NASHVILLE, Tenn.--(BUSINESS WIRE)--Sep 26, 2026--
For more than 75 years, Wrangler® has helped define American denim. For imogene + willie, that legacy has been a source of inspiration and admiration since its founding in 2009. Built on a shared reverence for the craft and heritage of American denim, the two brands have partnered on a landmark collection that pairs Wrangler's defining place in denim history with imogene + willie's enduring commitment to domestic manufacturing.
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To bring this collaboration to life, Wrangler opened its historic archives to the imogene + willie team, granting access to original patterns, including the iconic 1964 vintage 10MWZ, along with its coveted supply of Cone Mills White Oak deadstock selvedge denim. Beyond White Oak, the collection also incorporates fabrics developed with Mount Vernon Mills, the last remaining large-scale denim mill in the United States, alongside original labels, pocket flashers, packaging, and visual assets that were thoughtfully reimagined through imogene + willie's distinctive design process.
"This project began with a deep and enduring admiration," says imogene + willie co-founder Carrie Eddmenson. " Wrangler's story has shaped our own. The blue jean they introduced became a blueprint not just for style, but for integrity, craft, and American identity. Made in America has always been a core tenet of who we are, and who Wrangler helped inspire us to become. For them to join us here at home feels more like a ceremony than a collaboration."
The collaboration was an invitation for imogene + willie to step inside one of the richest histories in American denim. Wrangler entrusted imogene + willie with the freedom to explore decades of craftsmanship, design, and tradition. In return, imogene + willie approached the collection with their steadfast desire to put American materials and manufacturing first, with every detail being considered in pursuit of creating something truly special.
"This partnership allowed us to explore our roots through a fresh lens, resulting in pieces that honor the true artistry behind every single stitch," says Joe Broyles, Vice President of Global Collaborations & Chase at Wrangler. "It is a celebration of our shared passion for preserving denim heritage and an homage to the uncompromising quality that has always defined our brand."
"When you bring together Wrangler's remarkable history with a shared commitment to preserving American craftsmanship, you create something that's larger than a single collection," says K.P. McNeill, CEO of imogene + willie. "From the very beginning, we believed this project should honor the people, mills, and makers who continue to keep this craft alive. We hope it reminds people that extraordinary products can still be built through that level of intention and collaboration."
To highlight the depth of the collaboration, the collection will be released in three distinct drops:
Drop 1 (September 26): The launch begins with selvedge denim in Wrangler's vintage 10MWZ model crafted from Cone Mills White Oak deadstock fabric.
Drop 2 (October 24): This release features Wrangler's signature broken twill across jackets, shirts, and jeans developed with Mount Vernon Mills, the last remaining large-scale denim mill in the United States. Plus vintage-inspired graphic tees, sweatshirts, and accessories.
Drop 3 (November 7): The partnership concludes with additional deadstock denim styles in original western cuts, including a rigid western snap.
Starting Sept. 26, customers can shop the first drop of the collection on Wrangler.com, and in-store and online at imogeneandwillie.com. The collection will range in price from $48 to $350.
ABOUT IMOGENE + WILLIE
imogene + willie is a Nashville-based denim and apparel brand founded in 2009 and built on a simple goal: to make garments that transcend simple trends, and to do it all in the United States. What began as a labor of love, making jeans from start to finish in a converted 1950s Nashville gas station, has grown into a small-but-mighty team producing a diverse collection of denim, outerwear, graphic tees, loungewear, and more, all still made domestically today. In addition to their Nashville flagship store, I+W has expanded their operation to include in-house screen printing, a sewing room in Los Angeles, and a second home in Austin, Texas. To learn more, visit imogeneandwillie.com.
ABOUT WRANGLER
Wrangler®, of Kontoor Brands (NYSE: KTB), has been an icon in authentic American style for more than 75 years. With a rich legacy rooted in the Western lifestyle, Wrangler is committed to offering superior quality and timeless design. Its collections for men, women, and children look and feel great, inspiring all those who wear them to be strong and ready for everyday life. Wrangler is available in retail stores worldwide, including flagship stores in Fort Worth and Greensboro, department stores, mass-market retailers, specialty shops, top western outfitters, and online. For more information, visit Wrangler.com.
Wrangler x imogene + willie collection
Wrangler x imogene + willie collection
PROVIDENCE, R.I. (AP) — More than 70,000 customers were without electricity in the U.S. Northeast on Saturday, the effect of a powerful nor’easter expected to create dangerous conditions through the weekend. Forecasters warned of gale winds that could down trees and heavy rain that could put roads underwater.
Tens of millions of people are in the path of the storm was already beginning to lash the region with strong winds and rain as the region braces for much more. Dangerous flooding is expected along the Mid-Atlantic coast, particularly near New Jersey and Delaware, according to the National Weather Service.
“This storm is expected to bring major coastal flooding to the Mid-Atlantic Coast over multiple high tide cycles through the weekend,” the weather service said Saturday. “Prepare immediately for significant inundation in low-lying areas near the shore, including roads underwater and impacts to homes and businesses.”
