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The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids

Asia Pacific

The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids
Asia Pacific

Asia Pacific

The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids

2026-06-02 09:40 Last Updated At:09:42

SINGAPORE - Media OutReach Newswire - 2 June 2026 - To position Taiwan's premium agricultural products as high-end choices in global markets, Taiwan's Ministry of Agriculture has partnered with the renowned Taiwanese pure-vegan fine-dining brand, YM Spring, to co-organize the inaugural "Taiwan International Plant-Based Festival" in Singapore. Running for four months from May 30 to September 30, this campaign features a diverse lineup of activities, including a plant-based promotion during the Vesak Day celebrations at Fo Guang Shan (Singapore), the "Fruity Symphony" set menu collaboration with the local iconic restaurant "Si Chuan Dou Hua Restaurant," and an immersive floral and produce exhibition hosted at the official residence of the Taipei Representative Office in Singapore. Together, these events showcase the exquisite selection, cultural aesthetics, and sustainable value of Taiwanese agricultural products.

The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids

The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids

The Ministry of Agriculture stated that the festival's first wave debuted from May 30 to June 1 during the "2026 Singapore Vesak Day Celebrations". In partnership with Fo Guang Shan (Singapore), this initiative successfully integrated Taiwanese agricultural products into a religious, cultural, and festive setting for a cross-domain showcase. The event especially highlighted Taiwan's new agricultural innovation, the "Mango Pineapple (Tainung No. 23)". Celebrated for its delicate flesh and intense aroma, it blends a tropical mango-like fragrance with the perfect sweet-and-sour pineapple flavor, demonstrating Taiwan's achievements in fruit breeding and quality research. On-site tasting sessions drew crowds of local residents, allowing Singaporean consumers to directly experience the sweet, juicy, and distinctive charm of Taiwan's mango pineapples.

The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids

The 1st Taiwan International Plant-Based Festival Launches in Singapore: Showcasing Taiwan's Sustainable and Creative Farming and Aesthetics Through Mango Pineapples and Orchids

In addition to the featured fruits, Taiwanese floriculture emerged as a major highlight of the event. Premium Taiwanese Phalaenopsis (moth orchids) adorned the official Vesak Day banquet venue, with their elegant shapes, diverse colors, and exceptional longevity, proudly demonstrating the global competitiveness of Taiwan's orchid industry in breeding and cultivation. Concurrently, Taiwanese Oncidium orchids—also known as dancing lady orchids—were seamlessly integrated into the decor at Fo Guang Shan (Singapore). This harmony of floral artistry and festive space beautifully presented a refined, elegant, and culturally rich aesthetic image of Taiwanese agriculture.

The Ministry of Agriculture noted that Singapore is Taiwan's 9th-largest export market for agricultural products, with the export value reaching USD 130 million in 2025 (Year 114), making it a vital hub for Taiwan's expansion into Southeast Asia and global high-end markets. The "Taiwan International Plant-Based Festival" is far more than a standard agricultural promotion; it is a premium brand showcase centered on plant-based dining, sustainable agriculture, and exquisite fruits and flowers. Through these festive experiences, culinary applications, and curated exhibitions, the initiative aims to deepen the Singaporean market's recognition of and appreciation for Taiwanese agricultural products.

Hashtag: #MinistryofAgriculture #YMSpring

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

SINGAPORE - Media OutReach Newswire - 2 June 2026 - UnionPay International (UPI) and the Singapore Tourism Board (STB) have renewed their strategic partnership to jointly promote Singapore tourism and enhance payment experiences for international travelers through integrated marketing campaigns, merchant collaborations, and cross-border payment initiatives.

Signing ceremony of Memorandum of Understanding between Singapore Tourism Board and UnionPay International

Signing ceremony of Memorandum of Understanding between Singapore Tourism Board and UnionPay International

The renewed three-year Memorandum of Understanding (MOU) builds on previous successful collaborations between both parties and aims to drive tourism spending by combining STB's destination marketing resources with UnionPay's global payment network and regional marketing channels.

Under the partnership, both parties will jointly launch tourism and payment campaigns targeting key visitor markets including China and other regional outbound travel segments. Campaigns will promote Singapore tourism offerings alongside UnionPay's payment privileges, merchant promotions, and acceptance network across shopping, dining, attractions, transportation and hospitality sectors.

The collaboration will also focus on premium travel and MICE segments through partnerships with banks, luxury travel platforms and tourism stakeholders to introduce tailored privileges and curated experiences for UnionPay cardholders visiting Singapore.

According to STB, Singapore welcomed approximately 16.9 million international visitors in 2025, with China's mainland remaining the country's largest source market. As international travel demand continues to recover, seamless and secure payment experiences are playing an increasingly important role in enhancing visitor satisfaction and driving tourism consumption.

Over the past cooperation period, UPI and STB jointly launched multiple tourism campaigns through leading travel and digital platforms, generating more than 40 million impressions and strengthening UnionPay's presence among travelers visiting Singapore.

Moving forward, both parties will continue to explore new opportunities in tourism marketing, merchant collaboration, and consumer engagement to further support Singapore's tourism growth and cross-border travel ecosystem.

Hashtag: #Unionpay

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

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