Eureka Marks World Cleanup Day 2026 in Germany with "Find the Unseen" Campaign
While World Cleanup Day often brings attention to streets, parks and other public areas, Eureka used the occasion to highlight less visible spaces around us - from overlooked corners at home to shared environments that can easily escape regular cleaning.
The campaign brought together creators across four European markets - Germany, Italy, France and Spain - with each collaboration bringing a local perspective to the idea of "Find the Unseen."
In Germany, @mit_den_jungz explored "Find the Unseen" through a familiar everyday habit: cleaning the spaces we see, while often missing the ones we do not. By combining personal interaction with a hands-on demonstration of Eureka FloorShine 880 Wet and Dry Vacuum, the content encouraged viewers to look at familiar surroundings more carefully and reconsider what may be left out of their usual routines. In this way, the campaign idea became less about simply cleaning more, and more about noticing what is usually overlooked.
Looking ahead, Eureka plans to continue working with creators across Europe to discover more of these "unseen" spaces. Through future collaborations, the brand aims to encourage people to pay greater attention to their surroundings, both in their own homes and in the shared spaces they use every day, and make cleaner environments part of everyday life.
Eureka also introduced the "Find the Unseen" social media challenge, which invited consumers to use Eureka cleaning products on overlooked areas in their homes and share videos of the process online for a chance to receive cashback.
As part of the World Cleanup Day campaign, Eureka is offering 6% off any Eureka product from now through September 30 with the promotional code eureka920 on its German website.
Learn more: https://de.eureka.com/pages/worldcleanday2026/
Hashtag: #Eureka
The issuer is solely responsible for the content of this announcement.
About Eureka
Founded in Detroit, USA, in 1909, Eureka is a century-old vacuum cleaner brand dedicated to making cleaning easier. The brand focuses on innovation, practical design and ease of use, developing cleaning solutions for everyday homes.
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I-EA-T strengthens investment readiness through faster approvals, modern infrastructure and clean energy
BANGKOK, THAILAND – Media OutRech Newswire – 21 September 2026 – The Industrial Estate Authority of Thailand (I-EA-T) is accelerating efforts to strengthen Thailand's industrial ecosystem and enhance its readiness for global investment.Under its "I-EA-T RAPID Forward" strategy, the Authority is working to remove regulatory barriers, shorten administrative processes, upgrade infrastructure and clean-energy systems, and deliver internationally benchmarked investor services. The initiative aims to improve industrial competitiveness and reinforce Thailand's position as a long-term manufacturing base for global industries.
Mr. Sumet Tangprasert, Governor of I-EA-T, said a key priority is to reduce the time between an investor's decision and the commencement of business operations while creating an ecosystem that supports sustainable long-term growth.
I-EA-T reports that Thailand has 84 industrial estates across 18 provinces, covering more than 216,000 rai, or approximately 34,560 hectares. The estates represent cumulative investment of around 13.43 trillion baht and support more than 1.09 million jobs.
"Today's investors are no longer simply looking for land on which to build factories. They require an ecosystem that allows them to invest and begin operations quickly, supported by reliable infrastructure that can preserve their competitiveness over the long term," Mr. Sumet said.
"I-EA-T is therefore evolving from an industrial estate developer into a strategic partner for investors under the concept of 'Accelerating Industry towards a Sustainable Future.'"
Faster Investment through Thailand FastPass
I-EA-T is supporting the Thailand FastPass program to help approved investment projects progress more quickly from licensing to commercial operations.
The program is being implemented alongside the Standard Code of Practice (SCOP), which allows eligible site-preparation activities to proceed under prescribed environmental requirements while an Environmental Impact Assessment report is being prepared. I-EA-T is also streamlining overlapping procedures and introducing self-certification to improve certainty and shorten project-development timelines.
As part of its immediate priorities, I-EA-T is pursuing five "Quick Wins":
- Upgrading smart-grid systems to improve power reliability and reduce energy costs
- Expanding the Total Solution Center Plus+ for investors
- Improving utility systems for downstream industries
- Developing Low Carbon Cities in industrial-estate areas
- Connecting industrial estates with global supply chains
Advancing Low-Carbon Industry
I-EA-T is among the initial public-sector participants in Thailand's Low Carbon Cities and Carbon Market Development Project, supported by the World Bank Group with total project financing of US$200 million.
The nationwide initiative links renewable-energy and energy-efficiency investments with carbon-market infrastructure. Beginning with I-EA-T and the Bangkok Metropolitan Administration, it will promote solar photovoltaic systems, energy-efficiency improvements and a scalable mechanism for generating and monetizing verified carbon credits.
The measures are expected to lower energy costs, reduce emissions across industrial supply chains and strengthen Thailand's competitiveness during the global transition to a low-carbon economy.
Smart Park Incentives for Future Industries
I-EA-T is also offering incentives at Smart Park Industrial Estate for New S-Curve industries and international companies seeking to diversify their manufacturing bases.
The package includes two-year waivers of land lease and facility-maintenance fees, subject to a minimum lease term of 10 years. Investors may provide a cash deposit or bank guarantee equivalent to one year's rent and must commence operations within three years of receiving permission to use the land.
The incentives are available until September 30, 2027.
"Thailand's future competitiveness will depend not on offering the lowest costs, but on an investment ecosystem that brings together energy, technology, innovation, digital infrastructure, utilities and environmental management," Mr. Sumet said.
"I-EA-T is committed to designing an industrial ecosystem that directly supports foreign investment and reinforces Thailand's position as a long-term investment and manufacturing base for global industries."
Hashtag: #I-EA-T
https://www.ieat.go.th/en/home
The issuer is solely responsible for the content of this announcement.
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