LAS VEGAS--(BUSINESS WIRE)--Aug 5, 2026--
Greycoat Research, a South Korean cat kidney care brand, will introduce its “Cat Kidney Store” concept at SUPERZOO 2026, from August 12 to 14 at the Mandalay Bay Convention Center in Las Vegas. The Greycoat Research team will welcome visitors, including distributors, retailers, veterinarians, and industry partners, at Booth 9466.
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According to the internal data, Greycoat Research recorded an 8.5-fold increase in U.S. sales from 2024 to 2025, with strong momentum continuing through June 2026. The U.S. now accounts for 67% of international sales, making it the company’s largest overseas market.
At SUPERZOO, Greycoat Research will feature Greycoat Dr. Toru, an AIM-based capsule supplement, and Greycoat AIM Bites, palatable low-protein treats designed for easy daily feeding. The Cat Kidney Store brings specialized supplements, low-protein treats, and practical nutrition guidance together to make daily kidney care easier.
Greycoat Research's product development is based on Japanese research into AIM (apoptosis inhibitor of macrophage), a protein that has been studied for its potential role in feline kidney health. The company’s multidisciplinary team includes veterinarians, pharmacists, biology researchers, and veterinary nutrition experts.
Greycoat Research began with TT, the cat featured on Claire Luvcat, a YouTube channel with 1.3 million subscribers worldwide. Eight years ago, TT was diagnosed with Stage 2 chronic kidney disease. With consistent nutritional management and daily care, TT’s kidney health improved and has remained stable ever since.
That journey became the foundation of Greycoat Research. What started with one cat has grown to support more than 10,000 cats worldwide.
With South Korea and Japan as its core markets, Greycoat Research has sold over 100,000 units across 33 countries and completed over 5,000 specialized consultations for cats with chronic kidney disease.
Claire Yun, CEO of Greycoat Research, said, “Our journey began with TT and a simple goal—helping more cats with kidney disease live healthier and happier lives.” She added, “Eight years later, that commitment continues to shape everything we do. SUPERZOO marks our next step in bringing that mission to more cats and building trusted, long-term partnerships across North America.”
Greycoat Research will showcase Greycoat Dr. Toru and Greycoat AIM Bites (Image: Greycoat Research)
Tensions are rising in Lebanon, while U.S. President Donald Trump says a deal could be reached soon to reopen the Strait of Hormuz.
Here's a look at the latest developments in the Iran war and the wider Middle East on Wednesday. Full coverage can be found here.
For the first time in weeks, Israel's military told residents of an area of Lebanon to evacuate. The military said the warning for the village of Mansouri was in response to what it described as “a blatant violation of the ceasefire” by the Iran-backed Hezbollah militant group.
The military later said it was conducting “precise strikes” in southern Lebanon. Lebanon’s Health Ministry said one person was killed and 12 wounded in an Israeli strike in the town of Tebnine.
The escalation came as Lebanese and Israeli negotiators met in Rome for a second day to discuss implementation of a deal under which Israeli forces are supposed to withdraw from areas they occupy in southern Lebanon in exchange for Hezbollah's disarmament.
A State Department official, speaking on condition of anonymity to discuss the sensitive diplomacy, said the second day of talks ended early “due to events on the ground” but could continue on Thursday.
A shaky ceasefire between Israel and Hezbollah has largely held since June 20. The fighting erupted two days after the Iran war began when Hezbollah fired at Israel.
— Matthew Lee in Washington
U.S. President Donald Trump has said a deal to reopen the Strait of Hormuz could come as early as Wednesday.
Iran and Oman, the country on the other side of the strait, are inching toward an agreement on the critical waterway that could ease pressure on the global economy and potentially help end the war.
The U.S. and Israel launched the war on Feb. 28, citing goals including toppling Tehran’s government and ending its nuclear program. But the conflict has devolved into a fight over the strait as Iran asserts control and its attacks on shipping have brought traffic to a near-halt. The U.S. recently reimposed a blockade on Iranian ports.
Closure of the strait, through which a fifth of the world’s oil and natural gas passed before the war, has driven up the price of fuel and related goods far beyond the region, roiling the global economy.
Trump is under mounting pressure to end the unpopular war ahead of midterm congressional elections later this year.
The U.S. lifted sanctions on three Iran-linked companies. A Treasury official said it came after an appeal and was not indicative of any shift in U.S. policy toward the Islamic Republic. The official spoke on condition of anonymity to preview the sanctions.
One company is Fly Baghdad Airlines, sanctioned in January 2024 for allegedly providing assistance to Iran’s Revolutionary Guard and Iran-backed armed groups in Iraq, Syria and Lebanon. Sanctions also were lifted on Iraq Express and another Fly Baghdad-linked firm.
— Fatima Hussein in Washington
A Lebanese man reads a copy of the Quran inside a damaged house in the village of Zawtar al-Gharbieh, south Lebanon, Wednesday, Aug. 5, 2026. (AP Photo/Mohammed Zaatari)
A Lebanese man checks a destroyed house in the village of Zawtar al-Gharbieh, south Lebanon, Wednesday, Aug. 5, 2026. (AP Photo/Mohammed Zaatari)
Israeli military vehicles, left, are seen stationed among homes in the village of Zawtar al-Sharqiyah, occupied by Israeli forces, is seen from the southern village of Zawtar al-Gharbieh, Lebanon, Wednesday, Aug. 5, 2026. (AP Photo/Mohammed Zaatari)
A Lebanese man removes debris from his destroyed house in the village of Zawtar al-Gharbieh, south Lebanon, Wednesday, Aug. 5, 2026. (AP Photo/Mohammed Zaatari)
A Lebanese man points to Hebrew writing left by Israeli soldiers inside his destroyed home in the village of Zawtar al-Gharbieh, southern Lebanon, Wednesday, Aug. 5, 2026.(AP Photo/Mohammed Zaatari)
