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Welcome the New Year with Renewed Spirits and Discover the Colours of Hong Kong

Asia Pacific

Welcome the New Year with Renewed Spirits and Discover the Colours of Hong Kong
Asia Pacific

Asia Pacific

Welcome the New Year with Renewed Spirits and Discover the Colours of Hong Kong

2026-11-10 16:45 Last Updated At:17:02

Shama invites travellers to seek blessings, explore historic neighbourhoods, savour local flavours and spend time doing what they love

BANGKOK, THAILAND - Media OutReach Newswire - 10 November 2026 - As the year draws to a close, travelling to seek blessings for the New Year may offer another reason to set off on a journey to lift the spirits, whether in the hope of career progress, success or a smoother path through life. For those looking for a destination that offers more than temple visits, Hong Kong has much to discover, from historic temples and historic neighbourhoods rich in stories to local restaurants and little corners worth stopping for along the way.


For Shama, the joy of travel lies not only in the places visited, but also in spending time doing what one loves. Whether strolling through an intriguing neighbourhood, discovering a new favourite restaurant or returning to a space that feels as comfortable as home, these moments reflect The Joy of Living, the philosophy at the heart of the brand. It is a belief that happiness can be found in living life in one's own way, even in an unfamiliar city.

Shama, the serviced apartment brand under ONYX Hospitality Group, a management company specialising in hotels, resorts, serviced apartments and luxury residences across Asia Pacific, offers accommodation in several Hong Kong neighbourhoods. Each property has its own location and living spaces to suit different styles of stay, making it easy for guests to get to know the city while having room to relax, prepare simple meals or spend time with loved ones at their own pace. Whether visiting for just a few days or staying a little longer, guests can combine discovering the city with the familiar comforts of everyday life.

For those seeking encouragement in their studies or careers, Man Mo Temple on Hollywood Road in Sheung Wan is a place of interest for seeking blessings associated with education and success. Dedicated to the God of Literature and the God of War, the temple sits within a historic neighbourhood where longstanding traditions coexist with contemporary life. Continuing along Hollywood Road, visitors can discover art shops, the design hub PMQ and Tai Kwun, a centre for heritage and the arts, before stopping for coffee or a meal in SoHo.

For those who would like to spend more time in this neighbourhood while giving the family an opportunity to be together, Shama Central Hong Kong on Peel Street offers apartments ranging from studios to two-bedroom residences, allowing guests to choose a space that suits everyone on the trip. The two-bedroom apartments provide both private corners for relaxation and shared spaces in which to come together. Whether starting the day over breakfast as a family or spending the evening talking about everyone's favourite discoveries, time shared with loved ones can make a journey to seek blessings all the more meaningful.

For those wishing to pause and reflect on the good things in life before the New Year begins, Shama Hollywood Hong Kong on Hollywood Road brings another dimension to relaxation with one-bedroom apartments offering a choice of a private balcony or terrace. These outdoor extensions of the living space invite guests to begin the morning with a favourite drink or take out a notebook to write down their intentions for the year ahead. After discovering the art and stories of the historic neighbourhood, having a little corner in which to spend time alone can be another way to restore the spirit and feel ready to return to the things one loves.

Beyond its historic neighbourhoods filled with art and heritage, Hong Kong reveals another side through the enduring connection between its people and the sea. Tin Hau Temple, Causeway Bay, is dedicated to Tin Hau, the Goddess of the Sea revered by seafarers, and has been cared for by successive generations of the Tai family. Nearby, Victoria Park, restaurants and local shops offer glimpses into everyday life in the city.

Renewing the spirit can also go hand in hand with looking after oneself at Shama Island North Hong Kong, which offers fitness facilities and a rooftop terrace. Guests can choose to start the day with some exercise or take a break from sightseeing to sit outdoors and enjoy the fresh air before heading out to sample the food in North Point. Maintaining favourite routines while travelling helps bring balance to a holiday, combining the pleasure of discovering the city with time to care for both body and mind. Situated between Fortress Hill and North Point MTR stations, the property also offers convenient connections to other destinations.

