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K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row

Business

K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row
Business

Business

K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row

2026-11-10 21:30 Last Updated At:11-11 00:05

  • AI-powered personalized lip color system "ChromaFlow" earns dual honors with Best of Innovation in Beauty Tech and Innovation Award in AI
  • AI skincare device "LumiJet Pro" wins Innovation Award in AI for precision skin analysis and targeted active ingredient delivery

SEOUL, South Korea, Nov. 10, 2026 /PRNewswire/ -- Kolmar Korea announced today that it has become the first company in the global cosmetics industry to win the Best of Innovation Award in the Beauty Tech category at CES for two consecutive years, securing the prestigious recognition for CES 2027, the world's premier technology event.

Following its award-winning "Scar Beauty Device" at CES 2026, Kolmar Korea once again claimed the top honor with "ChromaFlow," an AI-powered personalized lip color creation system. The back-to-back wins on the global stage underscore Kolmar Korea's technological excellence and leadership in the evolving K-beauty landscape.

At CES 2027, taking place in Las Vegas from January 6 to 9, 2027, ChromaFlow was named a Best of Innovation Award honoree in Beauty Tech and an Innovation Award honoree in Artificial Intelligence. Kolmar Korea's AI skincare device, "LumiJet Pro," also earned an Innovation Award in Artificial Intelligence, bringing the company's total to three awards.

The Best of Innovation Award is the highest distinction presented at CES, reserved for products earning the top scores across all evaluation criteria. The Beauty Tech category was introduced in 2025 (with Samsung Electronics as its inaugural recipient), and Kolmar Korea became the first cosmetics company to earn the title in 2026. As the pioneer of Korea's R&D-driven Original Development Manufacturing (ODM) model, Kolmar Korea is now recognized globally for its AI transformation (AX) capabilities, which seamlessly integrate AI from initial R&D through to manufacturing.

ChromaFlow: AI-Powered Personalized Lip Color Creation

ChromaFlow, recipient of the Best of Innovation Award, is an AI-driven personalized lip color device that enables users to precisely recreate desired lip shades, such as those worn by creators on screen.

When the device is placed on the lips, an AI-powered optical sensor analyzes the user's natural lip tone and condition. The system then precisely blends ingredients from seven color cartridges to produce a custom-matched lip product in under a minute.

Conventional lip products often render differently on individuals due to natural variations in underlying lip color and skin tone. ChromaFlow overcomes this limitation through AI algorithms that factor in individual base tones to calculate the exact formulation ratio needed to achieve the target shade.

Design-wise, the device features a semi-transparent center on its lipstick-style chassis, allowing users to visually watch colors blend in real time—delivering an engaging, premium user experience.

LumiJet Pro: Precision Skincare with Targeted Delivery

LumiJet Pro, awarded an Innovation Award in Artificial Intelligence, is an AI-powered skincare device designed to target specific skin concerns, such as blemishes and hyperpigmentation, by delivering active ingredients precisely where needed.

The device utilizes AI to measure skin condition and skin thickness before deploying "NanoJet" technology. NanoJet sprays ultra-fine particles containing active ingredients at high speed, delivering them to specific depths and locations within the skin.

Following application, specific light wavelengths are applied to trigger the particles beneath the skin to break down, allowing active ingredients to disperse across the surrounding targeted area. This "Point-to-Field" mechanism extends delivery beyond the initial application point.

LumiJet Pro integrates a skin measurement sensor, spray head, and light module into a single ergonomic head for intuitive, user-friendly operation. Furthermore, Kolmar Korea independently developed the specialized nanoparticle formulation, marking a major milestone in extending its R&D expertise into AI-driven skincare hardware.

Building an Integrated Beauty Tech Data Platform

Leveraging accumulated skin and color data from its AI scalp diagnostic solution "CAIOME," the Scar Beauty Device, and ChromaFlow, Kolmar Korea plans to build a comprehensive beauty tech data platform.

The company aims to interconnect specialized AI models into a unified ecosystem, ultimately providing an integrated solution that spans skin diagnosis, custom formulation design, and precision manufacturing.

"Winning the Best of Innovation Award for two consecutive years validates our data-driven manufacturing technology, which connects the entire cosmetics lifecycle from measurement to production via AI," said a Kolmar Korea representative. "We will continue advancing our beauty tech platform to lead the global beauty technology market."

