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/C O R R E C T I O N -- IMAX/

Business

/C O R R E C T I O N -- IMAX/
Business

Business

/C O R R E C T I O N -- IMAX/

2026-08-03 11:37 Last Updated At:11:55

In the news release, "Spider-Man: Brand New Day" Swings to a $19.2 Million IMAX Opening Weekend in China, Setting Franchise-Best Records, issued 03-Aug-2026 by IMAX over PR Newswire, we are advised by the company that the subheading, should read "IMAX's Biggest Hollywood Opening Day in China Since 2019" rather than "IMAX's Biggest Hollywood Opening Day and Weekend in China Since 2019" as originally issued inadvertently. The complete, corrected release follows:

"Spider-Man: Brand New Day" Swings to a $19.2 Million IMAX Opening Weekend in China, Setting Franchise-Best Records

IMAX's Biggest Hollywood Opening Day in China Since 2019

BEIJING, Aug. 3, 2026 /PRNewswire/ -- IMAX China Holding, Inc. (HKEX: 1970) today announced that Sony Pictures/Marvel's "Spider-Man: Brand New Day" grossed more than $19.2 Million at the IMAX box office in China, delivering IMAX franchise records for both opening day and opening weekend. The record-setting debut marks IMAX's biggest opening day for a Hollywood release in China since "Avengers: Endgame" in 2019, while also establishing a new opening weekend record for a single-character superhero film. IMAX accounted for 16% of the film's nationwide opening weekend box office with roughly 1% of total screens, delivering the highest IMAX index ever for the live action franchise.

The momentum was evident from the start, with IMAX midnight screenings generating more than $1.2 Million, representing 30% of the film's nationwide midnight grosses. The strong demand translated into a new 2026 IMAX China midnight-screening record, and achieved the biggest-ever IMAX midnight-screening performance for both the "Spider-Man" franchise and a single-character superhero film.

"Congratulations to our partners at Sony Pictures and Marvel Studios on this phenomenal opening," said Daniel Manwaring, CEO of IMAX China. "This landmark performance once again demonstrates IMAX's unique ability to elevate great storytelling into must-see theatrical events, while underscoring the Chinese market's enduring appetite for event cinema. This powerful opening further fuels our momentum through the rest of the summer season, backed by a strong content pipeline ahead."

As "Spider-Man: Brand New Day" continues its run across IMAX theatres nationwide, Christopher Nolan's "The Odyssey", the world's first feature film shot entirely with IMAX film cameras, will open in IMAX theatres across China on August 14, following nationwide previews from August 8. The IMAX summer lineup also includes "Kung Fu Soccer" and "All Wishes Come True!", currently playing in theatres, as well as the upcoming "The End of Oak Street".

About IMAX China

IMAX China is a subsidiary of IMAX Corporation and was incorporated as a limited liability company under the laws of Cayman Islands. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX's business throughout Greater China. Shares of IMAX China trade on the Hong Kong Stock Exchange under the stock code "1970".

About IMAX Corporation

IMAX (NYSE: IMAX) is a global leader in entertainment technology, delivering immersive cinematic experiences through proprietary software, architecture, and projection systems. Filmmakers, studios, and artists worldwide use IMAX to connect with audiences at scale, making its network one of the most powerful platforms for blockbuster events and entertainment.

Headquartered in New York, Toronto, and Los Angeles, IMAX operates 1,865 systems across 91 countries and territories as of March 31, 2026. IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trades on the Hong Kong Stock Exchange under stock code "1970." IMAX and related marks are trademarks of IMAX Corporation. For more information, visit www.imax.com.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

"Spider-Man: Brand New Day" Swings to a $19.2 Million IMAX Opening Weekend in China, Setting Franchise-Best Records

"Spider-Man: Brand New Day" Swings to a $19.2 Million IMAX Opening Weekend in China, Setting Franchise-Best Records

'LOOP' to launch in key metropolitan areas including Johannesburg and Cape Town, with broader distribution planned across South Africa

SEOUL, South Korea, Aug. 3, 2026 /PRNewswire/ -- ASF(Another Snus Factory), a leading nicotine pouch manufacturer, announced the launch of its flagship nicotine pouch brand, LOOP, in South Africa.

Headquartered in Sweden, ASF specializes in nicotine pouches and has established a strong market presence across the Nordic region, including Sweden, Norway and Iceland, through its flagship brand, LOOP. The brand is recognized for its distinctive flavor combinations that blend spicy notes with fruit and mint, along with a diverse range of nicotine strengths designed to meet varying adult consumer preferences.

Through its local import and distribution partner, Venture South (Pty) Ltd, ASF will initially introduce LOOP in key metropolitan areas across South Africa, including Johannesburg and Cape Town. The company plans to progressively expand its distribution network and retail footprint based on consumer demand and market response.

The initial rollout features three distinct products: LOOP Jalapeño Lime Hyper Strong, LOOP Red Chili Melon Hyper Strong, and LOOP Habanero Mint Hyper Strong, each showcasing unique flavor combinations such as lime, melon and mint.

South Africa is the largest nicotine pouch market in Africa and the continent's largest economy, making it a strategically important market for ASF's long-term growth. As demand for nicotine pouches continues to grow, ASF aims to strengthen LOOP's market presence in South Africa while using the country as a strategic gateway for further expansion across Africa and other high-growth international markets.

"South Africa offers significant long-term growth potential and represents a strategically important market for our expansion across Africa," said an ASF spokesperson. "Building on LOOP's strong brand equity and our global commercial capabilities, we will continue strengthening our international presence while expanding into new markets."

ASF was acquired in December 2025 through a joint investment by KT&G and U.S. tobacco company Altria. KT&G, the manufacturer of the globally recognized ESSE brand, is Korea's leading manufacturer of Combustible Cigarettes, Next Generation Products (NGP), and health functional foods. The company markets approximately 870 brands in 148 countries worldwide.

The acquisition of ASF marks KT&G's strategic entry into the rapidly growing global nicotine pouch category, further diversifying its business portfolio. Going forward, KT&G will continue strengthening its global competitiveness by expanding its core businesses, including nicotine pouches and other Next Generation Products (NGP) categories.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

ASF Launches Nicotine Pouch Brand 'LOOP' in South Africa, Expanding Across Africa

ASF Launches Nicotine Pouch Brand 'LOOP' in South Africa, Expanding Across Africa

ASF Launches Nicotine Pouch Brand 'LOOP' in South Africa, Expanding Across Africa

ASF Launches Nicotine Pouch Brand 'LOOP' in South Africa, Expanding Across Africa

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