For those wishing to seek blessings and renew their hopes for their plans in life, Wong Tai Sin Temple in Kowloon is another important destination where devotees come to pay their respects and draw fortune sticks in accordance with tradition. The temple brings together Taoism, Buddhism and Confucianism. After seeking blessings, guests can swap city exploration for a moment of relaxation amid greenery at Shama Tsim Sha Tsui Hong Kong, where a rooftop garden offers a place to read or rest the eyes, adding a peaceful corner to a stay in this lively shopping district. With Kowloon Park and shopping destinations such as Harbour City nearby, guests can alternate between a stroll in the park and choosing New Year gifts according to their interests, bringing both the colour of the city and moments of tranquillity to each day.

The joy of travel can also begin with making new friends. At Shama Hub Metro South Hong Kong in Wong Chuk Hang, the communal spaces on the third floor are designed to become part of everyday life and encourage interaction among guests. In particular, the shared kitchen, equipped with cooking facilities and a dining area, turns preparing a simple meal into an opportunity to chat, exchange recipes or share stories from the day's explorations. Fitness facilities and a self-service laundry room also make it convenient to keep up with daily routines. For those wishing to spend longer getting to know Hong Kong, having space to gradually become familiar with the people around them brings warmth to life in another city and may lead to new friendships to take home alongside memories of the New Year.

Whichever neighbourhood guests choose to stay in, taking time to explore places of interest without rushing may lead to unexpected discoveries, from restaurants worth returning to and little corners that catch the eye to recommendations from the Shama team that help guests get to know the restaurants and places to stroll around their neighbourhood. These experiences make a visit to Hong Kong more than a New Year journey to seek blessings. Alongside the hopes they intend to bring home, travellers can also carry memories of dishes tried for the first time, little shops they would like to revisit and happy moments shared with their companions. Shama therefore invites everyone to begin the New Year with renewed spirits and spend time doing what they love in their own way. After all, the joy of travel lies not only in the destinations one sets out to visit, but also in the stories discovered along the way.

Hashtag: #ONYX

The issuer is solely responsible for the content of this announcement.

About ONYX Hospitality Group

ONYX Hospitality Group is a leading hospitality management company in Asia-Pacific, with a complementary portfolio of brands comprising Amari, OZO, Shama and Oriental Residence. Together, these brands serve the diverse needs of business and leisure travellers across the region, where ONYX has deep market expertise. Beyond accommodation, the Group also operates spa and food and beverage businesses. Drawing on six decades of management experience, ONYX delivers innovative hospitality solutions across the region while upholding internationally recognised standards and maintaining operational agility. By building enduring relationships with like-minded business partners, ONYX Hospitality Group delivers distinctive experiences in a dynamic and competitive market, responding to the evolving needs of today's travellers.

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Welcome the New Year with Renewed Spirits and Discover the Colours of Hong Kong

Welcome the New Year with Renewed Spirits and Discover the Colours of Hong Kong

  • The full 2027 MICHELIN Guide Thailand Selection reaches record-high numbers with 507 entries, including 53 MICHELIN-Starred establishments. Marking both the Guide's 10th edition in Thailand and the centenary of the MICHELIN Star, the 2027 edition reflects the evolution, resilience, and extraordinary potential of the country's culinary industry.
  • The newly released Guide features 2 Three MICHELIN Stars, 10 Two MICHELIN Stars, 41 One MICHELIN Star, 151 MICHELIN Bib Gourmand, and 303 MICHELIN-Selected dining venues.
  • This edition highlights the decentralization of Thailand's food scene and the unprecedented strength of regional markets, with the first-ever MICHELIN-Starred restaurant in Chiang Mai and the first-ever Two-MICHELIN-Starred restaurant in Phuket.

