Chef Vincent Liew of The Star Sydney Leads Students Through Modern Chinese Cuisine Programme as Partnership Enters Third Year
MELBOURNE, AUSTRALIA – Media OutReach Newswire – 23 October 2026 – Lee Kum Kee Sauce ("Lee Kum Kee"), the global leader in Asian sauces and condiments, concluded a master class at Le Cordon Bleu Australia's Melbourne campus on 19 October, where Chef Vincent Liew, Executive Chef of The Star Sydney led students through a five-course tasting menus built entirely around oysters. Themed "The Culinary Art of Modern Asian Cuisine", the session explored how traditional Chinese flavours and techniques can be reimagined through a contemporary lens.
Chef Vincent Liew demonstrates the versatility of Lee Kum Kee sauces for young chefs during a master class at Le Cordon Bleu's campus.
Chef Vincent demonstrated how Lee Kum Kee's signature sauces can be applied across a full fine-dining tasting menu, with oyster as the connecting ingredient in every course. From a delicate consommé to a caramelised dessert, the sauces bring a depth of umami that elevates every dish.
Chef Vincent Liew said, "I am incredibly proud to have been part of this collaboration and grateful for the opportunity to work with such dedicated and talented people. Together, we have shared knowledge, inspired future culinary talent and strengthened the connection between industry and education."
Chef Vincent Liew engages with young chefs, sharing the nuances of flavour exploration and modern culinary trends.
A Growing Partnership
The Melbourne session was the third and final master class of 2026, completing a full year of programming under a Lee Kum Kee and Le Cordon Bleu Australia partnership. The collaboration launched in 2025 with two master classes themed "A Taste of Modern Chinese Cuisine", introducing students to Sino-French fusion cooking and versatile applications of Lee Kum Kee sauces. Strong student and faculty feedback led the programmme to be expanded to three sessions in 2026 across Sydney and Melbourne campuses.
A signature highlight of the Sydney sessions was the Char Siu Pineapple Bun – a modern take on the classic Hong Kong street food, reimagined for a professional Western kitchen environment. Students learned how to use Lee Kum Kee's Premium Oyster Sauce and Premium Soy Sauce to create a rich, glossy char siu filling, then pair it with the buttery, crisp-topped pineapple bun that's beloved across Hong Kong and Southeast Asia. The result is a dish that bridges tradition and innovation – a familiar comfort food elevated with professional technique and quality ingredients.
Recreating Char Siu Pineapple Bun for fine-dining settings
"Working with industry leaders such as Lee Kum Kee enables us to connect classroom learning with contemporary industry practice," said a spokesperson for Le Cordon Bleu Australia. "These master classes inspire students to expand their culinary repertoire, embrace innovation and build the confidence needed to thrive in professional kitchens around the world."
"At Lee Kum Kee, we believe great food starts with great ingredients and even greater chefs," said Gary Hui, Business Development Director – Oceania from Lee Kum Kee Sauce. "Our partnership with Le Cordon Bleu is about investing in the next generation and sharing the true versatility of Asian sauces with kitchens across Australia. We're not just teaching techniques – we're helping shape the future of dining."
Lee Kum Kee and Le Cordon Bleu Australia plan to continue expanding the master class programme in 2027, with new themes and menu concepts in development.
Global Youth Culinary Immersion
The collaboration is part of Lee Kum Kee's flagship Global Youth Culinary Immersion initiative, which reflects the company's commitment to promoting Chinese culinary culture worldwide and supporting aspiring culinary talent. The initiative engaged with over 3,500 youthful culinary talents in 2025 across Australia, Bhutan, Canada, China, Malaysia, South Korea, Vietnam, the United Kingdom and United States.
Hashtag: #LeeKumKee
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About Lee Kum Kee Sauce
Lee Kum Kee Sauce is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee Sauce’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee Sauce’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.
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- Deputy Financial Secretary and Hong Kong Tourism Board Chairman join leaders from the financial, tourism, retail, cultural and F&B sectors to celebrate the Destination CENTRAL campaign
- Destination CENTRAL supports the HKSAR Government's priorities for the renewal of Central
HONG KONG SAR – Media OutReach Newswire – 23 October 2026 – Hongkong Land Holdings Limited ("Hongkong Land" or "the Group") today brought together financial, tourism, retail, cultural and F&B sector leaders to celebrate the new Destination CENTRAL campaign. The Honourable Michael Wong, GBS, JP, Deputy Financial Secretary, was Guest of Honour, and Dr the Hon Peter Lam, GBM, GBS, Chairman of the Hong Kong Tourism Board, attended as a Distinguished Guest Speaker.
