The Malaysian ammolite and meteorite jewellery brand brings rare natural materials to two new retail destinations
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 14 October 2026 – Kaimirra, the Malaysian jewellery brand known for ammolite and meteorite, has opened a boutique at Pavilion Damansara Heights and a kiosk at Pavilion Kuala Lumpur. The openings give more customers access to its ammolite, meteorite and gemstone jewellery, and a chance to see these rare materials up close before purchase.
Ribbon Cutting Ceremony lead by Mr. Tay (CFO of Kaimirra), Datuk Lee (Director of Impian Ekspresi), Mr. Joshua (Co-Founder of Kaimirra), Mr. Rahul (CEO of Kaimirra), Mr. Ren (COO of Kaimirra) - standing sequence from left to right.
The Pavilion Damansara Heights boutique held its grand opening on 9 October 2026 with a ribbon-cutting ceremony and lion dance. The kiosk brings the brand to Bukit Bintang, Kuala Lumpur's main shopping district.
Founded in 2021
Nelson Foo and Joshua Tan founded Kaimirra in 2021 out of a shared fascination with extraordinary natural materials. Ammolite's vivid colours and meteorite's journey from space drew them in, and they set out to introduce both to a wider audience through contemporary jewellery.
Their belief is simple: rare materials deserve to be worn proudly. Kaimirra gives these discoveries a place beyond private collections and display cabinets.
"Ammolite and meteorite are older than anything else you will ever wear, and no two stones are alike," said Nelson Foo, co-founder of Kaimirra. "We wanted people to see them properly, hold them and choose a piece that feels like theirs."
"Watching ammolite shift colour under the lights is what wins people over," said Joshua Tan, co-founder. "That is why we wanted to give it a proper space."
Ammolite and the colours of ancient life
Ammolite is a rare organic gemstone formed from the iridescent shells of fossilised ammonites. These marine creatures died out in the mass extinction that ended the Cretaceous Period 66 million years ago, alongside the non-avian dinosaurs. Gem-quality ammolite is commercially mined in southwestern Alberta, Canada, where Kaimirra sources its stones directly from miners.
Microscopic layers in the shell interact with light to produce colours that shift with movement and viewing angle. Each stone has its own combination of colours and patterns, so even pieces in the same design look different. For the wearer, that means jewellery no one else has.
Meteorite and a connection to space
Meteorites are fragments of extraterrestrial rock or metal that survive their passage through Earth's atmosphere. Most originate from asteroids, while some come from the Moon or Mars. Their unusual textures and origins offer a tangible connection to space through jewellery.
Kaimirra's collection includes Muonionalusta from Sweden, Aletai from China, Sericho pallasite from Kenya and lunar meteorite. Muonionalusta reveals fine, interlocking Widmanstätten patterns (crystal structures that appear when the metal is etched), while Aletai displays broader ones. Sericho pallasite contains olivine crystals within an iron-nickel matrix, and lunar meteorite carries the rocky texture of material from the Moon.
These textures appeal to customers drawn to astronomy, natural patterns and unconventional materials. Each piece in Kaimirra's meteorite collection comes with a certificate stating its material type and origin.
Discovering the collections in person
The Pavilion Damansara Heights boutique features deep navy interiors, museum-style displays and a mini gallery of meteorites and ammonite fossils. Customers can examine the materials closely and see how ammolite's colours respond to light.
Across both locations, Kaimirra pairs contemporary design with guidance on material origins, individual characteristics and jewellery care, helping customers choose pieces that reflect their interests and taste.
Visit Kaimirra
Boutique: Lot 3.14.00, Level 3, Pavilion Damansara Heights, Jalan Damanlela, Bukit Damansara, 50490 Kuala Lumpur.Kiosk: Lot P4.20.00, Level 4, Pavilion Kuala Lumpur, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur.
Website: www.kaimirra.com | Instagram: @kaimirra_official
https://www.kaimirra.com/
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The issuer is solely responsible for the content of this announcement.
About Kaimirra
Kaimirra is a Malaysian jewellery brand founded in 2021 by Nelson Foo and Joshua Tan. Part of the Tutan Group, it specialises in contemporary ammolite and meteorite jewellery and also offers other gemstones, bringing distinctive natural materials into designs made to be worn proudly.
Media contacts
Jane Ng | Deputy Director Marketing
+60 11-2369 6425 | jane.ng@kaimirra.com
Joo Yee | Senior Marketing Manager
+60 17-240 5939 | jooyee.hee@kaimirra.com
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Following a dramatic confinement trial with Joe Wicks MBE, psychiatrist warns that trying to forcibly suppress stress may fuel physical burnout
HONG KONG SAR – Media OutReach Newswire – 14 October 2026 – For millions of busy Hong Kong professionals, daily stress and anxiety are often internalised as personal weaknesses or frustrating obstacles to career performance. Following World Mental Health Day, Bupa Group's new global health experiment video series, Health or Hype, challenges this perspective by exploring a counter-intuitive question: What if anxiety is not our enemy, but a biological signal meant to protect us?
