Lee Tung Avenue Ignites Summer with "Summer Triple Rewards"

Free Vouchers Worth Up to HK$1,000, 5x Weekend Points, and Flash Deals Delivering Up to 100% Cashback on Dining, Shopping & Fun

HONG KONG, June 25, 2026 /PRNewswire/ -- As summer heat takes over the city, Wan Chai's Lee Tung Avenue is set to launch the "Summer Triple Rewards" campaign from 1 July to 30 August 2026, bringing guests an array of unexpected surprises and privileges. During the campaign, Lee Tung Avenue members can claim a total of up to HK$1,000 in weekend dining and shopping vouchers – with zero minimum spend required. The first batch of vouchers will be available for redemption starting 26 June. Gather your family and friends, mark your calendars, and get ready to seize these sizzling summer offers!

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The vouchers are valid at over 20 popular merchants across Lee Tung Avenue, covering beauty, fashion, electronics, dining, lifestyle products, and more. Whether you're stocking up on skincare, refreshing your summer wardrobe, upgrading home gadgets, or enjoying a gourmet feast with friends, these extra perks make every visit more rewarding – truly a "one-pass for eat, shop, play, and fun." This is set to be the city's must-visit shopping and leisure destination this summer.

Lee Tung Avenue is also rolling out two major bonus programmes – "Weekend 5X Points Reward" and "Flash Super‑Value Vouchers" – to elevate the shopping experience. Members spending HK$100 or more on weekends will earn 5X loyalty points, while flash vouchers can be redeemed for as little as 500 points for a HK$100 cash voucher at selected popular merchants. Combined with the weekend spending rewards, this translates to an effective 100% cashback – making every dollar spent go further. This summer, invite your loved ones to dive into this all‑encompassing feast of dining, shopping, and entertainment, and enjoy a truly rewarding getaway.

Reward 1: Weekend Voucher Giveaway – Redeem 5 Days Before Use, 10 Phases in Total

Lee Tung Avenue brings scorching‑hot offers to the city, kicking off the "Summer Triple Rewards" from 1 July. During the campaign, members can join the "Weekend Voucher Giveaway" with no purchase required – simply redeem one HK$50 dining voucher and one HK$50 shopping voucher via the Lee Tung Avenue mobile app. Each member can claim these vouchers in every redemption phase, totalling up to HK$1,000 in value over the entire campaign period – delivering an unparalleled shopping and dining experience.

Vouchers are released in 10 phases, each with 500 quotas on a first‑come, first‑served basis while stocks last. Members can redeem e‑vouchers via the app starting five days prior to the usage period The first redemption round opens on 26 June – so mark your calendars and get ready to grab yours! Successful redeemers must visit the Customer Service Centre to collect physical vouchers.

The vouchers are accepted at over 20 designated merchants, spanning beauty, fashion accessories, lifestyle products, electronics, dining, and speciality foods – a diverse line‑up that has it all. Dining options are equally rich, including: Gyu-Kaku, N+ Burger, Kaneko Hannosuke, Passione, Sho-EN, CrepeDelicious, Rakuraku, WING WAH ALLDAY and Free D Coffee.

Reward 2: Weekend 5X Points – Accelerate Your Rewards

On top of the zero‑cost vouchers, Lee Tung Avenue introduces the "Weekend 5X Points Reward" to supercharge members' point accumulation. During the campaign, on Saturdays, Sundays, and public holidays, members who make a single electronic transaction of HK$100 or more at any merchant will earn 5X loyalty points. This enables faster redemption of exclusive privileges and cash vouchers, doubling the joy of spending.

Reward 3: Flash Super‑Value Vouchers – 500 Points for HK$100 Cash Voucher (Effective 100% Cashback)

The "Flash Super‑Value Voucher" programme makes a weekly debut alongside the "Summer Triple Rewards" campaign. Members can redeem a HK$100 cash voucher at selected popular Lee Tung Avenue merchants for as little as 500 points. When combined with the "Weekend 5X Points Reward", this effectively delivers 100% cashback – an unbeatable value offer.

