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Zoomlion Kicks Off Second Employee Football League as Global Football Fever Builds

Business

Zoomlion Kicks Off Second Employee Football League as Global Football Fever Builds
Business

Business

Zoomlion Kicks Off Second Employee Football League as Global Football Fever Builds

2026-06-16 16:15 Last Updated At:16:35

CHANGSHA, China, June 16, 2026 /PRNewswire/ -- Zoomlion Heavy Industry Science & Technology Co., Ltd. ("Zoomlion") recently opened its second employee football league near the company's headquarters in Changsha, bringing together employees from across its subsidiaries and functions as global excitement for football continues to build.

Held under the theme "Youth in Motion, Football Dreams at Zoomlion," the league reflects Zoomlion's commitment to building an energetic workplace culture, encouraging cross-business collaboration and supporting employees' cultural and sports activities. The tournament features 13 teams from 19 business units, with more than 30 matches scheduled from May 29 to July 3.

The opening ceremony brought together representatives from Zoomlion's labor union, youth league committee and related subsidiaries and units. The 13 teams made their debut on the field, representing different subsidiaries and units across concrete machinery, agricultural machinery, aerial work platform, earthmoving machinery, mining machinery, emergency equipment, overseas operations, ZValley, Zoomlion Smart City and other corporate functions.

For Zoomlion, the league is more than a sports event. It is a platform designed to help employees from different teams to meet, compete and build trust beyond their daily roles. The same qualities seen on the football field, including focus, discipline, teamwork and the courage to challenge limits, also reflect Zoomlion's culture and the way its people work together across subsidiaries and functions.

Following the opening ceremony, a friendly match featuring company leaders and standout employee players brought the crowd together and set an energetic tone for the tournament.

"Football has always been a sport that brings people together," said Long Baijun, a player for the mining machinery team and director of Marketing Promotion Department at Zoomlion's mining machinery company. "On the field, we compete with focus, support each other and keep striving for victory. That same spirit is also part of our daily work at Zoomlion, where excellence, teamwork and resilience help us move forward together."

The league will continue over the coming weeks as teams compete through group matches and later rounds. By turning the football field into a shared space for competition, friendship and cross-functional connection, Zoomlion is further bringing its people-centered culture to life and encouraging employees to carry the same spirit of teamwork and perseverance from the pitch into their daily work.

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Zoomlion Kicks Off Second Employee Football League as Global Football Fever Builds

Zoomlion Kicks Off Second Employee Football League as Global Football Fever Builds

Built on NVIDIA's XR AI solution, the industrial-grade wearable (ANSI Z87.1 certification in progress) brings real-time multimodal AI to the lab, the floor, and the field.

LONG BEACH, Calif., June 17, 2026 /PRNewswire/ -- VITURE today introduced Helix the first AI safety eyewear platform built on NVIDIA's XR AI solution — at the Augmented World Expo (AWE) 2026. Designed for industrial, scientific, and clinical workflows, Helix streams a wearer's first-person perspective to a multimodal AI in real time, enabling AI-assisted coaching, compliance, and full-provenance capture of every shift worn.

NVIDIA provides the AI infrastructure through its XR AI solution, while VITURE delivers the smart hardware and edge software. The two companies have collaborated closely over the past twelve months to integrate these technologies into a unified platform capable of bringing AI-assisted workflows directly into real-world environment

At AWE 2026, NVIDIA will officially unveil its XR AI solution in David Chu's keynote, demonstrating how XR interfaces can help Physical AI systems "see" and "reason" in real-world settings. As part of the presentation, VITURE Helix will be featured as the first AI glasses built on the platform. Live demonstrations of Helix will also take place throughout the event in the NVIDIA/Dell meeting room, where attendees will have the opportunity to experience the technology firsthand. On the same day, NVIDIA is publishing a corporate blog post featuring Helix alongside an accompanying product video — a coordinated launch moment that further underscores the strategic depth of the collaboration.

The launch marks the first major milestone in VITURE's strategic expansion into AI — the opening move from the company's leadership in U.S. XR glasses into a broader roadmap of AI-native products, all built on the same hardware, optical, and software platform foundation.

That leadership continues to strengthen. According to the latest IDC Worldwide AR/VR Headset Tracker (Q1 2026), VITURE ranks #1 in AR/XR display glasses and #2 across all AR/VR headsets shipped in the U.S. and Europe, second only to Meta, with shipment volumes significantly exceeding most other brands in the category.

With Helix, VITURE is expanding its leadership beyond consumer XR and establishing a presence at the intersection of XR and enterprise AI. Further developments across this roadmap are planned for the coming quarters.

VITURE Helix combines a fully transparent, industrial-grade safety-glasses form factor — engineered to ANSI Z87.1-2025 with certification currently in progress — with a 12MP first-person camera, a four-microphone array, stereo speakers, Wi-Fi, Bluetooth 5.3, and 60+ minutes of charge-while-using battery, all in a frame that runs standalone, with no companion phone required. Powered by NVIDIA XR AI, the glasses coach operators on standard operating procedures in real time, capture every run with full provenance for the organization, and continuously improve the underlying model with each shift worn.

Helix builds on a successful collaboration between VITURE, NVIDIA, the Le Cong Lab at Stanford University, and the Mengdi Wang Lab at Princeton University, where the platform has already been used to enable AI-assisted workflows across wet-lab, clinical, and life sciences research environments. Building on this momentum, Rana is now expanding the platform into pharmaceutical operations, unlocking new opportunities for AI-powered guidance and workflow optimization across the broader healthcare ecosystem.

Availability

VITURE Helix is expected to begin shipping in Q1 2027, with pricing starting from $600 USD. Enterprise pilot allocations are invite-only and open today; individual reservations for the first production batch are now open at viture.com/helix.

About VITURE

VITURE is a global pioneer in the XR industry, redefining immersive experiences and next-generation digital consumption through advanced display technology, refined industrial design, and user-centric innovation. According to IDC, VITURE captured over 50% of the U.S. XR display glasses market in Q4 2024 and has maintained its leadership position ever since. These achievements establish VITURE as a category leader and a key driving force in the evolution of wearable XR technology.

Press Contact
pr@viture.com

Business & Partnership Inquiries
bd@viture.com

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

VITURE Unveils Helix, the First AI Safety Glasses Built on NVIDIA's XR AI Solution, at AWE 2026

VITURE Unveils Helix, the First AI Safety Glasses Built on NVIDIA's XR AI Solution, at AWE 2026

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