ATLANTA--(BUSINESS WIRE)--Aug 17, 2026--
Every year, the internet collectively decides it’s fall long before the weather gets the memo. Sweaters come out of storage. Pumpkin spice returns. Autumn mood boards take over social feeds. Meanwhile, it’s still 85 degrees outside.
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SONIC® is playfully embracing the annual rush to declare fall’s arrival with Hotumn – a limited-time lineup of autumn-inspired beverages made for people who are mentally in fall but physically still in August. As the original destination for customizable drinks and dirty sodas, SONIC is giving guests all the cozy flavors they crave this time of year, but serving them the way late-summer weather demands: ice cold.
Available at participating locations nationwide and in the SONIC® App beginning August 24, Hotumn celebrates that familiar stretch of the year when guests are ready for pumpkin patches, crunchy leaves and fall flavors, but the forecast is still stuck in summer. The limited-time lineup includes:
Guests can find the Hotumn drink lineup in the SONIC App for easy ordering.
“SONIC has been serving up fun, customizable drinks long before dirty sodas became a trend," said Ryan Dickerson, Chief Marketing Officer at SONIC. "In many parts of the country, it’s still way too hot for a steaming latte. We saw an opportunity to join the fall beverage conversation in a fun way and bring a little SONIC personality to a seasonal tradition people look forward to every year. We’re putting our own spin on what a fall drink moment can look like with Hotumn – and it’s not a hot drink.”
No one understands this phenomenon better than Caitlin Covington, whose iconic fall photos have become one of the internet's most recognizable signals that autumn has arrived. That’s why SONIC partnered with Covington to officially declare the start of Hotumn, a season for people whose hearts say hayrides, but whose weather apps say heat advisory.
In a new social campaign, Covington humorously recreates one of the most beloved and recognizable photos while sipping the new SONIC Hotumn drink lineup, proving that even if it's still hot outside, it's never too early to embrace fall flavors.
Hotumn: that glorious stretch of the year when people are craving fall flavors, but it’s still far too hot for a steaming pumpkin spice latte. Instead, reach for something ice cold at SONIC.
The limited-time Hotumn drink lineup will be at participating locations nationwide and under the Hotumn Drinks section of the SONIC App starting August 24.
What is the SONIC Hotumn drink lineup?
Hotumn is SONIC's celebration of the period when consumers are ready for fall flavors, but temperatures still feel like summer, featuring autumn-inspired cold drinks.
What drinks are included in the SONIC Hotumn lineup?
The lineup includes Cherry Pie made with Coke®, Blueberry Pie made with Dr Pepper®, Harvest Berry made with Sprite®, and Cranberry Orchard Sweet Tea.
What is the SONIC Cherry Pie made with Coke® made of?
Coke®, cherry flavor, vanilla flavor, sweet cream and a cherry on top.
What is the SONIC Blueberry Pie made with Dr Pepper® made of?
Dr Pepper®, blueberry puree, vanilla flavor and sweet cream.
What is the SONIC Harvest Berry made with Sprite® made of?
Sprite®, cranberry flavor, wildberry puree and vanilla flavor.
What is the SONIC Cranberry Orchard Sweet Tea?
Sweet Tea with cranberry flavor and peach puree.
When is the SONIC Hotumn drink lineup available?
The SONIC Hotumn drink lineup will be available starting August 24, 2026 in the SONIC App for a limited time.
Why is SONIC launching a Hotumn drink lineup?
As the OG customizable drink and dirty soda destination, SONIC is giving guests the cozy flavors they crave this time of year in the ice-cold, customizable drinks it’s known for.
Where can I order the SONIC Hotumn drink lineup?
Guests can order the drinks through the SONIC App under the Hotumn Drinks section or at participating SONIC locations nationwide.
Where can I find more information or a participating SONIC location?
Please visit http://www.sonicdrivein.com/ to find your nearest SONIC Drive-In and learn more about the promotion.
How do I become a SONIC Rewards™ member?
Guests can become a SONIC Rewards member by downloading the SONIC App from the App Store or Google Play and signing up directly in the app. Existing SONIC App users don’t need to sign up again. Guests simply need to update the latest version of the SONIC App to access SONIC Rewards and start earning points and perks right away.
SONIC Debuts “Hotumn” Drink Lineup, a Refreshingly Cold Take on Fall Flavors
SONIC Debuts “Hotumn” Drink Lineup, a Refreshingly Cold Take on Fall Flavors
