Planned 2027 launch builds on experience supporting more than 25 utility-led virtual power plant programs in the United States
MUNICH, June 23, 2026 /PRNewswire/ -- FranklinWH Energy Storage Inc. today announced plans to enter the European residential energy storage market in 2027, introducing its system this week at Intersolar Europe 2026 as utilities and homeowners respond to rising electricity costs and growing demand for grid flexibility.
Electrification of transportation and home heating, combined with rising renewable energy adoption, is accelerating demand for residential storage across Europe. Utilities are expanding distributed energy resource programs to manage peak demand and improve grid reliability. Homeowners are looking for lower energy costs, backup power and greater control over how they use electricity.
The FranklinWH System integrates battery storage, solar, electric vehicle charging and energy management through a single residential platform. It scales from 15 to 225 kilowatt-hours per aGate intelligent controller and supports backup power, solar self-consumption and energy cost management. The system uses lithium iron phosphate (LFP) chemistry and an all-in-one architecture that simplifies installation. Energy management software adjusts charging and discharging based on household consumption, electricity pricing and weather.
FranklinWH enters Europe with experience supporting more than 25 utility-led virtual power plant (VPP) and demand response programs in the United States, where customers are compensated when their batteries discharge stored energy to the grid when it's needed.
The company has a global network of more than 4,000 authorized installation partners with experience in residential storage deployment, training and customer support. FranklinWH said the network will support its European market entry.
"European homeowners want lower energy bills and utilities want flexible resources they can count on," said Vincent Ambrose, Chief Commercial Officer of FranklinWH. "Those are not separate challenges, they are the same opportunity viewed from different sides of the meter. Our systems are already operating in VPP's across the United States, and we built this platform around what we learned. FranklinWH was built around a simple idea: homeowners should be able to generate, store, manage and use energy through a single integrated platform rather than a collection of disconnected devices."
FranklinWH is meeting with utilities, distributors, installers and energy aggregators at Intersolar Europe as it builds its European partner network ahead of its 2027 market launch. Distribution partnerships, market availability and additional product details will be announced before the company's European market entry.
FranklinWH will exhibit at Hall C3, Booth 130, at Intersolar Europe 2026, June 23-25 at Messe München in Munich.
About FranklinWH
FranklinWH Energy Storage is the manufacturer of the FranklinWH System, a next-generation home energy management and storage solution. Headquartered in the San Francisco Bay Area, FranklinWH's team brings decades of experience across energy system design, manufacturing, sales and installation. The company is AVL-listed with multiple financial institutions and continues to empower homeowners to achieve true energy freedom. Learn more at franklinwh.com.
Media Contact: media@franklinwh.com
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FranklinWH Plans European Market Entry With Residential Energy Storage System Designed for European Homes
The company returns to a well-established brand name, while introducing a new visual identity and reaffirming continuity for customers, partners and stakeholders
LYON, France, June 23, 2026 /PRNewswire/ -- Elkem Silicones today announced its rebranding as Bluestar Silicones, marking a major milestone in the company's transition following the closing of the acquisition by Bluestar of the majority of Elkem's silicones division on April 30, 2026.
To view the Multimedia News Release, please click:
https://www.multivu.com/elkem-silicones/9405351-en-becomes-bluestar-silicones-unveiling-identity-next-chapter
Reviving Bluestar Silicones, the name the business held from 2007 to 2017, reconnects the company with a globally recognized and industry-leading brand, while the new visual identity, including the tagline "Living the difference," expresses its forward-looking ambition and distinct position in the silicones market.
"Returning to the Bluestar Silicones name reconnects us with an established brand and a recognized heritage while expressing our renewed ambition for the future," said Sandy Chen, Head of Bluestar Silicones. "This is both a continuity move and a step forward for our company, our people, our customers and our partners."
The announcement marks the beginning of a phased transition that will steadily progress over the next several months as the new identity is progressively deployed across touchpoints and geographies.
For customers and partners, the transition is designed to be seamless, with the same reliable operations, products and relationships in place, while opening the way for renewed ambitions in innovation, capabilities and sustainable growth. Manufacturing sites, production processes, raw materials, product names, and commercial trademarks will remain unchanged.
"Bluestar's ambition is to build on the company's strong industrial, scientific and commercial foundation to further invest in its development as a leading global player, while continuing to serve customers with the proximity, agility, market understanding and application expertise they have come to know us for," Sandy Chen added.
About Bluestar Silicones
Bluestar Silicones is a world-leading, fully integrated silicone manufacturer, harnessing more than 80 years of silicone chemistry experience and application development expertise. The company delivers innovative, essential silicone solutions across a broad range of industries, including mobility, safety, electronics, energy, aerospace, healthcare, personal care, construction, textile and release coatings. With 11 manufacturing sites across four continents and about 3,500 employees worldwide, including around 400 research and development scientists, Bluestar Silicones combines global scale and market proximity, with stellar application expertise and innovation capabilities, to help its customers around the world meet their next technical and sustainability challenges. Bluestar Silicones is committed to enabling its people and partners to live the difference and opening brighter horizons ahead.
www.bluestarsilicones.com
Media contact
Quentin Clair
Bluestar Silicones
quentin.clair@elkem.com
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Elkem Silicones becomes Bluestar Silicones, unveiling its identity for the next chapter
