Costco members can now purchase the flagship smartphone gimbal online for $199.99, with AI tracking and touchscreen remote control for everyday filming.
NEW YORK, Oct. 13, 2026 /PRNewswire/ -- Hohem, a global pioneer in intelligent imaging, today announced that its flagship iSteady M7 AI tracking smartphone gimbal is available on Costco.com at a Costco member-only price of $199.99, compared with its U.S. MSRP of $299. The launch marks Hohem's first entry into U.S. membership retail, bringing its AI filming tools to one of the country's largest retailers.
"We're excited to partner with Costco in the U.S., a premier national membership retailer, to bring Hohem's latest AI tracking and stabilization technology to its members," said Chen Min, CEO of Hohem. "Costco's commitment to delivering quality products at exceptional value aligns closely with our belief that innovative filming tools should be accessible to more people. Bringing the iSteady M7 to Costco.com combines advanced technology with compelling member value, making it easier for members to capture family moments, document their travels, or create content with confidence. We look forward to building on this partnership and bringing more innovation to Costco members."
The iSteady M7 supports filming needs ranging from family celebrations and trips to travel vlogs, product demos and livestreams. Key features include:
- AI Tracking Across Camera Apps: The on-device AI tracker follows people, pets and other subjects while users film with their phone's native camera or livestreaming apps, without requiring a dedicated tracking app.
- Detachable Touchscreen Remote: The 1.4-inch touchscreen displays a live view from the AI tracker, lets users select tracking subjects by tapping or dragging, and provides remote control of the gimbal—making it easier to film independently or step into the shot.
- More Flexible Shooting Angles: A built-in extension pole helps users explore high and low angles, from filming above a crowd to capturing a pet's-eye view.
- iSteady 9.0 Stabilization: Three-axis stabilization helps reduce shake while walking or filming on the move, while 360° infinite pan rotation provides more freedom for tracking shots and camera movements.
- Support for Expanded Smartphone Setups: A payload capacity of up to 500g and accessory mounting options accommodate compatible smartphones and additional filming equipment, such as microphones, phone lenses and fill lights.
The iSteady M7 (Costco Item 2091049) is now available on Costco.com at a Costco member-only price of $199.99.
About Hohem
Founded in 2014, Hohem is a global pioneer in intelligent imaging that makes great filming effortless, so everyone can make moments, from everyday storytellers to seasoned creators. Hohem pioneered the first on-device AI tracking on a smartphone gimbal in 2021 and has since grown from stabilization into a full imaging lineup, from phone and camera gimbals to gimbal cameras, made to capture life anywhere. Its award-winning products reach 5 million+ users in 70+ countries through leading retailers and online. To learn more, visit www.hohem.com.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Hohem Brings Flagship iSteady M7 AI Tracking Smartphone Gimbal to Costco U.S.
- From AI Motion Analysis to Functional Materials: 20 Promising Korean Sports Companies Eye Global Expansion
- "K-Sports Beyond" Premieres Thursday, October 15, 2026, at 9 a.m. (KST), airing in 140 countries worldwide
SEOUL, South Korea, Oct. 13, 2026 /PRNewswire/ -- Arirang TV (CEO Kim Tae-jeong) will premiere "K-Sports Beyond," a global program showcasing the advanced technology and potential of Korea's sports industry, for audiences around the world on Thursday, October 15.
The special program was developed to support the overseas expansion of 20 promising Korean small and medium-sized sports enterprises amid the global K-culture boom. It focuses on innovative products spanning advanced technologies and functional sportswear, including sports safety equipment, recovery solutions, AI-powered motion analysis and health management, smart fitness, taekwondo IT convergence, and screen sports.
Notably, popular K-pop idols — FIFTY FIFTY's Chanelle Moon and Athena, TEMPEST's Hanbin, and LUN8's Chael and Takuma — along with foreign TV personalities visited the set and experienced the equipment firsthand, helping to showcase the technological prowess of K-sports to a global audience.
The main episodes cover: Athlete Protection (Godo, SMARTHADA), Recovery (GHIWELL, WithsunBio), Space Innovation (GSTG, Goodrunner company), Ball Sports & Park Golf (NASSAU, DAWON SOLUTECH), AI Body Shape Management (ONESOFTDIGM, 3i), Fitness Equipment (DRAX, LEXCO), Functional Materials (SHOEALLS, ANYHORSE), Community Sports (HOLLYWOOD, Myplay company), Sports IT (PSYNET, AITKD), and Screen Golf (XGolf, MOAIS).
"This program will show how Korea's strength as an ICT powerhouse is expanding across the sports industry," an Arirang TV official said. "By reaching 169 million households in 140 countries, Arirang TV aims to strengthen the global presence of Korea's sports industry."
Broadcast Information
SEOUL, South Korea, Oct. 13, 2026 /PRNewswire/ -- Arirang TV (CEO Kim Tae-jeong) will premiere "K-Sports Beyond," a global program showcasing the advanced technology and potential of Korea's sports industry, for audiences around the world on Thursday, October 15.
The special program was developed to support the overseas expansion of 20 promising Korean small and medium-sized sports enterprises amid the global K-culture boom. It focuses on innovative products spanning advanced technologies and functional sportswear, including sports safety equipment, recovery solutions, AI-powered motion analysis and health management, smart fitness, taekwondo IT convergence, and screen sports.
Notably, popular K-pop idols — FIFTY FIFTY's Chanelle Moon and Athena, TEMPEST's Hanbin, and LUN8's Chael and Takuma — along with foreign TV personalities visited the set and experienced the equipment firsthand, helping to showcase the technological prowess of K-sports to a global audience.
The main episodes cover: Athlete Protection (Godo, SMARTHADA), Recovery (GHIWELL, WithsunBio), Space Innovation (GSTG, Goodrunner company), Ball Sports & Park Golf (NASSAU, DAWON SOLUTECH), AI Body Shape Management (ONESOFTDIGM, 3i), Fitness Equipment (DRAX, LEXCO), Functional Materials (SHOEALLS, ANYHORSE), Community Sports (HOLLYWOOD, Myplay company), Sports IT (PSYNET, AITKD), and Screen Golf (XGolf, MOAIS).
"This program will show how Korea's strength as an ICT powerhouse is expanding across the sports industry," an Arirang TV official said. "By reaching 169 million households in 140 countries, Arirang TV aims to strengthen the global presence of Korea's sports industry."
Broadcast Information
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Arirang TV Showcases the Future of Korea's Sports Innovation to the World
