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Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Business

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System
Business

Business

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

2026-09-02 22:00 Last Updated At:22:15

NEW YORK, Sept. 2, 2026 /PRNewswire/ -- Oral-care technology company usmile has introduced D Series, a new at-home visual preventive oral-care system led by its flagship D50 OralCam Toothbrush and companion D-lite OralCam. Built around OralCam imaging, AI-assisted brushing guidance, plaque visualization, targeted cleaning, and long-term hygiene tracking, D Series marks a shift in the oral-care category from blind brushing and motion-based tracking to visible, actionable daily care.

With D Series, usmile aims to set a new standard for preventive oral care at home: helping users see areas that may need attention, clean more intentionally, and better understand their daily hygiene between dental visits. The launch positions D50 as a pioneer in camera-enabled electric brushing, bringing visual feedback directly into the toothbrush experience rather than asking users to rely only on guesswork or app-based brushing maps.

D Series: Prevention. Made Visible.

With D Series, usmile is defining a new form of smart oral care: one that moves beyond motion tracking and brushing scores to camera-based visibility, tooth-level feedback and action-ready guidance.

At the center of the series is the D50 OralCam Toothbrush, usmile's flagship camera-enabled electric toothbrush. Built with OralCam imaging, specialized optical illumination, motion sensing and machine-learning-assisted visual feedback, D50 helps users see visible plaque-related buildup and areas that may need more attention directly on the toothbrush handle — without opening a phone.

D50 is designed not only to show users what they may have missed, but to help them act on it. By connecting visual feedback with targeted brushing and long-term hygiene tracking, it creates a closed daily-care loop: see, clean, track and improve. This marks a shift from traditional smart toothbrushes that mainly measure brushing behavior toward a more visible, responsive and preventive oral-care experience.

The D-lite OralCam extends this visibility beyond daily brushing. Designed as a compact at-home oral imaging companion, D-lite works with a user's smartphone camera and the D-lite module to support a fuller visual review across the mouth, including inner surfaces, back teeth and areas that are difficult to inspect in a mirror. It helps users document visible oral-care changes and bring clearer visual context into future conversations with dental professionals.

Together, D50 and D-lite establish D Series as a new visual care platform for the home. D50 makes daily brushing more informed and actionable; D-lite supports deeper periodic review. Both products are built around the same belief: prevention becomes more useful when people can actually see what needs attention.

"D Series marks a turning point for the oral-care category," said Jason Zhang, Product Director at usmile. "For too long, consumers have assumed their teeth were clean—only to discover more cavities and buildup at their next dental visit. With D50 and D-lite, usmile is building a new visual care system — one that brings prevention into the home, makes daily care more actionable, and creates a clearer bridge between consumers and dental professionals."

Developing D Series required solving one of the hardest imaging environments in the body. The mouth is wet, reflective, narrow and constantly moving. Saliva can create glare, the tongue and cheeks may interrupt the image, and scanning angle and distance vary from user to user. usmile addressed these challenges through optical engineering, guided image capture, tooth-level recognition, motion sensing, hardware sealing and consumer-friendly software design.

The result is technology that feels simple in daily use. D50 brings visual scanning, on-handle feedback and high-performance brushing into one ergonomic device, featuring a camera-inspired optical module, tactile scan control, usmile's largest handle display, a slim brush head, flexible three-zone structure and gradual power delivery. D-lite offers a lightweight way to conduct a more comprehensive oral review at home, bringing greater visibility without making the experience feel clinical or burdensome.

Privacy and professional boundaries were built into D Series from the beginning. D50 does not include Wi-Fi. Oral images are stored and processed locally on the device for the core visual-feedback experience, and image capture is designed to activate only when the camera is positioned near the teeth. D Series is intended to support daily awareness and clearer communication — not to replace dental examinations or provide professional diagnosis. D50 and D-lite are available now. To learn more about D Series and usmile's approach to visible preventive oral care, visit https://amzn.to/4qXXL1q

Prevention. Made Visible.
Keep More of Life.

About usmile

Founded in 2015, usmile is an oral health technology company moving everyday oral care beyond basic cleaning toward a more visible, intelligent and targeted approach. Combining oral-care expertise with OralCam imaging, AI-powered recognition and analysis, intelligent sensing, adaptive brushing systems and guided interdental cleaning, usmile creates intuitive products for visualized brushing, personalized cleaning guidance, and portable and at-home water flossing.

By making oral conditions and cleaning needs more visible, understandable and actionable, usmile helps adults and families move from reactive care toward prevention-first oral health—setting a new benchmark for the future of oral care.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Beyond the Smart Toothbrush: usmile Unveils Its First Visual Oral-Care System

Global design recognition highlights Tinkle's renewed brand identity, packaging, and unified design system

SEOUL, South Korea, Sept. 3, 2026 /PRNewswire/ -- DORCO, a South Korean razor manufacturer, today announced that Tinkle, its eyebrow and dermaplaning razor brand, has earned Finalist recognition in the 2026 International Design Excellence Awards (IDEA) for its renewed brand identity and packaging design. The recognition highlights the design direction behind Tinkle's brand renewal, which extends beyond packaging to a unified design system applied across global brand touchpoints, including digital communications.

Developed and manufactured by DORCO, Tinkle draws on the company's long-standing expertise in razor development and manufacturing. Through this brand renewal, Tinkle has evolved beyond its functional product and performance positioning into an essential lifestyle beauty tool for consumers. With "The bright energy of movement" as its brand essence, Tinkle is positioned as an essential starter item for women in their 20s and 30s and as a baseline product for everyday care routines.

Tinkle's new visual identity gives the brand a bright and lively character, supported by a tone-on-tone palette of yellow, purple, and coral. The new design system uses color to clearly distinguish product lines: yellow represents Tinkle as a daily product, while purple represents Tinkle Everglow, the brand's premium line. A graphic motif inspired by the repeated gliding motions of hair removal expresses the routine and rhythm at the heart of the concept. The design system establishes standardized typography and photography guidelines for the consistent application of Tinkle's visual identity. These visual guidelines apply across both online and offline marketing materials, creating a polished tone throughout Tinkle's brand communications.

Tinkle is designed for eyebrow shaping, dermaplaning, and at-home grooming. Tinkle razors feature lightweight, handle for controlled shaving and a stainless-steel safety cover. Tinkle razors are crafted with DORCO's Korean razor technology for a smooth and clean shave. Tinkle Everglow's handles and bodies also incorporate 96% of post-consumer recycled (PCR) material, reflecting DORCO's efforts to reduce its environmental impact while maintaining durability, ergonomics and comfort. Tinkle Everglow is also dermatologist tested, offering a safe and easy option for eyebrow shaping and dermaplaning. 

With its refreshed identity, Tinkle is now bringing its new look to consumers worldwide.

About DORCO

Founded in 1955, DORCO has been a global leader in developing and manufacturing innovative razor products worldwide. We continue to push the boundaries of shaving technology. DORCO's diverse range of razors combines cutting-edge blade innovation with ergonomic designs, delivering the smoothest, most comfortable shave on the market. With a commitment to quality, craftsmanship, and sustainability, DORCO enriches the shaving experience for millions of customers across 130+ countries.

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

DORCO Tinkle Is Awarded with 2026 IDEA Finalist for Brand Renewal

DORCO Tinkle Is Awarded with 2026 IDEA Finalist for Brand Renewal

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