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Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event

Business

Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event
Business

Business

Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event

2026-06-04 18:56 Last Updated At:19:25

PARIS, June 4, 2026 /PRNewswire/ -- Haier, the world's No.1 major home appliance brand for 17 consecutive years, hosted the Haier Fans Club event on June 2 at La Faisanderie, Stade Français, Paris. As the official partner of Roland-Garros for the fourth consecutive year, the brand also staged the Haier Clay Court Open, a youth tennis tournament for top players aged 12 to 15 from the greater Paris region.

Talented junior players from the region competed on clay in a format mirroring the professional game. In a thrilling singles competition, Victor de Bure and Victoria Andrieu emerged victorious and claimed the titles.

"The Haier Clay Court Open gives top junior players in greater Paris a competitive day on clay and tickets to a Roland-Garros final. That is a straightforward, meaningful prize, and it sets the standard we uphold across all our sports partnerships," said Wang Meiyan, Vice President and Chief Brand Officer of Haier Group. "Four years into our partnership with Roland-Garros, the Haier Fans Club is a key part of how we engage with the tournament. At Place de la Concorde, we bring that same spirit to fans across the city."

The Haier Clay Court Open is part of a Fans Club program that reflects Haier's approach to its Roland-Garros partnership, building experiences that extend beyond brand visibility and create direct, tangible value for local communities.

Throughout Roland-Garros 2026, Haier is showcasing a flagship range of smart home appliances at the tournament venue, including refrigerators, wine coolers, dishwashers, laundry centers, and smart kitchen appliances. The products on display represent Haier's latest premium lineup, giving visitors a hands-on look at the full range. The showcase runs as part of a broader program of brand experiences across the stadium and the city of Paris for the duration of the tournament.

Starting from June 3, Haier will stage a pop-up installation at Place de la Concorde, featuring a global photo exhibition showcasing Haier fan communities from around the world. As the official partner of both Paris Saint-Germain and Liverpool FC, Haier also runs football-themed interactive fan experiences on site, connecting its tennis and football partnerships in a single Paris location.

Sports represent a powerful strategic platform for brands to authentically engage consumers and bring their core philosophies to life. By tapping into the universal values of excellence, perseverance, and human potential, sports create meaningful emotional connections that elevate brand experiences far beyond traditional marketing.

This philosophy lies at the heart of Haier's long-term sports marketing strategy. For over two decades, Haier has systematically built a diverse, multi-sport engagement ecosystem spanning basketball, tennis, football, badminton, cricket, motorsports, hockey, volleyball and beyond. Through strategic partnerships with major events, high-impact brand activations, and sustained community initiatives, Haier has cultivated deep, authentic relationships with consumers across global and local markets.

By aligning the brand with the spirit of competition and achievement, Haier strengthens its positioning as a forward-thinking, performance-driven lifestyle brand that resonates with consumers who strive for excellence in every aspect of life.

For more exciting sports-themed events from Haier, please visit https://www.haier.com/global/.

About Haier Group

Founded in 1984, Haier Group is a leading global provider of better life and digital transformation solutions, with the purpose of "More Creation, More Possibilities". The company has established 10 R&D centers, 35 industrial parks, and 173 manufacturing centers, achieving a global revenue of USD 59.8 billion in 2025. Haier has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 8 consecutive years. Additionally, Haier has held the No.1 position in Euromonitor Global Major Appliances Brand for 17 consecutive years. Haier has 8 listed companies, with its subsidiary Haier Smart Home named among the Fortune Global 500 and Fortune World's Most Admired Companies.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event

Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event

Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event

Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event

HAMBURG, Germany, June 4, 2026 /PRNewswire/ -- ELEGOO, a rapidly developing brand in global smart manufacturing, is proud to announce an exciting partnership with the emoji® brand — bringing together two powerful symbols of creativity, fun, and self-expression.

The collaboration was brokered by emoji company's UK licensing agent, Big Picture Licensing, whose support helped bring together two globally recognized brands driven by innovation, creativity, and emotional connection.

ELEGOO has remained committed to making creation more accessible through intuitive 3D printing technology that transforms imagination into reality.

At the center of this collaboration is ELEGOO's flagship consumer printer, the Centauri Carbon 2 Combo — an iconic product designed to make high-quality 3D printing simple, intuitive, and enjoyable for everyone.

Introducing the first-ever emoji® brand themed 3D printer

ELEGOO × emoji® brand Centauri Carbon 2 Combo

This special edition features:

  • A premium silver-white body design with exclusive emoji® brand designs and visual accents
  • A customized UI interface featuring playful emoji® brand layouts for a more immersive experience
  • The official emoji® brand 3D G-code model files, allowing users to instantly transform iconic digital expressions into physical creations
  • A unique blend of lifestyle aesthetics, creativity, and cutting-edge maker technology

Together, ELEGOO and the emoji® brand are redefining creative expression — making it more emotional, personal, and tangible than ever before.

As the campaign slogan says:
"Your Vibe, Now in 3D."

Everything that feels like you, can now become something you can see, hold, create, and share.

When one emoji® brand icon meets another icon, the result is more than a product collaboration — it becomes a celebration of joy, individuality, and multicultural creativity.

Executive Quotes

"The emoji® brand has always represented emotions and connection, while ELEGOO stands for empowering creativity through technology," said Kevin Wang, VP of ELEGOO. "This partnership reflects our shared belief that self expression should be joyful, simple, and accessible to everyone. We're excited to bring that spirit into the world of 3D printing and help users turn feelings into something real."

Marco Hüsges, CEO and Founder of the emoji company, said: "We're incredibly excited to partner with ELEGOO on the very first collaboration between the emoji® brand and a 3D printing brand. Together, we're bringing digital self-expression into the physical world in a fun, creative, and completely new way.

This partnership highlights how 3D printing is evolving beyond traditional maker spaces and becoming part of everyday lifestyle technology — inspiring people to create, personalize, and express themselves like never before.

With the ELEGOO × emoji® Centauri Carbon 2 Combo, creativity becomes something you can truly see, hold, and share with the world."

Pricing and Availability

ELEGOO × emoji® Centauri Carbon 2 Combo is priced at $489 USD, €479 EUR, £415 GBP, $689 CAD, $1019 AUD and ¥89,999 JPY. Buyers can now place orders at ELEGOO official website where available shipping destinations include the United States, Great Britain, Canada, European Union, Australia and Japan.

About emoji® - The Iconic Brand

The emoji company is the owner of the emoji® brand, registered for a vast array of goods and services in over 150 countries. Its extensive rights portfolio encompasses over 1000 trademarks and over 25000 emoji® brand icons and designs. These are available for legal licensing and merchandising, including promotions, events, and marketing campaigns.

The emoji® brand, recognized globally, collaborates with over 1400 renowned license partners, including giants like Sony Pictures Animation, Pop Mart, BYD, New Era, Tonie´s, Trolli, PUMA, L´Oreal, and Burger King. Celebrated as the 3rd most influential brand behind Lego and Coca-Cola by a leading industry publication and with a retail revenue of more than 3 billion US$ in the past 6 years the emoji company stands at the #78 position among the Top 150 Global Licensors, cementing its status as a universal lifestyle brand of unprecedented influence.

Visit: www.emoji.com

About ELEGOO

Founded in 2015, ELEGOO is a rapidly developing brand in the global smart manufacturing industry, specializing in R&D, manufacturing, and sales of consumer-grade 3D printers, laser engravers, STEM kits, and other smart technology products. Located in Shenzhen, the Silicon Valley of China, the company has sold millions of products across more than 150 countries and regions. In 2025, the company's total sales revenue surpassed 300 million USD, with more than 1000 employees and over 430,000 square meters of office and manufacturing area. With a focus on programming and 3D printing technology, ELEGOO provides unique and smart creation spaces for diverse consumers to enhance personalized experiences.

Visit: www.elegoo.com

HAMBURG, Germany, June 4, 2026 /PRNewswire/ -- ELEGOO, a rapidly developing brand in global smart manufacturing, is proud to announce an exciting partnership with the emoji® brand — bringing together two powerful symbols of creativity, fun, and self-expression.

The collaboration was brokered by emoji company's UK licensing agent, Big Picture Licensing, whose support helped bring together two globally recognized brands driven by innovation, creativity, and emotional connection.

ELEGOO has remained committed to making creation more accessible through intuitive 3D printing technology that transforms imagination into reality.