BANGKOK, THAILAND - Media OutReach Newswire - 10 November 2025 - Michelin today unveiled the MICHELIN Guide Thailand 2027 at the MICHELIN Guide Restaurant Ceremony Thailand, marking two significant milestones: the Guide's landmark 10th edition in the country and the centenary of the MICHELIN Star. Reflecting a decade of evolution in Thailand's vibrant culinary landscape, the latest selection features a record-high total of 507 dining establishments − including 2 Three MICHELIN Stars (both retaining their status), 10 Two MICHELIN Stars (3 promotions), 41 One MICHELIN Star (5 newcomers and 5 promotions), 151 MICHELIN Bib Gourmand (26 newcomers), and 303 MICHELIN-Selected entries (40 newcomers).

The MICHELIN Guide Thailand Celebrates Its Landmark 10th Edition with Record Numbers of Entries and MICHELIN-Starred Dining Venues

The MICHELIN Guide Thailand Celebrates Its Landmark 10th Edition with Record Numbers of Entries and MICHELIN-Starred Dining Venues

Gwendal Poullennec, International Director of the MICHELIN Guide commented: "With more than 500 establishments featured in the selection − including over 50 MICHELIN-Starred restaurants, the 2027 edition marks a significant milestone in the MICHELIN Guide Thailand's journey. Celebrating the Guide's 10th edition in Thailand and the centenary of the MICHELIN Star, first introduced in 1926, the selection reflects the remarkable evolution of Thailand's culinary industry, driven by the passion, creativity, and resilience of its culinary professionals, as well as the country's extraordinary gastronomic potential."

Insights into Thailand's Evolving Gastronomic Landscape

According to Mr. Poullennec, Thailand's gastronomic scene has evolved from a trend-driven market into a mature and diverse culinary ecosystem. Excellence now extends far beyond the capital, with star-rated restaurants flourishing across the country and showcasing the strength of regional dining destinations.

Chefs are demonstrating greater confidence and individuality, while international restaurant groups continue to establish roots in Thailand and embrace local ingredients. This year's selection introduces new cuisine types to the star-rated roster, while Thai chefs are increasingly exploring regional traditions, indigenous ingredients, and closer ties with local producers.

Techniques such as fermentation, aging, and natural umami extraction have become common tools for building flavor, while more thoughtful ingredient use reflects growing resourcefulness. Beyond fine dining, chefs are also finding success through more accessible formats and increasingly sophisticated beverage programs.

Guided by both experienced chefs and emerging talent, Thailand continues to strengthen its culinary identity while embracing global influences, reinforcing its position as one of the world's most compelling gastronomic destinations.

Sorn and Sühring Reaffirm Their Excellence with Three MICHELIN Stars

In the 2027 MICHELIN Guide Thailand edition, the prestigious Three-MICHELIN-Star category remains unchanged with 2 entries: Sorn, where Chef Supaksorn "Ice" Jongsiri showcases the depth and diversity of Southern Thai cuisine through meticulously researched recipes and exceptional local ingredients, and Sühring, where twin chefs Thomas and Mathias Sühring continue to impress with their refined interpretation of modern German cuisine rooted in family traditions.

3 Restaurants Promoted to Two MICHELIN Stars, Including a Historic First for Phuket and Thailand's Regional Dining Scene

The Two-MICHELIN-Star category welcomes 3 new additions, all promoted from the One-MICHELIN-Star status. A milestone achievement comes from PRU, which becomes the first restaurant in Phuket and the first outside Bangkok & Surrounding Provinces to earn Two MICHELIN Stars.

▪ Bangkok & Surrounding Provinces:

  • Blue by Alain Ducasse, a restaurant that stays true to the spirit of French fine dining, interweaving Southeast Asian ingredients with Mediterranean flair and a fresh, lighter, international perspective, complemented by the seasonal "Delight Collection" of creative small desserts.
  • Mia, a restaurant offering storytelling-driven modern European cuisine with Asian influences, where dishes such as the hybrid sourdough brioche carry personal significance beyond their culinary craft.

▪ Phuket

  • PRU, a restaurant crafting modern Thai cuisine with a strong sense of place, championing mindfulness through farm-grown ingredients, trusted Thai suppliers, and a commitment to fermentation, preservation and responsible practices, exemplified by its signature "King of the Fruits" pairing durian with caviar and sea grapes.

