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CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong

Business

CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong
Business

Business

CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong

2026-08-10 19:00 Last Updated At:19:15

NEW YORK, Aug. 10, 2026 /PRNewswire/ -- CSTS Enterprises ('CSTS') is proud to announce a strategic partnership with Chelsea Football Club, one of the world's leading football clubs, as part of Chelsea's 2026 Hong Kong Pre-Season Tour. The collaboration represents a significant milestone for CSTS as it continues to expand its presence across sports, tourism, hospitality, entertainment, and premium fan experiences globally.

Under the partnership, CSTS has been appointed the official travel agency partner of Chelsea FC Hong Kong Pre-Season Tour and will work alongside the club to create a series of unique football-related experiences designed to bring fans closer to the game – and strengthen Hong Kong's position as a destination for major international sporting events.

The collaboration kicked off with a youth football development programme at Hong Kong Football Club on August 3, providing aspiring young players with opportunities to engage with Chelsea's renowned football development philosophy. The partnership continued through the highly anticipated Chelsea FC vs. Juventus match at Kai Tak Stadium on August 5 as part of the Hong Kong Football Festival, one of the marquee sporting events to be staged in Hong Kong this year. Beyond matchday activity, the partnership also encompassed a range of fan and hospitality initiatives designed to deepen engagement with Chelsea supporters and partners across the market.

The partnership also reflects CSTS Enterprises' commitment to investing in the future of football by creating opportunities for youth participation and fan development. Through academy-related activities, community engagement initiatives, and access to world-class football expertise, CSTS aims to contribute to the continued growth of the sport in Hong Kong while fostering meaningful connections between global sporting brands and audiences.

Speaking on the partnership, Abel Zhao, CEO and Executive Director of CSTS Enterprises said, "We are honoured to partner with Chelsea Football Club, recognised around the world for its excellence, rich heritage, and passionate global fanbase. This collaboration aligns perfectly with CSTS' vision of creating extraordinary experiences that connect people through sport, entertainment, and hospitality. We are excited to welcome Chelsea FC to Hong Kong and look forward to delivering memorable initiatives that will benefit fans, partners, and the wider community."

The partnership underscores CSTS' long-term ambition to become a global platform for international sports and entertainment experiences. By working with leading organisations such as Chelsea FC, CSTS continues to create meaningful opportunities that bring world-class brands, premium experiences, and international audiences together.

As Chelsea FC's Hong Kong Pre-Season Tour unfolds, both organisations look forward to delivering experiences that celebrate football's power to inspire communities, unite fans, and create lasting memories, both on and off the pitch.

About CSTS Enterprises

CSTS Enterprises is an integrated media, entertainment, sports, and travel technology group. The company develops and partners with intellectual properties and brands to deliver compelling experiences that connect with local and regional audiences across the world. In addition to its own initiatives, including Generation C and PremierX, it collaborates with international IPs such as the FIFA World Cup, Formula 1, and Waterbomb.

CSTS integrates experiential marketing, tourism, data, and technology to deliver connected audience experiences. The company engages consumers across physical events and digital channels, working with clients to execute at scale across markets, turning complex activations into co-ordinated, measurable outcomes.

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong

CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong

CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong

CSTS and Chelsea Football Club Launch Strategic Partnership to Deliver Unforgettable Football Experiences in Hong Kong

HANGZHOU, China, Aug. 10, 2026 /PRNewswire/ -- Hoymiles, a global provider of smart solar and energy storage solutions, achieved a 17.4% share of global microinverter shipments in 2025, according to the latest data from S&P Global Energy. Based on Hoymiles' own analysis, this positions the company as the No.1 microinverter manufacturer by shipment volume outside the United States, further solidifying the company's position as one of the world's leading microinverter providers across key markets including Europe, Latin America and Asia-Pacific. The results not only reflect a strong market presence, but also underscore Hoymiles' long-term commitment to microinverter technology and continuous innovation since its founding in 2012.

Building on Microinverter Expertise

Since its founding, Hoymiles has focused on module-level power electronics (MLPE), establishing a distinct product portfolio characterized by higher efficiency, higher power density, higher reliability and lower cost.

By enabling independent MPPT at the module level, Hoymiles microinverters help mitigate power losses caused by shading, module mismatch and changing operating conditions, while their low-voltage architecture enhances system safety. This technology foundation has supported the company's expansion from microinverters into energy storage and intelligent energy management, creating an integrated ecosystem spanning solar generation, energy storage and smart energy control.

Today, Hoymiles solutions are deployed across more than 190 countries and regions, serving millions of users worldwide.

Technology Designed for All-scenario Solar Applications

Hoymiles has developed a product lineup tailored to different installation scenarios. The HiFlow and HiFlow Pro plug-in microinverters are designed for balcony solar and DIY applications, offering compact solutions and simplified installation for space-constrained environments.

For residential rooftop systems, the HMS series leverages module-level control to maximize energy yield under shading, module aging and changing environmental conditions. For commercial and industrial applications, the HMT and MiT series combine high power output with reliability for demanding, long-duration operations, optimizing power dispatch and lowering energy costs.

From everyday home applications to large-scale commercial deployments, Hoymiles is building an all-scenario energy ecosystem that integrates solar, storage, and intelligent energy management into one seamless solution.

Continuing to Advance the Energy Transition

By combining proven microinverter expertise with integrated storage and smart energy solutions, Hoymiles aims to help more households and businesses achieve safer, more efficient and more sustainable energy use. Looking ahead, Hoymiles will continue advancing module-level power electronics while expanding its solar and energy storage portfolio to meet evolving energy needs worldwide.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Hoymiles Achieves 17.4% Global Microinverter Shipment Share, Reinforcing Its Leadership in the Global Market

Hoymiles Achieves 17.4% Global Microinverter Shipment Share, Reinforcing Its Leadership in the Global Market

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