BANGKOK, THAILAND – Media OutReach Newswire – 24 October 2026 – Agoda, an online travel platform that is part of Booking Holdings, has its largest office worldwide in Bangkok, with more than 4,500 staff — over half its global workforce. The Bangkok team develops software algorithms, artificial intelligence, and data analytics that help drive the platform, which offers accommodations in more than 200 countries and territories.
Agoda has received investment promotion from the Thailand Board of Investment (BOI) for International Business Center activity. Agoda's Bangkok base underscores Thailand's potential to become a tech talent hub.
Mr. Narit Therdsteerasukdi, Secretary General of the BOI, visited the office at the One Bangkok complex and met Agoda Chief Executive Omri Morgenshtern and senior management. The Bangkok site serves as Agoda's Global Tech & Operations Hub, with systems developed in Thailand deployed across a platform that lists more than 6 million properties in 39 languages. The company employs more than 8,000 people in 25 markets.
More than half of the Bangkok staff are Thai, while about 2,000 foreign specialists come from more than 80 countries. Roles range from software engineering, data science and AI to product management, marketing and international business management.
"Thailand has a deep pool of skilled people in data analytics, IT and communications, engineering and business management, and an open work culture where people of many nationalities collaborate well," Mr. Narit said. "Combining Thai and foreign expertise allows the company to place complex, high value-added activities in Thailand while creating opportunities to transfer knowledge, upgrade skills, and build the country's tech ecosystem over the long term."
Agoda's foreign experts get help with visas and work permits in one place. The BOI, the Immigration Bureau, and the Department of Employment facilitate both through the Thailand Investment and Expat Service Center, a one-stop service at One Bangkok, where Agoda's office is also based. That helps experts from around the world join Thai teams quickly and conveniently. It suits a business that constantly trains, coordinates, and travels internationally.
Agoda also runs a talent pipeline with Thai universities. Its Tech Camp Day, held three times a year, brings in more than 100 students per session, and its internship program takes more than 500 students a year from over 10 universities. More than 20 percent of interns have gone on to join the company.
"Working at a global technology company gives Thai professionals exposure to the standards, tools, and working methods of international teams," Morgenshtern said. "That experience can be carried into new businesses, startups, and the upgrading of companies across industries, spreading knowledge and supporting Thailand's long-term economic growth."
"A global company like Agoda choosing Thailand as its main base for high-skilled technology work is an example of success in attracting investment driven by people and knowledge," Mr. Narit said. "These investments create high-value jobs and give Thais the chance to work with experts from around the world. The skills they gain today will help them build new businesses and develop the country in the years ahead."
Hashtag: #Thailandboardofinvestment #BOI #FDI #Investment
https://www.boi.go.th/en/index/
The issuer is solely responsible for the content of this announcement.
Thailand Board of Investment (BOI)
Established in 1966, the Thailand Board of Investment (BOI) has spent six decades promoting high-value investment from both foreign and Thai investors, strengthening the country's competitiveness and driving its transition toward a sustainable, balanced new economy.
Investment Services Center – PR Section, Office of the Board of Investment (BOI)
555 Vibhavadi-Rangsit Road, Chatuchak, Bangkok 10900 Tel. +66 (0) 2553 8111, Fax +66 (0) 2553 8222
** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **
Agoda Makes Bangkok Its Largest Office Worldwide, with More Than 4,500 Staff
Agoda Makes Bangkok Its Largest Office Worldwide, with More Than 4,500 Staff
BANGKOK, THAILAND - Media OutReach Newswire - 24 October 2026 - Makers of the capacitors, magnets and battery materials inside AI servers and electric vehicles (EVs) are lining up to invest in Thailand. Since 2023, they have filed 35 advanced materials projects worth about $690 million (23.5 billion baht) with the Thailand Board of Investment (BOI), the government's investment promotion agency. Surging demand for AI, EVs, and clean energy is pushing global suppliers to build upstream capacity in the country.
Mr. Narit Therdsteerasukdi, Secretary General of the Thailand Board of Investment (BOI)
The projects, filed through the first half of 2026, cover multilayer ceramic capacitors (MLCCs), thermal graphite films, high-performance ceramics, battery and fuel-cell materials, neodymium magnets, glass and quartz fabrics for printed circuit boards, and nanomaterials for precision manufacturing. Together they mark a shift for one of Southeast Asia's largest economies from downstream assembly toward the high-value materials on which future industries are built.
In AI computing and clean energy, lighter, more heat-resistant and more conductive materials determine how well devices perform. MLCCs are essential components in products from smartphones to AI servers, and a single high-end server can use up to 30,000 of them.
"The world is moving toward products that are smaller and lighter, yet stronger and more efficient," said Mr. Narit Therdsteerasukdi, Secretary General of the Thailand Board of Investment. "Producing advanced materials in Thailand is key to building sustainable industrial capacity, reducing reliance on imports, and opening the door for Thai companies to join higher-value supply chains."
Thailand is already a production base for leading component makers, including Japan's Murata Electronics, which holds more than 35 percent of the global MLCC market, and Kyocera AVX Components, the world's top tantalum capacitor maker. Among the new projects, Taiwan's Fultech Fiber Glass makes glass fabric for printed circuit boards, including high-performance grades for AI servers. Jones Tech produces synthetic and natural graphite films that carry heat away from electronic devices.
Beyond electronics, the projects strengthen supply chains for electric vehicles, batteries, and clean energy, from BGN Thai's coated foils for lithium-ion batteries and Phinis Well's neodymium magnets for EV motors to Xinyuan Graphite's bipolar plates for hydrogen fuel cells.
CoorsTek Advanced Materials, a subsidiary of US-based CoorsTek — a global leader in engineered ceramics for the semiconductor and aerospace industries — has invested in producing ceramics for automotive pressure sensors and silicon nitride balls for hybrid bearings in EVs and wind turbines. Golden Egret Cemented Carbide is making tungsten carbide powders for precision cutting tools, reinforcing Thailand's base for high-precision manufacturing.
"The advanced materials industry taking root in Thailand today is the foundation of tomorrow's supply chains in electronics, EVs, batteries, and clean energy," Mr. Narit said. "The BOI will keep building this investment base, strengthening upstream materials and components, and supporting R&D, technology, and workforce development, to move Thailand from downstream to upstream production and make it the region's advanced materials hub."
Note: USD conversions are based on the Bank of Thailand's average selling rate of approximately 33.76 baht per USD.
Hashtag: #Thailandboardofinvestment #BOI #FDI #Investment
https://www.boi.go.th/en/index/
The issuer is solely responsible for the content of this announcement.
Thailand Board of Investment (BOI)
Established in 1966, the Thailand Board of Investment (BOI) has spent six decades promoting high-value investment from both foreign and Thai investors, strengthening the country's competitiveness and driving its transition toward a sustainable, balanced new economy.
Investment Services Center — PR Section, Office of the Board of Investment (BOI)
555 Vibhavadi-Rangsit Road, Chatuchak, Bangkok 10900 Tel. +66 (0) 2553 8111, Fax +66 (0) 2553 8222
** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **
