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As Corporate Lifespans Shrink, Vingroup Keeps Reinventing Itself

Asia Pacific

As Corporate Lifespans Shrink, Vingroup Keeps Reinventing Itself
Asia Pacific

Asia Pacific

As Corporate Lifespans Shrink, Vingroup Keeps Reinventing Itself

2026-09-11 22:13 Last Updated At:22:32

DUBAI, UAE – Media OutReach Newswire – 11 September 2026 – Corporate lifespans are shrinking as technology accelerates creative destruction. At 33, Vingroup offers a case study in how a conglomerate can keep reinventing itself and take the capabilities built at home into global markets.

Why do large companies disappear when they once seemed "too big to fail"? Size can bring capital, scale and resilience, but too much stability can also create inertia. A business that spends too much time protecting what it has built may find that the market has already moved on and that it has failed to move fast enough.

That kind of inertia poses an even greater challenge for conglomerates, which are built to last across generations, yet the industries around them can change within a decade. The answer, increasingly, is reinvention: entering new fields while using the experience, capital and capabilities accumulated in the old ones.

Vingroup, fresh from its 33rd anniversary, offers an interesting example from Vietnam. Its story has evolved from food production and tourism to real estate, hospitality and healthcare, and then now to electric vehicles, green energy and infrastructure.

There are signs that the strategy is gaining recognition. In June, Fortune ranked Vingroup No. 26 among Southeast Asia's 500 largest companies, up from No. 37 in 2025 and No. 45 in 2024. Just this week, TIME placed Vingroup at No. 340 in its World's Best Companies 2026 ranking, up 477 places from No. 817 a year earlier. It was the only Vietnamese company to make the list for a second consecutive year. Today, companies across Vingroup's ecosystem are present in 12 countries and employ around 400,000 people worldwide.

Among them, VinFast is perhaps the clearest example of rapid diversification combined with a global push. Founded in 2017, the electric vehicle maker has become Vietnam's leading automotive brand by sales and is targeting 300,000 electric cars and 1 million electric motorcycles globally in 2026. From Vietnam, it has expanded into North America, Europe, Asia and the Middle East.

But more than just shipping vehicles, VinFast is also exporting something less visible but equally important: the service capabilities it has developed in Vietnam. By the end of 2025, it had nearly 400 service workshops in Vietnam, while its global network is targeted to exceed 1,100 in 2026, supported by standardized technician training, operating procedures, quality controls and parts delivery targeting 24 hours in key markets.

That makes aftersales more than a support function for international expansion. It is becoming a capability that VinFast can take from Vietnam and adapt to markets abroad, turning the experience built around its domestic network into part of its global offering. The Middle East is one of the markets where that approach is now being put to the test.

At thirty, a person may be expected to stand firm. For a company, longevity may require something else: the ability to keep moving.

Hashtag: #VinFast

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

As Corporate Lifespans Shrink, Vingroup Keeps Reinventing Itself

As Corporate Lifespans Shrink, Vingroup Keeps Reinventing Itself

HANOI, VIETNAM - Media OutReach Newswire - 11 September 2026 - VinFast has announced the signing of strategic Memoranda of Understanding (MOUs) with 13 dealer partners in the Philippines to develop 27 new showrooms nationwide. The agreements mark an important step in VinFast's plan to expand its electric automotive distribution network in the Philippines, while laying a strong foundation for the brand to reach its goal of developing a total of 60 dealerships in the country in 2026.

Representatives of VinFast Philippines and 13 dealer groups at the Memorandum of Understanding (MOU) signing ceremony, aimed at expanding VinFast's nationwide dealer network.

Representatives of VinFast Philippines and 13 dealer groups at the Memorandum of Understanding (MOU) signing ceremony, aimed at expanding VinFast's nationwide dealer network.

Under the agreements, the 27 VinFast showrooms are expected to be developed across all three major geographical regions of the Philippines: Luzon in the north, Visayas in the central region, and Mindanao in the south. The network will strengthen VinFast's presence in major urban centers such as Metro Manila and Cebu, while extending its reach to new, high-potential areas including Cagayan de Oro, Tacloban, and Subic Bay. This will bring VinFast's electric vehicles and services closer to customers nationwide.

Developed in line with VinFast's global standards, the showrooms will offer modern and convenient spaces where customers can learn about and experience the brand's products, as well as access sales and after-sales services. The expanded network will also improve access to electric vehicles and related services, helping meet the growing demand for EVs in the Philippine market.

Supporting VinFast in the development of its new showroom network are 13 established local partners: Elite North Auto Cars Inc., MG Gateway Mantrade Corp., Grand Canyon Multi Holdings Inc., Britannica United Motors Incorporated, VF Auto Sto Tomas Inc., GR8 Marketing Motors Inc., ARCMA Motors Corporation, Autonomics Motor Corp., Gershom Car Trading Corp., Areza Motor Sales Inc., Central Auto Resources Inc., Autolink Global Motors Inc., and Greenport Mobility Inc.

These 13 companies bring extensive experience in automotive distribution in the Philippines and share VinFast's commitment to advancing the green transition. Their market knowledge, operational capabilities, and extensive networks will provide additional momentum for VinFast to accelerate the development of its distribution system, expand customer access, and enhance service quality across the country.

Mr. Antonio Zara, CEO of VinFast Southest Asia, said: "The Philippines is one of the key markets in VinFast's long-term growth strategy in the region and globally. Here, we are not only focused on expanding our sales network, but also on building a sustainable foundation for growth spanning products, services, infrastructure, and the broader EV ecosystem. With the support of our local partners, VinFast will continue to expand our operations in the years ahead, gradually making green mobility a more accessible and convenient choice for Filipino consumers."

VinFast is steadily building a comprehensive "For a Green Future" electric vehicle ecosystem across key markets in Southeast Asia. In the Philippines, VinFast continues to invest in products, services, and infrastructure to make EV ownership as convenient as possible for customers. Alongside a diverse EV lineup and attractive customer support policies, VinFast is placing a strong focus on expanding its after-sales service network and charging infrastructure with the support of V-Green and local partners. Through these efforts, the brand reaffirms its long-term commitment to investing in the Philippines and supporting the country's transition to green mobility.

Hashtag: #VinFast

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

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