Skip to Content Facebook Feature Image

Certinia Named a Visionary in the 2026 Gartner® Magic Quadrant™ for Customer Success Management Platforms

Business

Certinia Named a Visionary in the 2026 Gartner® Magic Quadrant™ for Customer Success Management Platforms
Business

Business

Certinia Named a Visionary in the 2026 Gartner® Magic Quadrant™ for Customer Success Management Platforms

2026-10-26 20:00 Last Updated At:20:11

AUSTIN, Texas--(BUSINESS WIRE)--Oct 26, 2026--

Certinia today announced it has been recognized as a Visionary in the 2026 Gartner® Magic Quadrant™ for Customer Success Management Platforms.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261026527794/en/

Customer Success (CS) Cloud unifies sales, success, services, and support on one Salesforce-native platform. Veda, Certinia’s suite of agentic capabilities, turns that data into the signals and actions that drive net revenue retention (NRR).

This is Certinia’s first-ever evaluation in the Gartner® Magic Quadrant™ for Customer Success Management Platforms. We believe the Visionary placement is a notable result for CS Cloud, a two-year-old product entering a competitive market.

“In our opinion, being named a Visionary in our first Magic Quadrant evaluation validates our product direction and innovation in this space and positions our organization to shape where the category goes next,” said DJ Paoni, CEO of Certinia. “Customers want one trusted view of the customer across sales, services, and success, and they want AI that helps their teams act on it. That’s what CS Cloud and Veda are built to do. This is a milestone moment for us, and we’re moving fast to lead where this category goes next.”

A Unified Approach to Customer Success

Most customer success platforms ask a team to stand up a second system and then build integrations to keep it in sync with the CRM and other tools. Certinia’s CS Cloud skips that entirely. Account structures and professional services data map directly into standard Salesforce records, giving customer success teams a single account view without a duplicate security review or a parallel data pipeline to maintain. Every Veda agent and intelligent action then draws from that same record, plus the real-time context of daily work: conversations, email, Slack, projects, and more. That foundation is fused with more than 17 years of services domain expertise and industry-proven best practices. Context is never lost between handoffs—delivery risk informs account health, and account health informs revenue forecasts. Veda determines the exact next step and executes it, always within the permissions, approval thresholds, and auditability your organization requires.

One Record Behind Your NRR Number

Every Customer Success leader has had to explain the NRR slide twice. Net revenue retention lands on the board deck as one clean percentage, but producing it typically means pulling data from sales, services, and success, three systems never built to agree with each other.

CS Cloud, powered by Veda, closes that gap. It reads across the same Salesforce-native record covering sales, service delivery, and customer success, turning what used to be three competing versions of an account into one. The NRR figure is pulled directly from the record the entire business already works from, rather than estimated and stitched together before the meeting.

For CS leaders, that changes the conversation with finance. Renewal and expansion activity that previously lived only in the success team’s own tools now appears in the same system that sales and services report from. The NRR number presented in a QBR comes from that same system, leaving nothing separate to defend.

Where Customer Success is Headed

Two capabilities define the next phase of Certinia’s customer success solution: more agentic AI to automate the administrative and reporting work that consumes a CS leader’s week, and predictive models that flag the likelihood of hitting account outcomes and expansion targets before they surface in a pipeline review.

The predictive capability connects directly to NRR. Catching expansion and retention risk before it becomes churn makes for a sturdier board story than a number explained after the fact.

This builds on what Veda already delivers today. The Customer Success Agent handles a wide swath of the operational load behind a CS leader’s week, preparing meeting briefings, prioritizing tasks across the team, building board and pipeline reports, and flagging cost-to-serve and team capacity issues before they become a resourcing problem. It also surfaces its own activity for CS leaders to review and approve, not run unsupervised. The roadmap pushes that same foundation toward agents that act as a teammate across the full customer journey, from onboarding through renewal and expansion, handling the admin work, surfacing risk and opportunity, and keeping CS leaders in the loop at every step.

The Full Picture

We believe Certinia’s placement in the Gartner report captures one point in time, as the company moves aggressively to lead the CS market: Last month, Certinia unveiled the System of Action for services, which included the largest expansion of Veda to date on the company’s path to achieving 100% agentic coverage across the services lifecycle by year-end. This included a CS agent that summarizes account health, builds business review decks from live data, and surfaces ranked expansion signals, all through conversation.

The full report covers the complete market evaluation from Gartner® including how Certinia and other vendors are evaluated across every criterion Gartner® used to score completeness of vision and ability to execute.

Gartner, Magic Quadrant for Customer Success Management Platforms, 19 October 2026, Michael Maziarka Et Al.

Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.

Gartner and Magic Quadrant are a trademark of Gartner, Inc., and/or its affiliates.

About Certinia

Certinia is the leading System of Action for services businesses, powering organizations with the unified source of truth, services expertise and reasoning, and agentic action to bring the right knowledge and judgment to every decision across the entire services lifecycle. Purpose-built for professional services, customer success, and financial management, the world’s leading services organizations rely on Certinia to maximize margins, deliver faster time-to-outcome, and grow customer value with certainty. Certinia is backed by Haveli Investments, TA Associates, General Atlantic, and Salesforce Ventures. For more information, visit www.certinia.com.