10 Restaurants Join the One-MICHELIN-Star Selection, Including Chiang Mai's First-Ever MICHELIN-Starred Restaurant

Among the 10 new One-MICHELIN-Star entries, 5 are newcomers joining the Guide for the first time, while the other 5 are promoted from the MICHELIN-Selected category.

Promoted from MICHELIN-Selected to One MICHELIN Star, Belén by Paulo Airaudo becomes the first-ever MICHELIN-Starred restaurant in Chiang Mai. Meanwhile, Phuket records its strongest MICHELIN Star showing to date, with one newcomer, Omemo, and one promoted restaurant, Jaras, joining the One-MICHELIN-Star selection.

▪ Bangkok & Surrounding Provinces

  • Liana, a restaurant where dishes are inspired by European seasons, combining local produce, a lighter take on French techniques, and neatly layered flavors and textures, with desserts among the highlights.
  • MACHRI, a restaurant where chef reinterprets a royal Thai menu inspired by King Rama V's 1897 European food diary, combining deep historical research and French technique while preserving authentically Thai flavors, highlighted by mackerel with roasted chili paste and sticky rice, and pigeon red curry samrap.
  • THARN, a concept-led restaurant presenting a refined tasting menu inspired by Thai cuisine from Sukhothai to Rattanakosin, juxtaposing cultural references with authentic flavors, carefully sourced ingredients, and Thai GI products.
  • The China House by Chef Fei, a refined Cantonese restaurant offering thoughtfully creative dishes marked by precise seasoning, clean flavors and assured technique, highlighted by roasted chicken with flax seeds that lend a subtle nuttiness to the crisp skin and juicy flesh.

▪ Phuket

  • Omemo, a restaurant offering a contemporary take on classic Swiss cuisine through balanced, well-structured Alpine dishes, featuring house-made sausages, potato rösti and fondue-inspired specialties, with meat and cheese at the heart of the menu and the full experience menu offering the best insight into its culinary narrative.

The other 5 One-MICHELIN-Star recipients promoted from the MICHELIN-Selected category are:

▪ Bangkok & Surrounding Provinces

  • Duet by David Toutain, a restaurant presenting a creative, delicate, and distinctly plant-forward seasonal tasting menu that balances land and sea, complemented by a carefully curated zero-proof drink pairing.
  • I-SANG, a modern Korean restaurant that fuses Korean roots with Thai produce through a concise tasting menu, featuring Eo-Mandu crafted from local catfish, perilla oil Guksu, and crispy crab, a playful riff on Korean fried chicken.
  • Sartoria by Paulo Airaudo, a restaurant presenting a modern Tuscan menu centered on fresh pasta and seasonal produce, blending Italian staples with Thai ingredients, highlighted by Duck Cappelletti filled with local duck confit and Basilico built around black-pepper ganache.

▪ Chiang Mai

  • Belén by Paulo Airaudo, a restaurant bringing refined energy to Chiang Mai's dining scene, elevating local ingredients through sharp European technique, with a smooth and effortlessly moreish Goat's Cheese Flan paired with seasonal fruits among the highlights.

▪ Phuket

  • Jaras, a restaurant offering a seasonal tasting menu shaped by home-grown produce, regional ingredients, and a zero-waste approach, highlighted by the Jorang featuring prawn and Thai curry sauce with crispy textures and aromatic herbs.

Five MICHELIN Special Awards Recognize Exceptional Professionals

Alongside its restaurant selection, the MICHELIN Guide presents its Special Awards to honor the exceptional talent, passion and craft behind dining experiences that stay with guests long after the final course. These awards recognize outstanding professionals at MICHELIN-recommended restaurants who elevate the gastronomic experience, while celebrating the diversity and appeal of careers across the hospitality industry.

  • MICHELIN Service Award

The MICHELIN Service Award aims to recognize and celebrate skilled and talented professionals who significantly enhance the guest experience. This year's award, presented by the Tourism Authority of Thailand, honors Chanyawi Mukmaneerattanapon of hom, a MICHELIN-Selected restaurant in Phuket.

