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Xinhua Silk Road: Factory tours become new trend for cultural tourism in Jiaozhou, Shandong Province

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Xinhua Silk Road: Factory tours become new trend for cultural tourism in Jiaozhou, Shandong Province
Business

Business

Xinhua Silk Road: Factory tours become new trend for cultural tourism in Jiaozhou, Shandong Province

2026-09-23 14:34 Last Updated At:15:25

BEIJING, Sept. 23, 2026 /PRNewswire/ -- Factory tourism is becoming a new trend in Jiaozhou, a city in Qingdao, east China's Shandong Province, breathing new life into the city's cultural tourism industry.

A number of local leading enterprises are opening their doors to visitors, turning production lines into distinctive sightseeing routes and factory floors into learning spaces for study tour participants. The integration of industry and cultural tourism is taking root and injecting new vitality in Jiaozhou.

Jiaozhou has a strong manufacturing foundation and a comprehensive industrial base, with more than 15,000 industrial enterprises, including over 1,000 above designated size, the highest number among cities of its tier in Shandong Province.

Encouraged by local authorities, a growing number of industrial companies have ventured into the culture and tourism sector, expanding and refining their industrial chains while further enhancing their brand influence.

Qingdao Dengta Flavoring and Food Co., Ltd., a time-honored Chinese flavoring manufacturer in Jiaozhou, boasts 120-year-old traditional brewing craftsmanship. Visitors can try their hand at making condiments, taste soy sauce- and vinegar-flavored ice cream in the company's own museum and condiment-themed science park, immersing themselves in the cultural heritage of the brand.

Beyond cultural heritage experiences, Liqun Group's smart logistics and food production base highlights the role of technology in modern industry. Visitors can explore its smart logistics center equipped with 3D vision technology and a cold-chain center with a storage capacity of 300,000 cubic meters, gaining insight into the efficient operation of modern supply chains through a transparent visitor corridor.

The rapid growth of industrial tourism has not only brought tangible visitor traffic and market benefits to enterprises, but also generated significant spillover effects across related industries.

Dengta's science park has hosted more than 100 activities, including study tours, team-building events, cultural performances and business promotion events, attracting a steady monthly flow of around 1,200 visitors. These activities have also benefited local agricultural and catering businesses.

Liqun's smart logistics and food production base has further connected the industrial, agricultural and consumer sectors, leveraging industrial tourism to promote the integrated development of primary, secondary and tertiary industries.

Looking ahead, Jiaozhou will continue to strengthen its industrial tourism brand and enrich tourism experiences, enabling more visitors to explore the "city of factories" and experience firsthand the craftsmanship and industrial strength behind "Made in Jiaozhou."

Original link: https://en.imsilkroad.com/p/352315.html

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Xinhua Silk Road: Factory tours become new trend for cultural tourism in Jiaozhou, Shandong Province

Xinhua Silk Road: Factory tours become new trend for cultural tourism in Jiaozhou, Shandong Province

HEFEI, China, Sept. 23, 2026 /PRNewswire/ -- In golden autumn, Anhui once again draws global attention from the manufacturing industry as the 2026 World Manufacturing Convention gets underway in Hefei. Held in Anhui for years, the convention is not only a platform for showcasing new products and technologies, but also a window into the province's industrial transformation.

The clearest change in Anhui manufacturing is the shift toward new industries and a more optimized structure. Manufacturing has long been a pillar of Anhui's economy, and its manufacturing quality development index continues to rise. The shares of high-tech manufacturing, strategic emerging industries, equipment manufacturing and electronic information are growing. Equipment manufacturing alone has risen from 33.5% to 42.4%. New energy vehicles, integrated circuits and robotics are growing rapidly, while traditional manufacturing is becoming more high-end, intelligent and green.

Changes in manufacturing methods are also evident. Since 2021, the number of industrial enterprises above the designated size that have completed digital transformation has risen from fewer than 1,000 to 17,000, accounting for 69.5% of all such enterprises. Smart factories, green factories and lighthouse factories are coming into operation. Average tax revenue per mu has risen from 166,000 yuan to 232,000 yuan, while energy consumption per unit of industrial value added has fallen 14.2%. Invention patents per 10,000 people have doubled from the end of 2020. More first-of-its-kind equipment and first-batch products are emerging, making innovation a defining feature of Anhui manufacturing.

 The convention also connects Anhui with global markets. The 2025 World Manufacturing Convention facilitated 735 cooperation projects with total investment of 380.2 billion yuan, including 647 projects in ten key emerging industries worth 329.6 billion yuan. During preparations for this year's convention, 946 cooperation projects involving more than 400 billion yuan in investment had been identified. Activities such as cross-border industrial matchmaking and support for SMEs going global are helping companies find partners and share opportunities in Anhui.

Looking ahead, Anhui will develop new industries and emerging fields, including quantum technology, biomanufacturing and hydrogen energy. It will strengthen the links from research and development and testing to market application, integrate artificial intelligence and the industrial internet more closely with advanced manufacturing, and promote industrial clusters and high-quality enterprises. By attracting investment, technology and talent, the convention is helping expand Anhui's international manufacturing partnerships and create new opportunities for global manufacturing cooperation.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

From the World Manufacturing Convention: Anhui's High-Quality Industrial Development

From the World Manufacturing Convention: Anhui's High-Quality Industrial Development

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