2026 Gartner® Magic Quadrant™ for Customer Success Management Platforms

2026 Gartner® Magic Quadrant™ for Customer Success Management Platforms

Shares were mostly lower Monday in Asia and oil prices fell after rising last week to their highest level in more than four years.

U.S. futures edged higher.

Analysts said investors were bracing for earnings reports of big companies and central bank decisions this week that could shake markets.

Tokyo's Nikkei 225 slipped 0.1% to 62,602.86 and the Kospi in Seoul dropped 1.1% to 5,494.29.

In Hong Kong, the Hang Seng edged 0.2% higher to 23,137.93, while the Shanghai Composite index lost 0.4% to 3,673.83.

Australia's S&P/ASX 200 shed 0.2% to 8,782.30.

The price of Brent crude, the international standard, fell 1.3% to $110.23 a barrel. U.S. benchmark crude sank 1.7% to $101.52 a barrel.

On Friday, the price for a barrel of Brent crude rose 3.1% to settle at $116.72, its highest level since June 2022. It has surged from less than $97 since early October.

Also Friday, the S&P 500 fell 0.5%, adding to its decline from a day before and logging its second-straight weekly loss. The Dow Jones Industrial Average fell 1.2%, and the Nasdaq composite slipped 0.2% after giving up a modest gain.

Several AI-related companies rallied, helping ease some of the impact from the broader market slide. Micron Technology rose 2.5%, Intel gained 1.7%, Microsoft added 0.7%, and Advanced Micro Devices closed 1.7% higher.

Stocks that have benefited from the frenzy over AI have been buffeted by waves of selling as investors fret over whether their high prices are justified. Many of those companies have been borrowing to fund investments in AI technology and high interest rates are making those loans more expensive.

Market players are closely watching corporate earnings, looking for a better sense of whether those investments are likely to pay off. Several influential AI-related companies report their latest financial results this week, including Google's parent, Alphabet, along with Microsoft and Amazon.

“This week is less about broad conviction and more about proof. Big Tech now has to show that the spending binge still deserves the market’s faith," Stephen Innes of SPI Asset Management said in a commentary.

“Investors want proof now. They want to know whether the billions going into the compute buildout are building a durable earnings machine or just a shinier version of the same old capex furnace,” he said.

Industrial companies had some of the biggest losses. Caterpillar fell 2.4%.

American Express slumped 3.7%, one of several financial stocks that lost ground, despite reporting profits for its most recent quarter that beat analysts' forecasts. The company did announce its first major job cuts in roughly a decade.

Treasury yields in the U.S. edged higher following sharp drops on Thursday.

Yields have been rising globally, partly over worries about governments taking on too much debt. Inflation also remains a concern and is stubbornly well above 3% in the U.S. That prompted the Federal Reserve to raise its benchmark interest rate at its last meeting in an effort to cool inflation.

Wall Street expects the central bank to hold rates steady at its meeting this week, but is leaning heavily toward another rate hike in December.

This week also will bring several big economic updates, including the Fed's preferred measure of inflation. The personal consumption expenditures index, or PCE, is expected to show that inflation rose at a 3.7% rate in September, sharply above the Fed's 2% target.

The U.S. war with Iran has severely cut the world's oil supply, driving energy prices higher and fueling a sharp jump in the cost of everything from gasoline to food and clothes.

In other dealings early Monday, the dollar slipped to 156.79 Japanese yen from 156.99 yen. The euro was unchanged at $1.1223.

FILE - Options trader Anthony Spina works on the floor of the New York Stock Exchange, Wednesday, Jan. 7, 2026. (AP Photo/Richard Drew, File)

FILE - Options trader Anthony Spina works on the floor of the New York Stock Exchange, Wednesday, Jan. 7, 2026. (AP Photo/Richard Drew, File)

A person stands in front of an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person stands in front of an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan's Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan’s Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks past an electronic stock board displaying Japan’s Nikkei index at a securities firm in Tokyo, Monday, Oct. 26, 2026. (AP Photo/Eugene Hoshiko)

A person walks in front of an electronic stock board showing Japan's Nikkei index at a securities firm Thursday, Oct. 22, 2026, in Tokyo. (AP Photo/Eugene Hoshiko)

A person walks in front of an electronic stock board showing Japan's Nikkei index at a securities firm Thursday, Oct. 22, 2026, in Tokyo. (AP Photo/Eugene Hoshiko)

A screen shows the Korea Composite Stock Price Index (KOSPI), SK Hynix and Samsung Electronics Co. stock price at the foreign exchange dealing room of the Hana Bank headquarters in Seoul, South Korea, Friday, Oct. 23, 2026. (AP Photo/Ahn Young-joon)

A screen shows the Korea Composite Stock Price Index (KOSPI), SK Hynix and Samsung Electronics Co. stock price at the foreign exchange dealing room of the Hana Bank headquarters in Seoul, South Korea, Friday, Oct. 23, 2026. (AP Photo/Ahn Young-joon)

Currency traders work at the foreign exchange dealing room of the Hana Bank headquarters in Seoul, South Korea, Friday, Oct. 23, 2026. (AP Photo/Ahn Young-joon)

Currency traders work at the foreign exchange dealing room of the Hana Bank headquarters in Seoul, South Korea, Friday, Oct. 23, 2026. (AP Photo/Ahn Young-joon)

Recommended Articles