Cushman & Wakefield Takes Three Prizes at 12th Phoenix Tree Marketing Awards 2026

HONG KONG SAR - Media OutReach Newswire – 10 July 2026 - Cushman & Wakefield, a leading global real estate services firm, has won the Silver Prize in the Integrated Marketing category at the 12^th Phoenix Tree Digital Marketing Summit 2026 and Awards Ceremony for its Vision & Value thought leadership campaign. The firm also won the Silver Prize in the ESG Marketing category for its "Earth Day Every Day" Earth Day campaign, plus the Bronze Prize for the Cushman & Wakefield Client Interview video series in the Video Marketing category.

Vision & Value Thought Leadership Campaign – In 2025, Cushman & Wakefield launched the Vision & Value thought leadership campaign in Greater China. By conducting a range of marketing activities through multiple channels, including online social platforms and offline events, this initiative deepened Cushman & Wakefield's ties and value proposition with clients and communities, significantly enhancing brand impact and demonstrating the firm's market-leading position.

Earth Day Every Day ESG Marketing Campaign – To celebrate the 56^th Earth Day, Cushman & Wakefield launched the Earth Day Every Day 21-Day Low-Carbon Challenge campaign, running from April 22 to May 13, in conjunction with Bottloop, a pioneer in recycling and environmental conservation. Centered on carbon-reduction check-ins via the WeChat mini-program, the campaign paired with promotion on social media channels including WeChat, Weibo, Zhihu and LinkedIn. It recorded 300+ check-ins, with reduced carbon emissions of 366.5 kg, and achieved more than 43,900 views across social media, reflecting an innovative initiative in ESG marketing.

Cushman & Wakefield Client Interview Video Series – The Cushman & Wakefield Client Interview video series is a refined interview program launched via the Cushman & Wakefield WeChat Channel. With a format that blends expert dialogue with insights into real estate industry insights, the series targets key players in commercial real estate, property investment, urban renewal and associated fields. The series delivers a "talk show" for Cushman & Wakefield colleagues and clients, sharing industry trends through engaging conversation. The video series has reached more than 370,000 views, generating significant buzz in the industry and reinforcing our strong corporate branding.

KK Chiu, Chief Executive, Greater China, Cushman & Wakefield, said, "We are honored to receive such high recognition for our performance at the 12^th Phoenix Tree Marketing Awards. This achievement reflects trust and respect from our clients, media, and the real estate community, and marks an important milestone in the growth of our marketing capabilities across Greater China. We will continue to deliver innovative and integrated marketing initiatives to strengthen our brand positioning and elevate our industry presence. Because at Cushman & Wakefield, better never settles."

Founded in 2015 at the inaugural WMMS Global Mobile Marketing Summit, the Phoenix Tree Awards form part of the industry's premier recognition for mobile marketing excellence. Judged by an independent panel of senior experts, the awards evaluate criteria including innovation, strategy, execution and impact, celebrating companies that set new standards in brand marketing. Over the years, they have evolved into a symbol of professionalism and prestige, renowned for honoring high-quality case studies that drive industry advancement.

Hashtag: #Cushman&Wakefield

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About Cushman & Wakefield

Cushman & Wakefield (NYSE: CWK) is a leading global commercial real estate services firm for property owners and occupiers with approximately 53,000 employees in nearly 350 offices and 60 countries. In Greater China, a network of 23 offices serves local markets across the region. In 2025, the firm reported revenue of $10.3 billion across its core services of Valuation, Consulting, Project & Development Services, Capital Markets, Project & Occupier Services, Industrial & Logistics, Retail, and others. Built around the belief that Better never settles, the firm receives numerous industry and business accolades for its award-winning culture. For additional information, visit www.cushmanwakefield.com.hk or follow us on LinkedIn (https://www.linkedin.com/company/cushman-&-wakefield-greater-china).

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HONG KONG SAR – Media OutReach Newswire – 19 August 2026 – China's aluminium industry entered 2026 against a landscape of unusual volatility. Rising geopolitical tensions, higher energy costs and continued demand from artificial intelligence infrastructure, electric vehicles and renewable energy have reshaped global aluminium markets—driving prices higher and underscoring the critical importance of supply security. Chuangxin Industries' interim results cite these trends as key drivers of the stronger first-half market environment.

Against this backdrop, Chuangxin Industries delivered a marked improvement in earnings for the first six months of 2026. Revenue rose to RMB 11.53 billion, while profit attributable to the owners of the company increased to RMB 2.30 billion, reflecting stronger aluminium prices, lower production costs from greater renewable electricity usage and reduced finance costs following the optimisation of its funding structure.

Unlike many aluminium producers that rely heavily on external suppliers, Chuangxin has spent years building an integrated operating model covering power generation, alumina refining and electrolytic aluminium smelting. The company says its existing power generation and alumina capacity can fully meet its production requirements, helping reduce exposure to fluctuations in raw material and electricity prices while improving operational resilience.

Another key differentiator is the company's energy strategy. In Inner Mongolia, Chuangxin has already commissioned 1,040MW of wind power and 110MW of solar capacity, with the broader renewable energy program expected to lift the proportion of green electricity used in aluminium production to more than 50% once fully completed. Besides lowering operating costs, the company believes greater use of renewable electricity will strengthen its ability to serve customers seeking lower-carbon materials, particularly in sectors such as electric vehicles, consumer electronics and renewable energy equipment.

The company's growth is also extending beyond China. Construction of the company's integrated aluminium project in Saudi Arabia is progressing after securing the necessary approvals, with site work now underway. The project is expected to become an important part of Chuangxin's international production footprint while improving access to overseas markets and energy resources.

At the same time, Chuangxin continues to strengthen upstream resource security through acquisitions in alumina and mining assets while investing in automation, energy efficiency and digital manufacturing technologies designed to improve productivity and reduce energy consumption. The company has also established a board-level ESG committee and published its inaugural ESG report in April, setting medium- and long-term climate targets alongside broader sustainability initiatives.

As the aluminium industry adapts to tighter environmental standards and increasingly complex global supply chains, competitive advantage is increasingly being shaped by operational efficiency, secure resource access and low-carbon production. Companies able to combine integrated operations, renewable energy, disciplined cost management and international expansion may be better positioned to navigate the next phase of industry development. Chuangxin's first-half performance offers an early indication that this strategy is gaining traction.

Hashtag: #business#chuangxin

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