This press release is sent by Boxing Promotions Limited on behalf of Lee Tung Avenue Management Company Limited. 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Lee Tung Avenue Ignites Summer with "Summer Triple Rewards"

SYDNEY, June 25, 2026 /PRNewswire/ -- The excitement of the world's biggest football tournament has officially gripped Australia's sporting community. With host cities buzzing with record-breaking crowds and intense competition on the pitch, the energy surrounding the tournament is also driving a major surge in international travel.

Recent booking data from October 2025 to May 2026 by Trip.com, a leading global travel service provider, highlights that the total global order volume to host cities during the Group Stage (11 to 27 June) increased by almost 70% year-on-year, heavily outpacing the growth during the Knockout Rounds (4 to 19 July).

The front-loaded momentum among Socceroos fans is even more pronounced. Total order volume from Australia to host cities during the Group Stage has skyrocketed by 98.5% year-on-year, compared with growth of just over 5% during the Knockout Rounds. The data suggests travel demand is being driven primarily by Aussie fans wanting to experience the opening stages of the tournament and support their national teams in person, rather than by traditional mid-year holiday travel patterns.

Fans Planning Ahead for Football Pilgrimage

The sheer scale of these long-haul trips is heavily reflected in booking lead times. For Australian travellers, securing a front-row seat required serious forward planning; those heading to the Group Stage booked flights 124 days in advance on average, while those planning for the Knockout Rounds booked even earlier, averaging a 143-day lead time.

This intense wave of advance planning is creating standout growth stories across host destinations. In Mexico, some host cities have recorded hotel demand increases of more than 4,000% year-on-year during the opening weeks of the tournament before moderating in July.

Los Angeles and Vancouver Lead Aussie Arrivals

To establish their tournament bases, Australian travellers are overwhelmingly choosing major North American gateway cities with strong trans-Pacific flight connectivity and convenient access to multiple host destinations.

Trip.com flight booking data ranks Los Angeles as the most popular arrival city for Australian fans, followed by Vancouver, New York, San Francisco and Toronto. Los Angeles and Vancouver maintain their top positions throughout both the Group Stage and Knockout Rounds, serving as attractive starting points for fans navigating the tournament across the three host countries.

Aussie Travellers Embrace Multi-City Travel

A clear global trend defining this tournament is the rise of "fixture-following" behaviour, with supporters mapping out their journeys around the specific regions where their teams play. Once on the ground, this behaviour translates into a unique appetite for multi-city travel among Australian fans.

During the Group Stage, 14% of Australian users booked multi-city itineraries, one of the highest globally. Unlike many other international markets, where multi-city travel declines during the Knockout Rounds, Australian travellers maintained this behaviour, with the share rising slightly to 14.9%.

Popular combinations include Los Angeles and New York, Los Angeles and San Francisco, and cross-border itineraries linking Los Angeles and Vancouver. This trend highlights a distinct long-haul travel mindset: Australian fans are not just attending matches—they are turning the tournament into a broader North American travel experience.

About Trip.com

Trip.com is an international one-stop travel service provider, available in 27 languages across 48 countries and regions in 44 local currencies. Offering an extensive hotel and flight network of more than 1.7 million hotels and flights from over 680 airlines, along with over 350,000 in-destination activities, Trip.com covers 3,500 airports in 220 countries and regions. Trip.com's world-class 24/7 multilingual customer service helps to 'create the best travel experience' for its millions of customers worldwide. To book your next trip, visit Trip.com.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Chasing Football Summer: Trip.com Data Reveals Socceroos Fans Sparking Massive North American Travel Surge

Chasing Football Summer: Trip.com Data Reveals Socceroos Fans Sparking Massive North American Travel Surge

Chasing Football Summer: Trip.com Data Reveals Socceroos Fans Sparking Massive North American Travel Surge