In the coastal New Jersey borough of Surf City, water, with waves rippling along its surface, flooded the streets, inundating some homes. About 34 miles (54.7 kilometers) up the coast in the borough of Manasquan, where some roads were also flooding, Mayor Mike Mangan said he expected “a lot of water in the streets for a long time.” A voluntary evacuation had been issued earlier in some low-lying areas of the community.
Concerts were canceled, along with dozens of flights going into airports in Boston, Nantucket and Martha’s Vineyard on Friday and Saturday. Several airlines were offering to waive some change or cancellation fees for some East Coast flights through the weekend.
Brian Kelly, the mayor of the tiny New Jersey beach community Sea Bright, said the borough is bracing for winds up to 50 mph (80 kph) and flooding that could reach up to 6 feet (1.8 meters) on some streets. Officials expect the flooding to start Saturday and worsen by midday.
“It’s going to be worse than average. We do have probably one or two flooding events a year, sometimes more, sometimes less, but I think this one will be closer to an Irene-scale flooding event,” Kelly said, referencing the 2011 storm that caused major flooding in the Northeast. “I hope I’m wrong, but that’s my gut feeling.”
Kelly hopes hundreds of residents living in low-lying areas will consider evacuating. He said the town will open its recreation center for evacuees.
Peak wind gusts could approach 60 to 65 mph (97 to 105 kph) on Cape Cod, Martha’s Vineyard and Nantucket on Friday night and Saturday, compared with about 50 to 55 mph (80 to 89 kph) around Boston and 35 to 40 mph (56 to 64 kph) farther inland, according to Matthew Belk, a meteorologist with NWS in Norton, Massachusetts.
“It’s definitely going to be a case of the closer to the coast you are, the more impacts from the storm you’re likely to see,” Belk said.
Belk said nor'easters are not unusual as New England moves into fall, but one concern this early in the season is that leaves remain on the trees, creating more wind resistance. That could increase the risk of downed limbs, which in turn can cause power outages and leave debris in roads, he said.
Along the Atlantic coasts of New Jersey and Delaware, wind gusts could reach 60 mph (96.6 kph), according to NWS. In southeastern Connecticut and eastern Long Island, New York, gusts could get almost as high, potentially downing tree limbs and power lines.
Air travel was also being disrupted, with Boston particularly hard hit. Flight-tracking service FlightAware reported 39 cancellations at Boston Logan International Airport between 6 a.m. and 10 a.m. Saturday, compared with 22 at New York’s John F. Kennedy International Airport. Another 12 flights were delayed at Logan.
Meanwhile, the Red Sox announced their weekend series against the Chicago Cubs would be adjusted. The team moved the Sunday afternoon game to Friday to create a split doubleheader. Separately, Ed Sheeran announced that his high-profile Friday and Saturday shows at Gillette Stadium in Foxborough, Massachusetts, would be canceled due to the storm.
The public ferry service connecting Cape Cod with the islands of Nantucket and Martha’s Vineyard was experiencing widespread cancellations Friday due to strong winds and choppy water.
In Rhode Island, ferries were also canceled for Block Island. The disrupted ferry service was expected to also spill into Saturday.
For people who regularly travel to and from the islands, the possibility of getting stuck on one side or the other is “part of life,” said Sean Driscoll, a spokesperson for the Woods Hole, Martha’s Vineyard and Nantucket Steamship Authority. Most people have backup plans in place for when boats are canceled.
“It’s a nuisance, but you know, we know what to do with this kind of stuff at this point,” he said. “This is not out of the realm of ordinary.”
Ashley Destino of Gloucester, a coastal city in northern Massachusetts, enjoyed a stroll along the beach with her two young children before preparing to hunker down at home during the storm.
“We came to the beach on Friday afternoon because we knew we were going to be inside all weekend,” said Destino, who has Legos and arts and crafts activities prepared to entertain her two children, ages 7 and 4.
She also prepared by securing her boat with additional lines, and her husband pulled out a generator in case the electricity goes out.
Willingham reported from Boston. Associated Press writers Michael Casey in Boston; Rodrique Ngowi in Gloucester, Massachusetts; and Anthony Izaguirre in New York contributed to this report.
John Garrisi, left, and Gaige Graf move an outdoor table away from the shorefront during the early stages of a nor'easter storm, Friday, Sept. 25, 2026, in Gloucester, Mass. (AP Photo/Robert F. Bukaty)
A surfer rides a wave during a nor'easter storm, Friday, Sept. 25, 2026, in Gloucester, Mass.(AP Photo/Robert F. Bukaty)
Chuck and Teresa Palmieri move lawn furniture to a safe location at a relative's seaside property as the Atlantic Ocean kicks up surf during the early stages of a nor'easter storm, Friday, Sept. 25, 2026, in Gloucester, Mass. (AP Photo/Robert F. Bukaty)
Brenda Malloy enjoys a nor'easter storm, Friday, Sept. 25, 2026, in Gloucester, Mass. (AP Photo/Robert F. Bukaty)
Surf breaks along the rocky coastline, with the twin lighthouses of Thatcher Island visible in the distance, during the early stages of a nor’easter Friday, Sept. 25, 2026, in Gloucester, Mass. (AP Photo/Robert F. Bukaty)
