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SINGAPORE, Sept. 26, 2024 /PRNewswire/ -- Digital travel platform Agoda is thrilled to announce the 2024 recipients of its annual Customer Review Awards, acknowledging over 40,000 properties across 147 markets. Each awarded property has demonstrated excellence in service, securing impressive customer ratings of '8.0' or above on Agoda's travel platform. This year, 2,920 properties (7%) have achieved the remarkable feat of winning for five consecutive years since 2020, while 13,011 properties (32%) are new award recipients, each striving to meet excellence in service and quality.
Asian markets continue to shine, amassing almost 28,000 awards, seeing an increase close to 35% from 2023, followed by Europe and North America, where property owners also showcased remarkable dedication to quality service. Thailand retains its top position with 5,640 winning properties, with the United States (4,166) and Indonesia (3,837) taking second and third places respectively.
Hotels that have been honored with this prestigious award can post and share the award with their customers. Digital badges are available for hotels to download, enabling them to display the accolade at their property.
Bali claims the top destination spot with 1,032 properties recognized, retaining the top spot from 2023. Completing the top five destinations are Bangkok, Chiang Mai, Tokyo, and Phuket.
Customer reviews are instrumental in helping travelers find accommodations that match their preferences. Properties earning a rating of 8.0 or higher must consistently deliver exceptional experiences. With travel activity on the rise, focusing on delivering memorable guest experiences remains essential. The awards acknowledge partners committed to maintaining high standards and providing outstanding service.
Agoda assesses properties on various criteria including Value for Money, Location, Cleanliness, Staff, and Facilities. Additionally, key considerations include competitive pricing strategies and availability.
Andrew Smith, Senior Vice President of Supply at Agoda said, "As travelers become more selective in choosing accommodation in the evolving and competitive travel landscape, the importance of reliable, high-quality service is paramount. These awards highlight properties that excel in offering safe, comfortable, and enjoyable stays for their guests. The 54 million-plus guest reviews combined for our winners on the Agoda platform highlight the significance of customer feedback and not only assist travelers in making informed choices but also help our partners to refine their services. Recognition like this not only sets these properties apart but also aligns with Agoda's goal to make travel more accessible and enjoyable for everyone."
The 2024 Customer Review Award winners have been notified via email and Agoda's YCS App. For more information and to view the full list of winners, visit Agoda's Customer Review Awards page.
About Agoda: Agoda, a digital travel platform, helps anyone see the world for less with its great value deals on a global network of 4.5M hotels and holiday properties worldwide, plus flights, activities, and more. Agoda.com and the Agoda mobile app are available in 39 languages and supported by 24/7 customer support.
Headquartered in Singapore, Agoda is part of Booking Holdings (Nasdaq: BKNG) and employs more than 6,900 staff in 25 markets, dedicated to leveraging best-in-class technology to make travel even easier.
SINGAPORE, Sept. 26, 2024 /PRNewswire/ -- Digital travel platform Agoda is thrilled to announce the 2024 recipients of its annual Customer Review Awards, acknowledging over 40,000 properties across 147 markets. Each awarded property has demonstrated excellence in service, securing impressive customer ratings of '8.0' or above on Agoda's travel platform. This year, 2,920 properties (7%) have achieved the remarkable feat of winning for five consecutive years since 2020, while 13,011 properties (32%) are new award recipients, each striving to meet excellence in service and quality.
Asian markets continue to shine, amassing almost 28,000 awards, seeing an increase close to 35% from 2023, followed by Europe and North America, where property owners also showcased remarkable dedication to quality service. Thailand retains its top position with 5,640 winning properties, with the United States (4,166) and Indonesia (3,837) taking second and third places respectively.
Hotels that have been honored with this prestigious award can post and share the award with their customers. Digital badges are available for hotels to download, enabling them to display the accolade at their property.
Bali claims the top destination spot with 1,032 properties recognized, retaining the top spot from 2023. Completing the top five destinations are Bangkok, Chiang Mai, Tokyo, and Phuket.
Customer reviews are instrumental in helping travelers find accommodations that match their preferences. Properties earning a rating of 8.0 or higher must consistently deliver exceptional experiences. With travel activity on the rise, focusing on delivering memorable guest experiences remains essential. The awards acknowledge partners committed to maintaining high standards and providing outstanding service.
Agoda assesses properties on various criteria including Value for Money, Location, Cleanliness, Staff, and Facilities. Additionally, key considerations include competitive pricing strategies and availability.
Andrew Smith, Senior Vice President of Supply at Agoda said, "As travelers become more selective in choosing accommodation in the evolving and competitive travel landscape, the importance of reliable, high-quality service is paramount. These awards highlight properties that excel in offering safe, comfortable, and enjoyable stays for their guests. The 54 million-plus guest reviews combined for our winners on the Agoda platform highlight the significance of customer feedback and not only assist travelers in making informed choices but also help our partners to refine their services. Recognition like this not only sets these properties apart but also aligns with Agoda's goal to make travel more accessible and enjoyable for everyone."
The 2024 Customer Review Award winners have been notified via email and Agoda's YCS App. For more information and to view the full list of winners, visit Agoda's Customer Review Awards page.