Following a dramatic confinement trial with Joe Wicks MBE, psychiatrist warns that trying to forcibly suppress stress may fuel physical burnout
The video series features British fitness coach and best-selling author Joe Wicks MBE taking part in a confinement challenge designed to trigger feelings of stress and anxiety. To demonstrate some of the ways acute anxiety can affect human physiology in real-time, Wicks took part in a monitored challenge inside a purpose-built, pitch-black wooden box. As the door was fastened shut, Wick experienced an immediate physical respond—his heart rate surged, his breathing turned rapid and shallow, and he described a knot and cramping sensation in his stomach.
Psychotherapist Owen O'Kane, who supported Wicks during the challenge, explained that these involuntary physical reactions are primal survival mechanisms. In modern high-pressure environments, however, individuals routinely fall into the trap of trying to suppress, numb, or mentally fight these uncomfortable sensations. O'Kane highlights that attempting to eradicate anxiety may paradoxically reinforce the brain's perception of threat; instead, learning to acknowledge anxiety without judgment allows the mind to regain emotional equilibrium. In the episode, breathwork specialist Liza Al Sady guides Wicks and international rugby legend Ruby Tui through targeted nasal diaphragmatic breathing, demonstrating how extending exhalations directly stimulates the vagus nerve to calm the nervous system.
To help Hong Kong's busy professionals find a realistic balance and navigate intense corporate pressure, Dr. Oliver Chan, Specialist in Psychiatry, shares his medical perspective on the brain's stress response, "Many professionals in Hong Kong view anxiety as a personal failing, trying to force themselves to 'stop worrying' through sheer willpower. But from a brain-science perspective, during intense panic or acute anxiety, the brain's threat-response system can temporarily overpower logical reasoning. Think of anxiety as your body's internal smoke alarm. When you face enormous stress or overwhelming workloads, this alarm goes off, flooding your body with stress hormones that could impair the functioning of brain regions involved in attention, planning and rational decision-making. Your heart races, your breathing gets shallow, and your body enters survival mode.
The biggest mistake people make is trying to argue with the alarm. If you try to fight, ignore, or feel ashamed of the anxiety, your brain assumes the danger is escalating, making the alarm ring even louder and eventually leading to prolonged psychological distress and fatigue. Instead, we must learn to shut off the alarm physically before we can calm down mentally. Simple breathing techniques, specifically making your out-breath significantly longer than your in-breath, act as a physical brake pedal. It may help shift the body towards a calmer physiological state and reduce the intensity of the stress response. Treating anxiety not as an enemy, but as an internal alert system we can actively manage, is essential for long-term health in a high-pressure city like Hong Kong."
Your 60-Second Desktop Reset: Calming the Nervous System
Instead of trying to fight or suppress the physical feelings of stress, try this simple, clinically backed reset to soothe your nervous system during your workday:
- Unclench and Ground: Place both feet flat on the floor, drop your shoulders away from your ears, and consciously unclamp your jaw.
- Nasal Diaphragmatic Breath: Inhale slowly through your nose for a count of 3, allowing your abdomen to expand rather than your chest.
- Extended Exhale: Slowly exhale through your nose for a count of 5 or 6. Making the exhale visibly longer than the inhale increases parasympathetic activity and may naturally modulate your heart rate
Caring for mental wellbeing is not about eliminating stress entirely. By recognising anxiety as a natural signal and learning simple tools to reset our nervous system, every Hong Kong professional can cultivate sustainable resilience.
Watch the full episode and see Joe Wicks take part in the confinement challenge on YouTube: What if anxiety isn't the enemy? Joe Wicks finds out - Health or Hype Episode 5: Anxiety - YouTube
Hashtag: #BupaHongKong #HealthorHype #HealthInsurance #HealthTips #StressManagement #WorkplaceHealth #EmployeeWellbeing #BurnoutPrevention
The issuer is solely responsible for the content of this announcement.
Bupa – A health insurance specialist
Established in 1947, Bupa's purpose is helping people live longer, healthier, happier lives and making a better world. We are an international healthcare company serving over 68 million customers worldwide. With no shareholders, we reinvest profits into providing more and better healthcare for the benefit of current and future customers. Bupa has businesses around the world, principally in Australia, the UK, Spain, Poland, Chile, Hong Kong SAR, India, Türkiye, Brazil, Mexico and New Zealand. We also have associate businesses in Saudi Arabia.
Bupa has been a health insurance specialist in Hong Kong since 1976, offering one-stop solutions across domestic and international health insurance, and healthcare services. Our comprehensive medical insurance schemes are tailored to meet individual needs, and we provide health solutions for companies of all sizes. We also have a team of registered nurses, health management professionals, and doctors who provide various expert healthcare support.
Our healthcare provision arm, Quality HealthCare Medical Services (QHMS), became part of Bupa in October 2013. QHMS offers Western Medicine, Traditional Chinese Medicine, Diagnostics & Imaging, Physiotherapy, Mental Health and Wellness services via a network of over 1,650 provider service points in Hong Kong.
For more information, visit www.bupa.com.hk/en/.
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