REDMOND, Wash.--(BUSINESS WIRE)--Nov 10, 2026--
Sharing special moments with the little ones in your life is at the heart of the holiday season. To help bring smiles to the young kids you’re shopping for this gift-giving season – and the meaningful times you spend together – Nintendo has made the My Mario collection available online for the first time through Nintendo Store. Previously, the collection was available exclusively at Nintendo NEW YORK and Nintendo SAN FRANCISCO and through select retailers.
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With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
Make time for interactive reading – including tabs to pull, flaps to lift, and more – with the Hello, Mario! and It’s Yoshi! board books, part of the My Mario line of products. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
To help bring smiles to the young kids you’re shopping for this gift-giving season – and the meaningful times you spend together – Nintendo has made the My Mario collection available online for the first time through Nintendo Store.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261110641659/en/
“My Mario gives families meaningful new ways to experience the joy of Mario and friends during children’s earliest years,” said Wendy Moullet, Vice President, Merchandise & Entertainment. “By bringing together thoughtfully designed play, stories and experiences, the collection helps children and their families discover, create and build lasting memories together.”
Discover more My Mario:
1 Compatible smart device required. Internet required for download. Data charges may apply.
2 amiibo sold separately. Visit amiibo.com for details on amiibo functionality.
About Nintendo: Nintendo Co., Ltd., headquartered in Kyoto, Japan, has been providing a wide range of entertainment products and experiences since its founding in 1889, beginning with the manufacture and sale of Hanafuda playing cards.
Since the 1983 release of the Family Computer (Famicom) system in Japan, and continuing through Nintendo Switch 2, Nintendo’s focus has been the development, manufacturing, and sale of its gaming systems and software. To date, Nintendo has sold more than 6.2 billion video games and over 870 million hardware units globally, and has created franchises such as Mario™, Donkey Kong™, The Legend of Zelda™, Pokémon™, Metroid™, Kirby™, Animal Crossing™, Pikmin™, and Splatoon™.
Nintendo’s continuing mission is to create reasons to choose Nintendo for unique, family-friendly entertainment that puts smiles on the faces of everyone it touches.
A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for operations in the Americas. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/.
Note to editors: Nintendo press materials are available at https://press.nintendo.com, a password-protected site. To obtain a login, please register on the site.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
Make time for interactive reading – including tabs to pull, flaps to lift, and more – with the Hello, Mario! and It’s Yoshi! board books, part of the My Mario line of products. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
With books to read and re-read, cute outfits that inspire family photos, and toys that spark worlds of imaginative play, the My Mario line includes products developed in partnership with a wide range of partners such as Fisher-Price and TOMY. Every item is created to bring the creative fun of playing alongside characters such as Mario, Luigi, Princess Peach, Yoshi, Bowser and Toad to young children and their parents and caregivers.
To help bring smiles to the young kids you’re shopping for this gift-giving season – and the meaningful times you spend together – Nintendo has made the My Mario collection available online for the first time through Nintendo Store.