An essential pillar of her team in Phuket since its earliest days, Ms. Mukmaneerattanapon is celebrated for her remarkable consistency, steadfast commitment, and genuinely attentive approach to service. Even when managing multiple tables, she remains proactive, fluid, and intuitive, making every guest feel effortlessly cared for. Her longevity, unwavering professional standards, and deeply personal touch exemplify the true essence of hospitality; while her grace, poise, and dedication set a high benchmark for the industry.

  • MICHELIN Opening of the Year Award

The MICHELIN Opening of the Year Award recognizes an individual or team behind a dining venue that has opened within the past 12 months and made a notable impact on the local gastronomic scene through a creative degustation concept and distinctive culinary approach. This year's award, presented by UOB, is bestowed upon Kongwuth Chaiwongkachon of Taang, a MICHELIN-Selected restaurant in Bangkok.

Since opening in June, Taang has made an immediate impression on Bangkok's dining landscape. Led by Chef Kongwuth, a native of Chiang Rai, this intimate counter experience explores the historical caravan trade routes of northern Thailand and its neighboring regions, tracing how ingredients, people, and food cultures have influenced one another over centuries. Combining brilliant storytelling with exceptional cooking, the restaurant offers a remarkably nuanced exploration of northern Thai cuisine and has quickly become one of the city's most exciting and talked-about new openings.

  • MICHELIN Mentor Chef Award

Honoring chefs whose unwavering dedication to nurturing the next generation has made a lasting impact on the culinary industry, the 2027 MICHELIN Mentor Chef Award, presented by WP Energy, is bestowed upon Arnaud Dunand-Sauthier of Maison Dunand, a One-MICHELIN-Star restaurant in Bangkok.

Originally from Chambéry in the Savoie region of France, Chef Arnaud brought a wealth of French culinary expertise to Thailand over a decade ago. Beyond his culinary achievements, he has played a profound role as a mentor to both Thai and international talent, nurturing young professionals from commis to sous chef and fostering long-term growth within his teams. Today, his former protégés lead MICHELIN-Starred kitchens in Europe, run acclaimed establishments in France, and head major restaurant concepts across Thailand − reflecting his unwavering commitment to developing people, empowering the next generation, and building a lasting culinary legacy.

  • MICHELIN Young Chef Award

Recognizing a young chef who has demonstrated a unique personality and distinctive identity through their culinary creations over the past 12 months, this year's MICHELIN Young Chef Award is bestowed upon Natdanai Kitkorsup of lob-baan, a MICHELIN Bib Gourmand restaurant in Phuket.

Born and raised in Phuket, Chef Natdanai returned to his home region after honing his craft in leading kitchens across Bangkok – including a Two-Michelin-Star restaurant – before continuing his journey at acclaimed establishments in Phuket. His cooking reflects a profound respect for native ingredients, rich traditions, and authentic flavor profiles, blending regional heritage with refined contemporary technique. Showing impressive maturity and a style firmly rooted in his home region, Chef Natdanai stands out as a young talent helping to bring Phuket's local cuisine forward.

  • MICHELIN Sommelier Award

Highlighting the skills, knowledge, and passion of talented sommeliers within the industry, this year's MICHELIN Sommelier Award is bestowed upon Charles Elie-Rodenstein of Cannubi by Umberto Bombana, a One-MICHELIN-Star restaurant in Bangkok.

Originally from Alsace in France, Mr. Elie-Rodenstein is a multilingual sommelier whose exceptional international journey across France, Monaco, Japan, and Thailand has shaped a deep global perspective. Knowledgeable and confident, he curates inspiring wine selections and offers thoughtful recommendations. What sets him apart is his warm, approachable manner, making the world of wine engaging and accessible; while his natural enthusiasm, professionalism, and personal touch elevate the entire dining experience.

Discover the full 2027 MICHELIN Guide Thailand Selection:
MICHELIN Guide Website

CLICK HERE to download images of the from the
MICHELIN Guide Restaurant Ceremony Thailand 2027.

