and Alibaba was facilitated by Relevent, a world-leading commercial rights partner dedicated to international football. The UEFA EURO 2028 partnership will be managed by CAA11.

Hashtag: #AlibabaGroup

The issuer is solely responsible for the content of this announcement.

About UEFA

UEFA is the governing body of European football and a not-for-profit organisation which supports and ensures the world's most popular sport continues to thrive at all levels across its 55 member associations. As part of its commitment, UEFA invests 97.5% of its revenue in football-related activities, projects and initiatives that ensure the continued development of the men's and women's professional game as well as youth, grassroots and futsal.

About UC3
UC3 unites European football's governing body UEFA and European Football Clubs (EFC), representing more than 800 top European clubs, around a new vision for managing commercial rights to UEFA club competitions (the "UCCs"). It is the commercial entity responsible for generating revenues from the UCCs and creating value for our partners. UC3 oversees the management, sales and delivery of all commercial rights (including media, sponsorship and licensing rights) for UEFA's elite men's and women's club competitions.

About Alibaba Group

Alibaba Group is a global technology company focused on AI + Cloud and consumption. We provide the technology infrastructure and marketing reach to help merchants, brands, retailers and other businesses to engage with their users and customers and operate efficiently. We empower consumers and enterprises with our full-stack AI capabilities and services. Our AI technology based on Qwen (Chinese: Qianwen), a family of large language and multimodal models, powers the intelligence behind our services across enterprise solutions, e-commerce and other Internet platforms.

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Professional seepage-inspection reports feed directly into civil claims, helping property owners recover repair costs

HONG KONG SAR - Media OutReach Newswire – 30 May 2026 – To address the persistent problem of building water seepage affecting Hong Kong property owners, HK Find Surveyor (香港搵公正行網) and Hong Kong Civil Claim Centre (香港民事索償中心) today announced a joint service that combines professional seepage detection with legal claims into a single, end-to-end process — helping affected owners move from identifying the source of a leak to recovering their losses with complete support.

The core difficulty of seepage disputes

Water seepage is a common problem in Hong Kong's older and high-density housing, yet owners typically face three obstacles: difficulty proving the source of the seepage, responsible parties refusing to acknowledge or compensate, and a lack of sufficient evidence to bring a claim. Many cases reach a dead end simply because there is no professional inspection report.

How the end-to-end service works

• Seepage detection (HK Find Surveyor) — Using methods such as infrared thermal imaging, moisture testing and water-pipe pressure testing, the source of the seepage and the responsible party are determined, and a credible written inspection report is issued.
• Legal claims (Hong Kong Civil Claim Centre) — Using that inspection report as key evidence, owners are assisted in issuing a formal demand to the responsible party, negotiating, and where necessary pursuing repair costs and related losses through civil proceedings.

The key to the service: the seepage inspection report is precisely the core evidence required for a civil claim. By connecting the two stages, owners avoid shuttling between different organisations and can ensure a complete chain of evidence.

Representatives' comments

A spokesperson for HK Find Surveyor said: "In many seepage cases, the dispute comes down to the difficulty of pinpointing the source. A rigorous, impartial inspection report provides a clear factual basis for everything that follows."

A spokesperson for Hong Kong Civil Claim Centre added: "In the claims process, the quality of evidence often determines how the recovery progresses. A professional seepage report gives us a firmer basis to communicate with the responsible party when handling claims for seepage-related losses."

(Note: This service provides legal consultation and claims assistance; the outcome of each case depends on its facts and evidence.)

Applicable situations

• Seepage, mould or peeling on ceilings, walls or floors
• Suspected seepage from an upstairs unit, external wall or common areas
• The responsible party has been asked to act but has refused or delayed
• A professional report is needed to support recovery of repair costs or losses

The issuer is solely responsible for the content of this announcement.

About HK Find Surveyor

HK Find Surveyor (香港搵公正行網, hkfindsurveyor.com) provides professional seepage detection and building inspection services in Hong Kong, focused on determining the source and responsibility of seepage through objective technical methods. More: hkfindsurveyor.com

About Hong Kong Civil Claim Centre

Hong Kong Civil Claim Centre (香港民事索償中心, hkcivilclaim.com) provides the public with legal information and assistance relating to civil claims, covering personal injury, property loss and property-related disputes. More: hkcivilclaim.com

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **