Siam Piwat Reinforces Its "Game Changer" Leadership, Expanding a Global Luxury Ecosystem with World-Class Partners to Unlock New Growth from the Rising HNWIs Economy

BANGKOK, THAILAND - Media OutReach Newswire - 1 June 2026 - Siam Piwat Group, owner and operator of Siam Paragon, Siam Center, and Siam Discovery, and joint-venture partner of ICONSIAM and Siam Premium Outlets Bangkok, reinforces its "Game Changer" status by announcing a strategic collaboration with world-class titans: BELMOND (LVMH), GALERIES LAFAYETTE, INSIGNIA, and MJETS.


This alliance strengthens the Global Privilege Partnership and elevates the Global Luxury Ecosystem. It connects the world of luxury for ONESIAM members and partner patrons through high-value experiences across Thailand and the globe. Currently, Siam Piwat commands over 70% of the luxury market share in Thailand, backed by Asia's highest-purchasing-power customer base.

By integrating private aviation, ultra-luxury hospitality, premier department stores, and bespoke lifestyle management, Siam Piwat is shaping a "Borderless Luxury Ecosystem." This milestone solidifies its retail leadership and drives Thailand to become a premier global luxury hub.

Mrs. Saruntorn Asaves, First Executive Vice President at Siam Piwat Co., Ltd., stated "Siam Piwat remains committed to its 'Co-creation & Collaboration' strategy. In the high-value luxury sector, we possess deep expertise in catering to global High-Net-Worth individuals. In 2025, our premium members recorded expenditures exceeding 1 million Baht per transaction, with annual spending surpassing average customers by 35 times. This year's partnership aims to elevate Thailand into the Luxury Hub of the World by integrating databases and cross-industry advantages to deliver ultimate privileges."

Uniting 4 World-Class Partners into the Global Partnership Ecosystem

• Elevated Travel Experiences with BELMOND (LVMH): Revolutionizing travel through curated journeys. Members enjoy 1-1 travel planning and VIP welcomes at legendary hotels or traveling aboard Belmond's iconic luxury trains worldwide.
• Exceptional Services with INSIGNIA: Elevating lifestyles via 24/7 bespoke client services and highly personalized support, seamlessly curated to fulfil every desire without geographical boundaries, from securing reservations at sought-after restaurants and gaining access to exclusive global events.
• Seamless Travels with MJETS: Completing the puzzle of limitless mobility through bespoke private jet services, elite airport lounge access, and luxury chauffeur transfers directly from the runway to Siam Piwat's landmarks.
• Seamless Shopping with GALERIES LAFAYETTE: Bestowing exclusive privileges across two continents. In Paris, members enjoy access to a Private Personal Shopping Lounge, dedicated personal shoppers, and expedited tax refunds.

Joining Forces with Global Partners to Offer Curated World-Class Privileges

Beyond these four titans, Siam Piwat's Global Privilege Partnership network includes international retail leaders such as PARCO (Japan), TAIPEI 101 (Taiwan), Hong Kong Times Square, ION Orchard (Singapore), Pavilion Kuala Lumpur (Malaysia), Plaza Indonesia, FOSUN (China), and Hyundai Department Store (South Korea).

Siam Piwat expands its global luxury ecosystem, reinforcing its position as a game changer in luxury retail.

ONESIAM members receive exclusive discounts, promotions, and VIP hospitality abroad. Reciprocally, international partner members visiting Siam Piwat's destinations enjoy premium privileges, including lounge access and dedicated customer relationship assistance. Furthermore, Siam Piwat has integrated database infrastructures with its partners to analyze customer insights, enabling hyper-personalized offers that foster long-term relationships.

"This synergy marks a monumental step toward borderless growth, establishing a definitive new benchmark for the ultimate luxury lifestyle experience," concluded Mrs. Saruntorn.

Hashtag: #SiamPiwat #GameChanger #ONESIAMMember #GlobalPartnershipEcosystem #BorderlessPrivilege #GlobalLuxuryDestination #Bangkok #BELMOND #GALERIESLAFAYETTE #INSIGNIA #MJETS

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Siam Piwat

Siam Piwat is a leading retail and real estate developer behind Bangkok's most iconic destinations, including Siam Paragon, Siam Center, Siam Discovery, ICONSIAM, and Siam Premium Outlets Bangkok, globally recognized for pioneering experiential destinations.

For over six decades, Siam Piwat has been renowned for creating iconic destinations and world-class experiences, continuously redefining Bangkok's retail landscape through award-winning developments that set new global benchmarks. Guided by creativity, innovation, and sustainability, the company continues to lead with a bold vision s that inspire, engage, and delight customers from around the world, while creating long-term value for society, businesses, and future generations.

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Siam Piwat Group, Belmond, Galeries Lafayette, Insignia, and MJets unite to elevate Borderless Luxury Ecosystem

A Monumental Alliance to Elevate ONESIAM Member Privileges

HANOI, VIETNAM - Media OutReach Newswire - 1 June 2026 - VinDynamics, a technology company under Vingroup, has officially unveiled its first humanoid robot, Dyno, at two of the world's premier technology and robotics events: the IEEE International Conference on Robotics and Automation (ICRA 2026), taking place from June 1 to 5 in Vienna, and Computex Taipei 2026, held from June 2 to 5 in Taipei. The debut marks a significant milestone in VinDynamics' journey toward mastering humanoid robotics technology while demonstrating the research and development capabilities of Vietnamese engineers on the global technology stage.

At the center of VinDynamics' showcases is Dyno, an intelligent humanoid robot designed to serve as a versatile assistant for modern living environments.

At the center of VinDynamics' showcases is Dyno, an intelligent humanoid robot designed to serve as a versatile assistant for modern living environments. Equipped with an advanced AI platform and a highly responsive environmental sensing system, Dyno is optimized for security and surveillance applications across urban areas, campuses, and integrated service complexes. The robot is also being developed as a household assistant capable of supporting a wide range of everyday tasks through its flexible arm span and dexterous object manipulation capabilities.

A key highlight at both ICRA 2026 and Computex 2026 is Dyno's live demonstration as a robotic guide. The humanoid robot was previously piloted at Vinpearl Safari Phu Quoc, one of Vietnam's largest semi-wildlife conservation parks. Operating in a demanding outdoor environment, Dyno demonstrated natural communication abilities, multilingual narration, and flexible responses to visitors' questions, delivering a distinctive and engaging guest experience.

The pilot program at Vinpearl Safari showcased Dyno's adaptability in real-world service scenarios and highlighted the potential of humanoid robots across tourism, hospitality, and customer service applications. Its ability to operate reliably in real-world environments, handle dynamic situations, and interact directly with people represents an important step toward future commercial deployment of humanoid robotics.

At both events, VinDynamics is also presenting a comprehensive robotics technology ecosystem developed by its team of Vietnamese engineers. In addition to the fully-integrated Dyno humanoid robot, the company is showcasing two high-value core components: a specialized actuator system and a robotic hand with internationally-benchmarked dexterity. VinDynamics is also introducing a dedicated AI training dataset optimized for real-world application scenarios.

Mastering the entire humanoid robotics value chain, from hardware to software and from mechanical design to artificial intelligence, stands as clear evidence of the research and development capabilities of Vietnamese engineers. VinDynamics' efforts also provide a strong foundation for its global expansion strategy and long-term technology partnerships with leading technology corporations, research institutions, and international enterprises in robotics and AI. These initiatives will gradually position humanoid robotics developed by Vietnamese engineers more deeply within the global technology value chain.

Mr. La Manh Hung, Chairman of VinDynamics, said: "The introduction of Dyno at ICRA 2026 and Computex 2026 is not only an important milestone for VinDynamics but also reflects the aspirations of Vietnamese engineers to contribute to one of today's most advanced technology fields. With the belief that humanoid robots will play an increasingly important role in daily life, VinDynamics is focused on developing practical technologies with people at the center."

Founded in September 2025, VinDynamics is Vingroup's pioneering humanoid robotics company, with a vision to develop versatile, human-centric robots capable of seamlessly integrating into everyday life and scaling globally. As the global humanoid robotics market is projected to reach tens of trillions of dollars by 2050, driven by rapid advances in AI, sensors, and automation, VinDynamics' presence at ICRA 2026 and Computex 2026 further reinforces the pioneering role of Vietnamese enterprises in one of the 21st century's most strategic technology trends.

Hashtag: #VinDynamics

The issuer is solely responsible for the content of this announcement.

About VinDynamics

VinDynamics is a technology company under Vingroup, dedicated to the research, development, and manufacturing of advanced robotics and automation solutions, particularly in the field of humanoid robots. Leveraging cutting-edge technologies such as artificial intelligence, mechatronics, and motion control, VinDynamics aims to deliver intelligent, safe, and cost-effective robotic products that enhance productivity and improve quality of life.

Learn more at: https://vindynamics.net/en

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