Cross-border travel soared between Hong Kong and Shenzhen City of south China's Guangdong Province during the week-long National Day holiday which ended Wednesday, driven by visitors seeking high-end dining, blockbuster movies, and cultural events.
Shenzhen’s land border crossings recorded a peak daily volume of nearly one million two-way trips over the break. From family visits and sightseeing to retail sprees and art gallery outings, the expanding range of activities enjoyed by Hong Kong residents highlights the Greater Bay Area's "one-hour living circle", an integrated network of high-speed rail and bridges that allows residents to cross municipal borders to dine, shop, and socialize within 60 minutes.
This trend was on full display in Shenzhen's Nanshan District, where crowds packed a seaside cultural and arts area. Many Hong Kong visitors hopped directly onto the metro after crossing at Shenzhen Bay Port. While shopping and buying daily necessities remain popular, deeper leisure activities and premium lifestyle experiences are fast becoming the main attraction.
"I think the pet restaurants and pet boarding services are exceptionally well-run. I also had a good experience today -- many of the facilities have both indoor and outdoor areas where people can walk, socialize, and even receive training. They've done a really good job in this regard," said a Hong Kong tourist.
Catching the latest film releases has become a favorite pastime for many Hong Kong visitors. Over the holiday, more than a dozen movies debuted across diverse genres, from thrillers and comedies to action blockbusters and family animations, drawing steady crowds to local cinemas.
Traditional cultural experiences have emerged as another standout highlight. From heritage displays to local folk showcases, Hong Kong residents are increasingly seeking out rich cultural immersion alongside their holiday itineraries.
"I really like it because it's hard to find things like this in Hong Kong. There's so much here related to intangible cultural heritage, art and culture," said a Hong Kong visitor.
Meanwhile, cultural consumption saw renewed momentum, with visitor numbers at Shenzhen's major art museums, galleries and concert halls skyrocketing during the holiday. At the Shenzhen Art Museum, daily visitor numbers averaged around 3,000 during the holiday, as high-caliber exhibitions attracted art lovers from Hong Kong, Macao, and abroad.
Li Jingjing, a Shenzhen Customs officer, said the surge reflects the growing accessibility of cross-border lifestyle options.
"Currently, travelers can choose from a variety of modes of transportation to travel between Shenzhen and Hong Kong, including subway, high-speed rail, driving, water transport and air travel. The main land border crossings are the seven ports of Huanggang, Futian, Luohu, Shenzhen Bay, Liantang, Wenjindu and West Kowloon Station on the Guangzhou-Shenzhen-Hong Kong Express Rail Link. In addition, there are water transport ports such as the Shekou Cruise Homeport. Among these, the Huanggang Port offers 24-hour clearance services," she said.
National Day holiday sees travel surge between Shenzhen, Hong Kong
