BOGOTÁ, COLOMBIA - Media OutReach Newswire - 22 July 2026 - 1win, in partnership with Colombian football creators FUTTO, has officially set a world record by organizing the highest football match ever played on top of a building. The achievement was certified by World Record Certification (WRCAC) following a 3x3 match held on the helipad of Torre Colpatria, 196 meters above the streets of Bogotá.
Inspired by the upbeats of the 2026 Football World Cup, "Fútbol en lo más alto" by 1win ("Football at the Highest Point") transformed one of Bogotá's most recognizable landmarks – Torre Colpatria – into a football pitch suspended 196 meters high above the city. The game became a genuine celebration of football culture and the FIFA World Cup finals.
The record-setting match, brought by 1win, featured six Colombian football creators known on Instagram as @alexanderr_0.0, @pablosierra.10, @fory_11_, @micrerosportoficial, @piqui05_, and @futsala.ok. The match was officiated by street football referee @aditstreetsoccer.
"At 1win, we believe the most memorable moments happen when ambition meets creativity. 'Fútbol en lo más alto' was about taking the game to a completely new level. We aimed at celebrating the biggest football event of the decade — Football World Cup — and creating an experience that fans and, now, the record books will remember," commented the owner of 1win on X.com.
The initiative highlights 1win's approach to creating large-scale entertainment experiences that combine sport, culture, and innovative ideas. By turning an iconic city landmark into the venue for an officially certified world record, the brand continues to develop memorable activations designed to engage football fans around the world.
'Fútbol en lo más alto' at a Glance
- World Record: Highest altitude football match played on top of a building
- Location: Helipad of Torre Colpatria, Bogotá, Colombia
- Height: 196 meters
- Format: 3x3 football match
- Certifier: World Record Certification
- Partner: FUTTO
- Sponsor: 1win
Hashtag: #1win
The issuer is solely responsible for the content of this announcement.
About 1win
1win is an international crypto entertainment platform operating across multiple markets worldwide. The brand has active collaborations with international public figures, including football star Luis Suarez, martial artist Jon Jones, and Olympic champion and UFC fighter Gable Steveson. In 2026, 1win welcomed UFC legend Ilia Topuria and rapper Tyga as new members of the 1win VIP community.
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1win Breaks World Record by Bringing Football to the Top of Bogotá
GUILIN, CHINA - Media OutReach Newswire - 22 July 2026 - Known worldwide for its dramatic karst landscapes, Guilin has long been one of southern China's most iconic travel destinations. As travelers increasingly seek deeper connections with local communities, rural Guilin offers a different way to experience the countryside. Here, visitors are not simply observers of the landscape — they become part of it, walking through rice terraces, cycling along rivers, tasting local cuisine, and discovering traditions that have evolved alongside nature for generations.
Village Voyage: Where Guilin’s landscape inspires new ways to experience rural China
In the latest season of Village Voyage, CGTN host Julian Waghann from the United States and Filipino traveler Eliza Arce journey into Longsheng and Yangshuo, exploring how the mountains, rivers and people of Guilin continue to inspire a unique rural lifestyle.
Terraces shaped by generations of farming wisdom
Rising high in the mountains of Guangxi, the Longji Rice Terraces are far more than a spectacular agricultural landscape. Carved into the hillsides over centuries by generations of local communities, they embody a remarkable balance between human ingenuity and the natural world.
For local villager Liao Yanmei, the terraces are inseparable from everyday life. "They mean everything to us," she says. "They're our life." Today, she is leading efforts to restore and preserve the ancient terraces, ensuring this living heritage continues to thrive for generations to come.
Julian and Eliza arrive during the Shuyang Festival, one of Longsheng's most important annual farming celebrations. Walking along the narrow paths between the fields, they join villagers in the traditional seedling-throwing ritual and carry torches through the illuminated terraces as night falls.
For Eliza, the landscape evokes memories of the Banaue Rice Terraces in her native Philippines. "They're in the northern part of the country," she says. "They were also carved into the mountains by local communities. I was amazed by how closely our rice terrace cultures mirror each other. It made me realize we share deeper roots. And, in that moment, I truly felt at home."
Through these encounters, Julian and Eliza discover that the Shuyang Festival no longer marks only the beginning of the farming season. It has also become an immersive cultural experience, inviting visitors to step into the rhythms of rural life and discover a new way of experiencing China's countryside.
The secret behind the world's long hair village
Deep within the Longji Rice Terraces lies Huangluo Yao Village, home to the Red Yao people and renowned for its centuries-old long hair tradition. For generations, Red Yao women have cared for their famously long, glossy hair using fermented rice water, a natural hair treatment passed down from one generation to the next.
"Long hair, in Red Yao culture, symbolizes longevity and prosperity," said local cultural ambassador Haili. "We believe that healthy hair reflects a healthy body, bringing both long life and good fortune."
Drawing on generations of ecological knowledge, the Red Yao have long used rice water together with locally grown herbs to create a natural hair-care recipe. Rooted in the surrounding landscape, the tradition reflects a sustainable way of living that values natural resources and respects the rhythms of the environment.
Beyond their long hair tradition, the Red Yao are equally renowned for their exquisite costume craftsmanship. According to master artisan Pan Jifeng, completing a single traditional outfit can take an entire year. Weaving, batik, natural dyeing, and intricate embroidery come together in garments whose patterns are inspired by the mountains, animals, and everyday life, preserving generations of cultural memory.
Beyond the landscape: A new way to experience rural Guilin
While Guilin has long attracted visitors with its iconic scenery, a new generation of travelers is discovering the region through more immersive experiences.
In Yangshuo, the mountains and rivers have become a playground for outdoor exploration. Cycling through countryside paths, hiking among karst peaks, drifting along rivers on bamboo rafts, and experiencing cliffside adventures offer visitors a chance to engage with the landscape rather than simply admire it.
Supported by convenient transportation, diverse outdoor activities and growing tourism facilities, Yangshuo is emerging as an international destination where nature, culture and local life come together.
More than a journey: Villages connected by nature and culture
Every village tells its own story.
Some are written in the mountains, others in the rivers. Some live on through songs and festivals, while others survive through everyday traditions passed from one generation to the next.
From the rice terraces to the Karst landscapes, Guilin shows how rural communities continue to grow from the landscapes that shaped them — welcoming new visitors while keeping their own stories alive.
Hashtag: #CGTN #Guilin
The issuer is solely responsible for the content of this announcement.
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