MARIETTA, Ga., Oct. 23, 2026 /PRNewswire/ -- Starting difficulties aren't limited to long-parked vehicles; daily-driven cars frequently struggle due to short trips, parked battery drain, or cold weather.
To explore performance, ANCEL surveyed 114 Super Starter users through Google Forms and follow-up email interviews.
Among the 104 respondents able to assess starting performance, 99 (95.2%) reported improvements across the BS200, BS300, and BS400 models.
What Starting Improvements Did Users Experience?
Among the 104 respondents, 87 (83.7%) reported noticeable improvements, ranging from faster, smoother starts to successfully starting vehicles they thought might otherwise fail to start.
For some drivers, engines started more easily in everyday use. For others, the benefit was more direct: 44 respondents reported that Super Starter helped them start a vehicle they believed might otherwise fail to start.
When asked about the most valuable benefit, 55 respondents (48.2%) selected "reducing the risk of a vehicle failing to start," making it the most frequently chosen response, and highlighting that users value dependable confidence just as much as faster cranking.
Starting Difficulties Can Affect Everyday Vehicles
Of the 114 respondents, 88 (77.2%) used Super Starter on daily-driven vehicles. Among them, 66 reported battery-related issues, including discharge after parking, suspected parasitic drain, or short-trip undercharging. 33 (28.9%) had experienced slow or difficult starts, and 20 (17.5%) frequently needed jump-start assistance.
Starting challenges vary with driving habits. Frequent short trips may leave insufficient time for the battery to recharge, while dashcams and other electronic accessories can drain power when parked. Under suitable conditions, Super Starter can provide additional assistance when battery power is insufficient.
For weekend cars, backup vehicles, and seasonally driven vehicles, the concern is often whether the engine will start after extended inactivity. The BS Series remains installed in compatible vehicles, eliminating the need to repeatedly connect a portable jump starter. Drivers in cold climates or those with diesel and larger-displacement engines may face additional starting challenges. The BS Series offers different models to accommodate varying engine requirements, subject to vehicle compatibility.
Twenty-five users (21.9%) said they wanted additional starting support as a precaution. The BS Series helps users prepare for potential starting difficulties, while the Super Starter App allows them to monitor battery voltage and device status.
Real Owner Experiences: Fewer Jump-Starts, Easier Starts
One owner of a 2021 Mazda BT-50 3.0L diesel had relied on a portable jump starter almost daily due to ongoing battery drain. After installing BS300, the owner reported that the vehicle started normally without needing Force Start, although the battery drain remained unresolved.
A 2017 Subaru Outback owner reported starting failures almost every week, sometimes even after short trips. After installing BS200, the owner said the starting problems were resolved. The Super Starter App also helped track battery drain and investigate a suspected DCM-related electrical issue.
Both experiences illustrate how additional starting assistance can reduce recurring starting difficulties. However, Super Starter does not repair underlying battery or electrical faults, which still require proper inspection and maintenance.
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ANCEL Survey: 95.2% of Super Starter Users Report Improved Vehicle Starting Performance
A new visual campaign captures the vision of unique island living, through light, water and Baccarat's world of crystal - shot by world-renowned photographer Russell James
DUBAI, UAE, Oct. 23, 2026 /PRNewswire/ -- Baccarat Hotel & Residences Maldives unveils a new brand campaign starring internationally renowned model Adriana Lima, offering a cinematic interpretation of residential ownership and the distinctive way of life imagined for Baccarat's first island in the Maldives.
Adriana Lima for Baccarat Residences Maldives.
Shot against the natural landscape of the Indian Ocean, by iconic photographer Russell James, the campaign explores the interplay between light, water and nature and Baccarat's world of crystal, craftsmanship and French artistry. Across a series of intimate visual moments, Lima brings to life the rituals of residential living in the Maldives - from quiet mornings and time spent with family to swimming, exploring and gathering together by the water - from the luxury of your own home.
At its heart, the campaign presents how owning a residence in the Maldives can be a way of life, rather than simply a place to stay. The residences are conceived around the rhythms of the Maldivian landscape, with the natural environment providing the backdrop to everyday life. All 62 turnkey residences, ranging from two to five bedrooms, embody the maison's timeless sophistication with light-filled interiors that bring the outside in. Expansive layouts with 20-metre private infinity pools, dual outdoor showers, fire pits for starlit gatherings, personal yoga pavilions, and fully equipped bars for seamless al fresco indulgence create the idyllic island lifestyle.
For the first time, the campaign reveals the Maldives' only golf residences. A collection of five homes situated around the island's private nine-hole golf course, curated entirely for those who embrace daily active living to the backdrop of the Maldives' most desirable settings.
Russell James is a globally recognized fine art and fashion photographer known for expertly capturing human experience and the true essence of places and people. Russell James comments: "The extraordinary beauty of Adriana immersed in the perfect nature of the Maldives is one of the most authentic and logical photographic series I have had the pleasure to create."
Baccarat Hotel & Residences Maldives comprises a collection of five islands across 125 acres in the South Malé Atoll, with 62 private residences and 50 villas enveloped by the Indian Ocean. As the first Baccarat-branded residences in the Indian Ocean, the project carries over 250 years of the Maison's heritage and artistry. Designed by world-renowned partners including 1508 London, HKS, L'Observatoire International, and Marcel Wanders, the destination embodies timeless sophistication and contemporary craftsmanship.
The new campaign featuring Adriana Lima is now live on baccaratmaldivesresidences.com | @baccaratmaldivesresidences.
Baccarat Hotel & Residences Maldives is managed by Starwood Hotels, the property offers a curated lifestyle of culinary excellence and holistic wellbeing, with seven specialty restaurants led by Michelin-starred chefs, a state-of-the-art spa and wellness center, and an array of sports and leisure facilities. Every detail reflects Baccarat's enduring commitment to the art of living beautifully.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Baccarat Hotel & Residences Maldives Unveils New Campaign featuring Adriana Lima
Baccarat Hotel & Residences Maldives Unveils New Campaign featuring Adriana Lima
Baccarat Hotel & Residences Maldives Unveils New Campaign featuring Adriana Lima
