Celebrating its U.S. momentum, the premium skincare brand announces promotion for Amazon Prime Day.
SEOUL, South Korea, June 23, 2026 /PRNewswire/ -- DA EFFECT, a premium skincare brand developed by LV BnF in collaboration with Korea's leading aesthetic medical network, DA Medical Group, announced today that its US market sales surged 614% in May compared to its launch month in February, marking a powerful start following its exclusive debut on Amazon.
The brand's rapid growth is driven by rising consumer demand for clinically inspired skincare solutions formulated for sensitive and stressed skin. DA EFFECT's bestseller, the Treatment Cooling Mask, sold out of its initial inventory within just one month of its global launch, reflecting strong early market acceptance.
Built on 13 Years of Clinical and Aesthetic Expertise
DA EFFECT draws on over 13 years of clinical insights and treatment experience accumulated by DA Medical Group, one of Korea's premier aesthetic medical networks. The brand uniquely combines medical skincare expertise with robust supply chain capabilities provided by global logistics leader LogisValley.
Premium Post-Procedure Skincare Solutions
Developed from clinical expertise, DA EFFECT introduces its proprietary GINSTECA-X™ formula. Powered by this key ingredient, the flagship Post Care Balm features a 5% TECA Complex and ginseng exosomes. *It is clinically proven to soothe irritated skin and repair the skin barrier after just one use, delivering 24-hour deep hydration.
The Treatment Cooling Mask complements the balm with an instant cooling effect. Clinical tests show it drops skin temperature by up to 14°F* immediately upon application, instantly soothing stressed skin.
Dermatologically Tested for Safety
To ensure the highest product safety and quality, the entire DA EFFECT product lineup has undergone rigorous dermatological testing by Dermatest, the globally recognized German dermatological research institute, earning its highest "Excellent" rating for skin compatibility.
Exclusive Amazon Prime Day Promotion
To sustain its momentum in the US market, DA EFFECT will participate in Amazon Prime Day with its largest promotion since launch. Customers can enjoy up to 40% savings on select duo skincare sets—featuring the Post Care Balm, Treatment Cooling Mask, and pH Balancing Barrier Cleanser—while individual products will be discounted by up to 30%.
"DA EFFECT brings the power of clinical recovery into the daily skincare routine," said a spokesperson for the company. "We believe consumers looking for effective solutions for the summer season will love experiencing our clinically inspired approach through this Prime Day promotion."
For more information about DA EFFECT and its Amazon Prime Day offers, visit the [DA EFFECT Official Amazon Brand Store].
| *Based on a clinical test conducted by P&K Skin Clinical Research Center with 23 adult women (ages 35–59). Individual results may vary. |
*Based on a clinical test conducted by P&K Skin Clinical Research Center with 23 adult women (ages 35–59). Individual results may vary.
About DA EFFECT
DA EFFECT is a premium Korean dermocosmetic brand developed in partnership with DA Medical Group, one of Korea's leading aesthetic medical networks. Combining clinical expertise, proprietary skincare technology, and dermatologist-tested formulations, DA EFFECT offers targeted solutions designed to support barrier recovery, hydration, and redness relief for sensitive skin.
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DA EFFECT -- Korea's Rising Clinic Skincare Brand -- Sales Surge 614% Within Four Months of U.S. Launch
WUHU, China, Oct. 23, 2026 /PRNewswire/ -- On October 22, LEPAS unveiled AURA at Global Elegance Night during the inaugural LEPAS Global Elegant Lifestyle Week, marking the world premiere of the LEPAS Concept Car. Rooted in LEPAS's "Natural Energy" philosophy, the LEPAS All-New Concept Car brings Leopard Aesthetics to life through Future-Inspired Design, combining leopard-inspired proportions, flowing surfaces and lighting with a new family identity and personalization to explore the Future of Elegant Mobility.
Natural Energy, Expressed with Composure
"Elegance is not a matter of decoration, but of composure," said Ivan Dulanović, Chief Designer of LEPAS. AURA expresses elegance, confidence and mystery through its proportions, surfaces and details.
Inspired by the leopard's shifting weight and muscular tension, AURA features a long wheelbase, short overhangs and a wide stance. Pronounced shoulder lines suggest strength, while flowing surfaces and the gaze of the headlamps convey composure and mystery, capturing the understated power of Leopard Aesthetics.
AURA retains LEPAS's porcelain-inspired design, with sculpted volumes, flowing surfaces and a glossy finish balancing strength and refinement. Integrated air channels guide airflow while complementing the body's contours.
A New Design Identity, Made Personal
AURA's new front fascia unites the original rounded grille and side intake areas into a clean black surface. Its signature Leopard headlamps, inspired by the eyes of the leopard, reinforce LEPAS's visual identity. Both features will carry through to future LEPAS models, establishing a consistent family design language.
AURA explores personalization through front-screen graphics, lighting and animations, alongside an elliptical rear screen for customizable taillight displays. Its recognizable silhouette preserves brand identity while adaptable lighting allows individual expression, reflecting LEPAS's philosophy of quiet confidence and living at one's own pace.
Three Colors, Three Expressions of Elegance
Inspired by natural landscapes at different times of day, AURA's three colors capture the warmth of dawn, clarity of midday and mystery of twilight.
Dawn Pearl is inspired by sunrise in Tahiti, where the first light of day casts soft pink tones across the landscape. Inspired by the midday waters of Bacalar Lagoon, Bacalar Blue shifts between deep blue and clear turquoise, giving it a fresh, light feel. Provence Twilight captures the lavender fields at sunset, with deepening blue-violet tones lending the color a sense of mystery.
Together, the colors offer distinct expressions of elegance and more opportunities for personal style.
AURA's distinctive design identity and personalization possibilities will inspire future LEPAS models, bringing new expressions of "Drive Your Elegance" to everyday mobility.
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About LEPAS
LEPAS is Chery Auto's Premium NEV brand, dedicated to creating elegant mobility experiences for users worldwide. Committed to becoming the Preferred Brand for Elegant Mobility Life, LEPAS brings together Leopard Aesthetics, Elegant Technology, and Exquisite Space - transforming elegance into a driving experience you can see, feel, and trust. Supported by a growing global dealer network of more than 500 sales and service outlets, LEPAS is expanding its international footprint through localized operations, delivering products and experiences tailored to users across global markets.
About Chery Auto
Founded in 1997, Chery Auto is a global automotive manufacturer specializing in vehicle development, intelligent technologies, and new energy solutions. The company operates in more than 130 countries and regions, supported by a strong international network of research, production, and strategic partnerships. Chery Auto has remained China's No. 1 passenger vehicle exporter among Chinese brands for 23 consecutive years. Guided by its global philosophy of "In somewhere, For somewhere, Be somewhere," Chery Auto is committed to advancing sustainable mobility through continuous innovation and global collaboration.
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LEPAS AURA Global Premiere at Global Elegance Night: Driving Leopard Aesthetics Evolution with Natural Energy