At the center of this collaboration is ELEGOO's flagship consumer printer, the Centauri Carbon 2 Combo — an iconic product designed to make high-quality 3D printing simple, intuitive, and enjoyable for everyone.

Introducing the first-ever emoji® brand themed 3D printer

ELEGOO × emoji® brand Centauri Carbon 2 Combo

This special edition features:

  • A premium silver-white body design with exclusive emoji® brand designs and visual accents
  • A customized UI interface featuring playful emoji® brand layouts for a more immersive experience
  • The official emoji® brand 3D G-code model files, allowing users to instantly transform iconic digital expressions into physical creations
  • A unique blend of lifestyle aesthetics, creativity, and cutting-edge maker technology

Together, ELEGOO and the emoji® brand are redefining creative expression — making it more emotional, personal, and tangible than ever before.

As the campaign slogan says:
"Your Vibe, Now in 3D."

Everything that feels like you, can now become something you can see, hold, create, and share.

When one emoji® brand icon meets another icon, the result is more than a product collaboration — it becomes a celebration of joy, individuality, and multicultural creativity.

Executive Quotes

"The emoji® brand has always represented emotions and connection, while ELEGOO stands for empowering creativity through technology," said Kevin Wang, VP of ELEGOO. "This partnership reflects our shared belief that self expression should be joyful, simple, and accessible to everyone. We're excited to bring that spirit into the world of 3D printing and help users turn feelings into something real."

Marco Hüsges, CEO and Founder of the emoji company, said: "We're incredibly excited to partner with ELEGOO on the very first collaboration between the emoji® brand and a 3D printing brand. Together, we're bringing digital self-expression into the physical world in a fun, creative, and completely new way.

This partnership highlights how 3D printing is evolving beyond traditional maker spaces and becoming part of everyday lifestyle technology — inspiring people to create, personalize, and express themselves like never before.

With the ELEGOO × emoji® Centauri Carbon 2 Combo, creativity becomes something you can truly see, hold, and share with the world."

Pricing and Availability

ELEGOO × emoji® Centauri Carbon 2 Combo is priced at $489 USD, €479 EUR, £415 GBP, $689 CAD, $1019 AUD and ¥89,999 JPY. Buyers can now place orders at ELEGOO official website where available shipping destinations include the United States, Great Britain, Canada, European Union, Australia and Japan.

About emoji® - The Iconic Brand

The emoji company is the owner of the emoji® brand, registered for a vast array of goods and services in over 150 countries. Its extensive rights portfolio encompasses over 1000 trademarks and over 25000 emoji® brand icons and designs. These are available for legal licensing and merchandising, including promotions, events, and marketing campaigns.

The emoji® brand, recognized globally, collaborates with over 1400 renowned license partners, including giants like Sony Pictures Animation, Pop Mart, BYD, New Era, Tonie´s, Trolli, PUMA, L´Oreal, and Burger King. Celebrated as the 3rd most influential brand behind Lego and Coca-Cola by a leading industry publication and with a retail revenue of more than 3 billion US$ in the past 6 years the emoji company stands at the #78 position among the Top 150 Global Licensors, cementing its status as a universal lifestyle brand of unprecedented influence.

Visit: www.emoji.com

About ELEGOO

Founded in 2015, ELEGOO is a rapidly developing brand in the global smart manufacturing industry, specializing in R&D, manufacturing, and sales of consumer-grade 3D printers, laser engravers, STEM kits, and other smart technology products. Located in Shenzhen, the Silicon Valley of China, the company has sold millions of products across more than 150 countries and regions. In 2025, the company's total sales revenue surpassed 300 million USD, with more than 1000 employees and over 430,000 square meters of office and manufacturing area. With a focus on programming and 3D printing technology, ELEGOO provides unique and smart creation spaces for diverse consumers to enhance personalized experiences.

Visit: www.elegoo.com

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Creative Expression Takes Shape: ELEGOO Partners with emoji® - The Iconic Brand for a Special Co-Branded 3D Printer Centauri Carbon 2 Combo Edition

Creative Expression Takes Shape: ELEGOO Partners with emoji® - The Iconic Brand for a Special Co-Branded 3D Printer Centauri Carbon 2 Combo Edition

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