Front row (from left to right) Ms Jeanne Cheng, District Officer (Central and Western); Hon Grace Chan Man-yee, Legislative Council Member and Chief Executive of The Hong Kong Council of Social Service; Hon Michael Wong Wai-lun, Deputy Financial Secretary of the HKSAR Government; Mr Michael Smith, Group Chief Executive of Hongkong Land; Dr the Hon Peter Lam Kin-ngok, Chairman of the Hong Kong Tourism Board; Hon Vivian Kong Man-wai, Legislative Council Member; and Hon Carmen Kan Wai-mun, Legislative Council Member. Back row (front left to right) Mr Alexander Li, Head of Asset Management, Hong Kong Central of Hongkong Land; Mr Craig Beattie, Chief Financial Officer of Hongkong Land; Hon Jonathan Stuart Lamport, Legislative Council Member; Mr Anthony Lau, Executive Director of the Hong Kong Tourism Board; Mr Elton Chan, Chief Operations Officer of Hongkong Land; and Mr Graeme Torre, Chief Executive, Hong Kong Central, Hongkong Land.
This new initiative aligns with the priorities set out in Hong Kong's first Five-Year Plan, and responds to the Chief Executive's 2026 Policy Address, which recognises Central's role as a major engine of the city's development. As the heart of Hong Kong's financial district, Central is key to Hong Kong's position as a leading international financial centre.
Central has been home to Hongkong Land since 1889 and the Group has continually supported the district's development. Today, the Group's ambition is to
combine long-term investment, place innovation and exceptional hospitality to strengthen Hong Kong's defining district for finance, luxury retail, art, culture and heritage, seven days a week.
This ambition has been brought to life through the Tomorrow's CENTRAL programme, which is delivering more than US$1 billion of investment by Hongkong Land and its tenants to transform LANDMARK. The programme is Hongkong Land's largest investment in Hong Kong for the last two decades and a clear statement of its confidence in the city's future.
Over the last year, Hongkong Land has also worked alongside the Government and the Hong Kong Tourism Board on Halloween in Central, Winter Wonderland and now Destination CENTRAL. These initiatives invite people to discover more of the district, support local businesses and strengthen Hong Kong's appeal as a destination thereby supporting Hong Kong's mega-event economy and its positioning as the events capital of Asia.
Hongkong Land's Destination CENTRAL campaign uses a Central Passport to connect the district's heritage, culture, and dining offerings into a cohesive visitor journey.In partnership with Hong Kong Tramways, Hongkong Land has recreated a first-generation tram and a heritage route tracing Central's transport history.
Michael T. Smith, Group Chief Executive of Hongkong Land, said: "Hongkong Land has helped shape Central for 137 years and our commitment to this district has never been stronger. We are proud to play our part in strengthening Central as a destination where commerce and culture come together, helping sustain this powerful engine for Hong Kong's economic growth and international connectivity."
Graeme Torre, Chief Executive, Hong Kong Central, said: "Central is the ecosystem that underpins Hong Kong as an international financial centre. It is also a district where people shop, dine and spend time, whether they work here, live nearby or are visiting the city. Our Destination CENTRAL campaign is one of the many ways Hongkong Land is continuing to deliver on the renewal of Central."
For programme details, please visit https://destinationcentral.hk.
Hashtag: #HongkongLand
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Hongkong Land
Hongkong Land is a major listed property development, investment and management group. It focuses on developing, owning and managing ultra-premium mixed-use real estate in Asian gateway cities, featuring Grade A office, luxury retail, residential and hospitality products. With over US$50 billion in assets under management, Hongkong Land's premium and ultra-premium mixed-use real estate footprint spans over 1.82 million sq. m. lettable area in operation and 1.57 million sq. m. lettable area under development, with flagship mixed-use projects in Hong Kong, Singapore and Shanghai. Its properties hold industry leading green building certifications and attract the world's foremost companies and luxury brands. Established in 1889, Hongkong Land takes a long-term view, investing significantly alongside its capital partners and concentrating its portfolio where it can create the most value for tenants, customers and investors. Hongkong Land Holdings Limited has a primary listing on the London Stock Exchange, with secondary listings in Singapore and Bermuda. Hongkong Land is a member of the Jardine Matheson Group.
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