Kolmar Korea will showcase ChromaFlow and LumiJet Pro at the Venetian Expo during CES 2027 in Las Vegas.

Media Contact
Kolmar Korea
Jang-Woo Lee
jay.lee@kolmar.co.kr 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row

K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row

K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row

K-Beauty at CES: Kolmar Korea Becomes First Company to Win Best of Innovation in Beauty Tech Two Years in a Row

The global lifestyle technology brand is celebrating the holiday season with savings of up to 42% on its best-selling hair dryers and more.

NEW YORK, Nov. 11, 2026 /PRNewswire/ -- Laifen, the global personal care technology brand redefining everyday routines through innovation, design and performance, is making holiday shopping brighter with Black Friday and Cyber Monday deals across its growing beauty and personal care ecosystem. From November 1 through December 2, U.S. shoppers can enjoy exclusive Black Friday and Cyber Monday savings across Laifen's official website and major retail partners, including Amazon, Target, and Costco.

Designed to bring together cutting-edge technology, sleek design and everyday functionality, Laifen's innovations make thoughtful gifts for beauty lovers, tech enthusiasts and anyone looking to elevate their daily routine. This holiday season, shoppers can discover savings across the brand's highly popular high-speed hair dryers, with additional deals on innovative styling tools, advanced electric toothbrushes and precision grooming devices, with standout offers available throughout the Black Friday and Cyber Monday shopping period.

The Special hairdryer deals available on LaifenTech.com and Amazon include:

Laifen will also be offering Black Friday savings at the following retail partners:

  • Costco | November 1-30
    • 20% off the Laifen SE Hair Dryer in pink, white and purple, offering members savings on essential high-speed hair care.

  • 20% off the Laifen SE Hair Dryer in pink, white and purple, offering members savings on essential high-speed hair care.

  • Target | November 22-28
    • 30% off select Laifen products, including:
      • AutoCurl Curling Iron
      • SE Lite Hair Dryer  
      • SE 2 Hair Dryer
      • Mini Hair Dryer + Bag  
      • Swift Premium Hair Dryer + Bag

  • 30% off select Laifen products, including:
    • AutoCurl Curling Iron
    • SE Lite Hair Dryer  
    • SE 2 Hair Dryer
    • Mini Hair Dryer + Bag  
    • Swift Premium Hair Dryer + Bag

  • AutoCurl Curling Iron
  • SE Lite Hair Dryer  
  • SE 2 Hair Dryer
  • Mini Hair Dryer + Bag  
  • Swift Premium Hair Dryer + Bag

This Black Friday, Laifen is making innovative personal care technology more accessible than ever. With a growing portfolio spanning hair care, styling, oral care, and men's grooming, Laifen offers thoughtful holiday gifts that combine advanced technology, exceptional performance, and great value.

Shop the sales now and for more information on Laifen, please visit www.laifentech.com or follow @laifen_tech and @laifentech on social media.

About Laifen: 

Founded in 2019, Laifen is a global personal care technology brand redefining everyday routines through high-performance engineering and thoughtful design. Guided by the belief that exceptional personal care should be within reach, Laifen combines proprietary technology with thoughtfully considered design to create products engineered to perform, built to last, and designed to be loved.

With a growing portfolio across hair care, beauty, self-care, and grooming, Laifen brings the same precision, performance, and intention to every aspect of daily life. Recognized by Euromonitor International as the World's No. 1 High-Speed Hair Dryer Brand, Laifen is built on proprietary ultra-high-speed brushless motor technology and supported by 600+ patents and 100+ international design and technology awards. Today, Laifen is trusted by more than 35 million households across over 60 countries.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Laifen Brings Innovation Within Reach to U.S. Shoppers This Black Friday with Up to 42% Off Award-Winning Personal Care Tech

Laifen Brings Innovation Within Reach to U.S. Shoppers This Black Friday with Up to 42% Off Award-Winning Personal Care Tech

Laifen Brings Innovation Within Reach to U.S. Shoppers This Black Friday with Up to 42% Off Award-Winning Personal Care Tech

Laifen Brings Innovation Within Reach to U.S. Shoppers This Black Friday with Up to 42% Off Award-Winning Personal Care Tech

Laifen Brings Innovation Within Reach to U.S. Shoppers This Black Friday with Up to 42% Off Award-Winning Personal Care Tech

Laifen Brings Innovation Within Reach to U.S. Shoppers This Black Friday with Up to 42% Off Award-Winning Personal Care Tech

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