Matador Partners With Stellantis to Offer Dealers 100% Co-Op Eligibility for AI Sales and Service Automation

MONTREAL--(BUSINESS WIRE)--Aug 11, 2026--

Matador AI, a leading automotive AI platform, today announced a partnership with Stellantis that gives eligible dealers in the U.S. access to 100% co-op reimbursement* for select Matador lead nurturing solutions.

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Through the Stellantis Digital Dealer Program, participating dealerships can use Matador’s agentic AI to drive more revenue by personalizing sales and service engagement, responding to inbound opportunities, qualifying customers, and managing conversations across voice, text, chat, email, and video.

“By making Matador 100% co-op eligible, Stellantis is removing the cost barrier that keeps many dealers from adopting AI. Every dealership wants its customers to feel heard, valued, and supported from the very first interaction,” said Nick Cossette, CEO of Matador. “AI gives teams the ability to respond quickly and thoughtfully, create more opportunities for meaningful conversations, and make the experience smoother for both customers and staff. Through the Stellantis Digital Dealer Program, we are helping make these capabilities more accessible, so dealership teams can spend more time building relationships and delivering the personal experiences that move customers forward.”

Eligible Stellantis dealers can receive 100% co-op reimbursement for five Matador solutions – Sales Agent AI, Sales Voice AI, Service Voice AI, Voicemail AI and Chat AI.

These solutions integrate with dealership customer relationship management (CRM) and dealer management system (DMS) platforms, giving sales and service teams one place to manage customer interactions.

According to Matador’s aggregate customer data, dealerships see an average 25 per cent increase in overall pipeline conversion after implementing Matador, helping them generate more value from the leads and customer opportunities they already have.

Stellantis dealerships across the United States can enroll in the Stellantis Digital Dealer Program. For more information, visit matador.ai.

*Co-op reimbursement is subject to dealer fund availability

About Matador AI

Founded in 2019 by experienced automotive professionals, Matador provides conversational AI solutions built specifically for automotive dealerships. Used by thousands of dealerships across North America, Matador develops custom AI models that reflect each store’s processes and customer experience. Through Matador for Sales and Matador for Service, the company helps dealerships operate more efficiently, uncover new revenue opportunities, and maintain consistent customer engagement throughout the ownership lifecycle. Learn more at matador.ai.

Matador AI announces a partnership with Stellantis that gives eligible dealers in the U.S. access to 100% co-op reimbursement for select Matador lead nurturing solutions. (Photo: Matador AI)

President Donald Trump in his first major interview since his party lost control of the House and Senate in the midterm elections said he thinks his administration was too aggressive on deportations and that he thinks he can work with Democrats in the new Congress on some kind of immigration deal.

Trump said his deportation policy was part of the reason Republicans lost, telling CBS’s “60 Minutes” in an interview that aired on Sunday: “I think it might be too tough, yeah.”

He added that he thinks he could reach an agreement with the new Democratic majority. “The deal would be we would work something out. And I think it’s something -- I think that’s something that’s actually doable,” he said in the interview.

Trump did not give specifics about what that deal would look like — and shortly after taping the interview on Friday, Trump named the key architect of his hard-line immigration agenda, Stephen Miller, as his new chief of staff.

“Trump says his immigration crackdown went too far,” Senate Democratic Leader Chuck Schumer scoffed on social media Sunday after the interview aired. “Apparently, his solution was to put the man responsible for it in charge of the White House. That’s not a course correction. That’s a promotion.”

The president's immigration crackdown was a prominent feature of his return to office with major operations in multiple cities sending arrests soaring. Two U.S. citizens — Renee Good and Alex Pretti — were killed by federal officers during protests against the operations.

Democrats have said oversight of Immigration and Customs Enforcement and the Department of Homeland Security is a priority for the new Congress.

Trump said he believes that “killers” and “drug dealers” in the country illegally should be deported, but suggested he was open to the idea of a deal that would let others stay “if they’re good people working in a landscaping company, or working in a hotel, or doing something, right? And in some cases, paying taxes.”

President Donald Trump speaks with reporters before boarding Air Force One, at President Donald J. Trump International Airport in West Palm Beach, Fla., Sunday, Nov. 8, 2026. (AP Photo/Jacquelyn Martin)