PHUKET, THAILAND – Media OutReach Newswire – 25 September 2026 – As travellers increasingly seek meaningful ways to celebrate the festive season, Le Méridien Phuket Mai Khao Beach Resort is unveiling its festive programme, blending international traditions with Phuket's culture, cuisine and community through culinary experiences, a community-inspired Christmas Market and signature beachfront celebrations.
From Holiday Getaways to Meaningful Journeys: How Le Méridien Phuket Mai Khao Beach Resort Is Reshaping the Festive Season
According to the Mastercard Economics Institute's Travel Trends report, purpose-driven travel, including culinary discovery and cultural immersion, is becoming an increasingly important driver of destination choice, as travellers seek authentic experiences and meaningful connections. Luxury hospitality is therefore evolving beyond traditional festive events to create celebrations that connect guests more deeply with the destinations they visit.
"Today's travellers are looking for more than a holiday. They seek thoughtfully curated experiences that unlock the destination, inspire discovery and create meaningful connections with the people they travel with," said Jirarat Ninpradub, General Manager of Le Méridien Phuket Mai Khao Beach Resort. "Our festive programme celebrates the joy of the season alongside Phuket's unique culture, flavours and creativity, allowing guests to discover the destination in an authentic and memorable way."
Throughout December until January 4, 2027, Ocean Kitchen Lawn will host Tuesdays' Mai Khao Fisherman Market, Thursdays' Beach BBQ evenings and authentic Thai cuisine, plus live Muay Thai demonstrations, traditional dance, and fire shows every Saturday. J's Restaurant will offer Asian and International-themed buffets on Mondays and Fridays, alongside a festive Afternoon Tea featuring seasonal pastries and Le Méridien's signature coffee.
On Christmas Day, the resort's Christmas Market will showcase handcrafted products by local artisans and resort associates, seasonal treats and live music, combining the charm of a European festive village with Phuket's distinctive creativity. The market reflects the resort's commitment to local craftsmanship and community partnerships, giving guests another way to discover Phuket while celebrating the season.
The celebrations culminate in two signature beachfront events. Christmas Eve features an international festive buffet with premium seafood, live cooking stations, Christmas carols, a Santa Giveaway and entertainment beneath the stars. On New Year's Eve, The Andaman Lumina Soirée transforms Mai Khao Beach with immersive performances, live music, DJs, LED and fire shows, exceptional dining and a spectacular fireworks display welcoming 2027.
By bringing together festive traditions with Phuket's culture, cuisine and community, Le Méridien Phuket Mai Khao Beach Resort continues offering guests a celebration experience that embraces both the season and the destination.
For more information on additional offers, visit Le Méridien Phuket Mai Khao Beach Resort Official Website.
Hashtag: #LeMéridienPhuketMaiKhaoBeachResort
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About Le Méridien Phuket Mai Khao Beach Resort
Set along the tranquil shores of Mai Khao Beach, one of Phuket’s most unspoiled coastlines, Le Méridien Phuket Mai Khao Beach Resort offers a relaxed beachfront retreat just 15 minutes from Phuket International Airport. The resort brings together contemporary design, intuitive service, and a curated approach to lifestyle experiences, providing a calm alternative to the island’s busier tourist hubs.
The resort features spacious rooms and suites across 14 categories, with views of tropical gardens or the Andaman Sea, designed to balance comfort and privacy. With expansive grounds and family-friendly facilities, it welcomes couples, families, and groups seeking a more unhurried stay.
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Flagship Halal Showcase Connects Exporters Across 58 Countries, Unifying Global Sourcing, Sector MoUs, and Industry Knowledge Hubs
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 25 September 2026 – The Malaysia International Halal Showcase (MIHAS) 2026 which is organised by the Malaysia External Trade Development Corporation (MATRADE) from 23 to 26 September 2026, moved into its third day on a high note today, as it sets to meet its target number of visitors. This year's edition which features 2,000 booths alongside 1,700 exhibitors and 450 buyers representing 58 countries remains firmly on track to achieve its total target of 50,000 business visitors. As of day 2, the showcase has already drawn 30,000 visitors, demonstrating sustained local and international interest and poised to be the most attended Halal edition of MIHAS thus far.
Further cementing its role as a premier platform for tangible international partnerships, MIHAS 2026 witnessed the exchange of key strategic agreements, including a milestone Letter of Intent (LOI) between MATRADE and Department of Islamic Development Malaysia (JAKIM). This strategic collaboration establishes the Halal Development Officer (HDO) Programme under the Malaysia Halal Global Nexus (MyHGN) initiative, empowering MATRADE officers stationed worldwide to guide global industries on Malaysia's Halal ecosystem, strengthen international certification recognition, and drive Halal exports.
GhaS was officiated by Deputy Prime Minister YAB Dato' Seri Dr. Ahmad Zahid Hamidi on behalf of the Prime Minister of Malaysia, at the Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur today. The strategic and inclusive importance of this national platform was underscored by the distinguished presence of key government leaders, from the Ministries and Agencies relating to the Malaysian Halal ecosystem. Their joint attendance reflects the highest level of Government commitment to positioning Malaysia as the premier global Halal hub, seamlessly aligning robust Shariah governance with international trade promotion.
Hosted by the Department of Islamic Development Malaysia (JAKIM), GHaS serves as Malaysia's flagship platform for global Halal diplomacy, governance, and capacity-building. GhaS brings together Government certification bodies, relevant Government agencies, Islamic scholars, policy makers, and global industry leaders, in one platform to build technical capacity, streamline international compliance, and facilitate seamless market access for Malaysian companies.
Beyond the showcase and business matchmaking, MIHAS 2026 offers a complete enablement ecosystem for Halal enterprises. MATRADE's Knowledge Hub delivers actionable market intelligence featuring industry leaders from DHL Express Malaysia, UOB Malaysia, and Farm Fresh Malaysia, while the Women in Export (WiEX) initiative showcases 80 women-led booths. Celebrating excellence across the ecosystem, the prestigious MIHAS Awards honours standout industry innovators, recognising exceptional achievements in product innovation, sustainability, and global market expansion.
Since its inception in 2004, MIHAS has generated more than RM35.0 billion in export sales and drawn over half a million business visitors from around the world. Now in its 22nd edition, the showcase continues to chart new frontiers in positioning Malaysia at the heart of the global Halal economy.
Hashtag: #MIHAS
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Malaysia International Halal Showcase (MIHAS) 2026
Since it began in 2004, the Malaysia International Halal Showcase (MIHAS) has grown into a major platform for Halal trade and has helped strengthen the global industry's position in Halal standards, governance, and market access.
Recognised as a Guinness World Records holder and hosted by the Ministry of Investment, Trade and Industry (MITI) with the Malaysia External Trade Development Corporation (MATRADE) as organiser, MIHAS now covers 14 sectors, from food and beverages and pharmaceuticals to Islamic finance, modest fashion, personal care, technology, services, and Muslim-friendly tourism. The 22nd edition of MIHAS, themed "Shaping Trust, Driving Resilience", will focus on regulated-by-design governance and technology-enabled trade.
MATRADE
The Malaysia External Trade Development Corporation (MATRADE) was established on 1 March 1993 as the national trade promotional arm under Malaysia's Ministry of Investment, Trade and Industry (MITI).
MATRADE's primary role is to assist Malaysian exporters in developing and expanding their export markets. Aligned with Malaysia's commercial diplomacy efforts, MATRADE is the nation's trade facilitator and champion of Malaysian-made products and services on the global stage.
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