The MICHELIN Guide Thailand 2027 at a Glance:

Mindful Voices

Mindful Voices is a new MICHELIN Guide platform that brings together inspirational figures from across the hospitality industry. Designed as an editorial space, it gives chefs, hoteliers and winemakers the opportunity to share their stories and pioneering practices with their peers and with audiences around the world.

Gwendal Poullennec, International Director of the MICHELIN Guide, says, "Mindful Voices will give a platform to all those who are rewriting the rules in their respective fields. This new framework draws directly from what our inspection teams witness firsthand: encounters and experiences that are transforming how things are done and that deserve to be shared. Staying true to its identity and values, the MICHELIN Guide will amplify and give full resonance to these voices from the worlds of gastronomy, hospitality and wine so that they can be heard, wherever they may be."

The chef invited on stage as a Mindful Voice at the MICHELIN Guide Restaurant Ceremony Thailand 2027 is Chef Chudaree 'Tam' Debhakam ofBaan Tepa, a Two-MICHELIN-Star restaurant in Bangkok. At Baan Tepa, Chef Tam elevates her farm-to-table ethos through a polished seven-course Thai tasting menu. The experience begins in the kitchen, immediately immersing guests in the restaurant's thoughtful sense of place. For each course, the team presents trays of featured ingredients, from seasonal fruits to vegetables and herbs, offering a vivid glimpse into the produce that shapes the menu. Traditional curries, flavors and techniques are reimagined with deft precision, creativity and harmony throughout. She remains committed to mindful gastronomy, from thoughtful local sourcing to minimizing kitchen waste.

Learn more about the new Mindful Voices initiative here.

Mindful Voices is a new MICHELIN Guide platform that brings together inspirational figures from across the hospitality industry. Designed as an editorial space, it gives chefs, hoteliers and winemakers the opportunity to share their stories and pioneering practices with their peers and with audiences around the world.

Gwendal Poullennec, International Director of the MICHELIN Guide, says, "Mindful Voices will give a platform to all those who are rewriting the rules in their respective fields. This new framework draws directly from what our inspection teams witness firsthand: encounters and experiences that are transforming how things are done and that deserve to be shared. Staying true to its identity and values, the MICHELIN Guide will amplify and give full resonance to these voices from the worlds of gastronomy, hospitality and wine so that they can be heard, wherever they may be."

The chef invited on stage as a Mindful Voice at the MICHELIN Guide Restaurant Ceremony Thailand 2027 is Chef Chudaree 'Tam' Debhakam ofBaan Tepa, a Two-MICHELIN-Star restaurant in Bangkok. At Baan Tepa, Chef Tam elevates her farm-to-table ethos through a polished seven-course Thai tasting menu. The experience begins in the kitchen, immediately immersing guests in the restaurant's thoughtful sense of place. For each course, the team presents trays of featured ingredients, from seasonal fruits to vegetables and herbs, offering a vivid glimpse into the produce that shapes the menu. Traditional curries, flavors and techniques are reimagined with deft precision, creativity and harmony throughout. She remains committed to mindful gastronomy, from thoughtful local sourcing to minimizing kitchen waste.

Learn more about the new Mindful Voices initiative here.





The issuer is solely responsible for the content of this announcement.

About Michelin:

Michelin is building a world-leading manufacturer of life-changing composites and experiences. Pioneering engineered materials for more than 130 years, Michelin is uniquely positioned to make decisive contributions to human progress and to a more sustainable world. Drawing on its deep know-how in polymer composites, Michelin is constantly innovating to manufacture high-quality tires and components for critical applications in demanding fields as varied as mobility, construction, aeronautics, low-carbon energies, and healthcare. The care placed in its products and deep customer knowledge inspire Michelin to offer the finest experiences. This spans from providing data- and AI-based connected solutions for professional fleets to recommending outstanding restaurants and hotels curated by the MICHELIN Guide. Headquartered in Clermont-Ferrand, France, Michelin is present in 175 countries and employs 122,600 people. ().

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