About Agoda: Agoda, a digital travel platform, helps anyone see the world for less with its great value deals on a global network of 4.5M hotels and holiday properties worldwide, plus flights, activities, and more. Agoda.com and the Agoda mobile app are available in 39 languages and supported by 24/7 customer support.
Headquartered in Singapore, Agoda is part of Booking Holdings (Nasdaq: BKNG) and employs more than 6,900 staff in 25 markets, dedicated to leveraging best-in-class technology to make travel even easier.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Thailand Tops 2024 Consumer Review Awards by Agoda
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HO CHI MINH CITY, Vietnam, Jan. 12, 2026 /PRNewswire/ -- Digital travel platform Agoda reveals that Vietnam is becoming an increasingly popular year-end travel choice for families in the region and beyond. Based on searches made between September and November 2025 for stays during December 2025 and January 2026, Agoda recorded a 30% increase in family travel interest to Vietnam compared with the same period the previous year.
Agoda data shows that Vietnam is attracting more international families than ever this winter holiday season. South Koreans take the lead as the top market interested in traveling to Vietnam in December and January, with families from India, Singapore, Australia, and Malaysia rounding out the top five. Notably, Agoda reported that Indian families showcased the highest growth in travel interest to Vietnam during this period, with a 186% increase in searches. Malaysians also, are expressing strong growth in interest, with a 74% increase in searches, highlighting Vietnam's appeal as a family destination in Southeast Asia and beyond.
Families are choosing Vietnam for its storied culture and cuisine, diverse landscapes, and abundance of family-friendly resorts and attractions.
Phu Quoc Island leads as the most sought-after destination among international family travelers with a 47% increase in searches, popular for its sandy beaches, calm waters, and nature parks ideal for multi-generation vacations. Da Nang follows with 42% growth in travel interest, noted for its beaches, soft adventure activities, and access to Ba Na Hills theme park. Nha Trang comes in third place, remaining a favorite for its long coastline, family-oriented resorts, and island experiences. In fourth place, Ho Chi Minh City appeals with its vibrant food scene, entertainment complexes, and day trips to the Mekong Delta. In the north, Hanoi continues to draw families with its cultural landmarks, museums, and festive atmosphere, rounding out the top five most family-friendly year-end destinations in Vietnam.
Meanwhile, although Vietnamese families traditionally travel less internationally at the end of the year – typically preferring to wait for the Lunar New Year - China is becoming a noticeable exception. Among the top 20 outbound destinations preferred by Vietnamese families during the December-January period, searches for Shanghai increased 58%, while Beijing increased 59%. This shift is supported by the launch of new direct routes between Hanoi and selected Chinese cities earlier this year, making end-of-year overseas trips more accessible than ever.
Vu Ngoc Lam, Country Director at Agoda, said: "It is wonderful to see Vietnam increasingly chosen as an end-of-year holiday destination for families from across Asia and beyond. Agoda's data shows that travelers are recognizing Vietnam's family-friendly appeal, which further strengthen its position on the global travel map. As more families plan their festive-season or year-end getaways, we are delighted to support them through Agoda's simple, intuitive platform and our wide range of stays, flights, and activities."
With over 6 million properties, 130,000 flight routes, and 300,000 activities, all bookable in one seamless itinerary, Agoda helps families plan memorable year-end holidays, whether they choose a peaceful beach break, a cultural city escape, or an international exploration to mark the close of the year.
HO CHI MINH CITY, Vietnam, Jan. 12, 2026 /PRNewswire/ -- Digital travel platform Agoda reveals that Vietnam is becoming an increasingly popular year-end travel choice for families in the region and beyond. Based on searches made between September and November 2025 for stays during December 2025 and January 2026, Agoda recorded a 30% increase in family travel interest to Vietnam compared with the same period the previous year.
Agoda data shows that Vietnam is attracting more international families than ever this winter holiday season. South Koreans take the lead as the top market interested in traveling to Vietnam in December and January, with families from India, Singapore, Australia, and Malaysia rounding out the top five. Notably, Agoda reported that Indian families showcased the highest growth in travel interest to Vietnam during this period, with a 186% increase in searches. Malaysians also, are expressing strong growth in interest, with a 74% increase in searches, highlighting Vietnam's appeal as a family destination in Southeast Asia and beyond.
Families are choosing Vietnam for its storied culture and cuisine, diverse landscapes, and abundance of family-friendly resorts and attractions.
Phu Quoc Island leads as the most sought-after destination among international family travelers with a 47% increase in searches, popular for its sandy beaches, calm waters, and nature parks ideal for multi-generation vacations. Da Nang follows with 42% growth in travel interest, noted for its beaches, soft adventure activities, and access to Ba Na Hills theme park. Nha Trang comes in third place, remaining a favorite for its long coastline, family-oriented resorts, and island experiences. In fourth place, Ho Chi Minh City appeals with its vibrant food scene, entertainment complexes, and day trips to the Mekong Delta. In the north, Hanoi continues to draw families with its cultural landmarks, museums, and festive atmosphere, rounding out the top five most family-friendly year-end destinations in Vietnam.
Meanwhile, although Vietnamese families traditionally travel less internationally at the end of the year – typically preferring to wait for the Lunar New Year - China is becoming a noticeable exception. Among the top 20 outbound destinations preferred by Vietnamese families during the December-January period, searches for Shanghai increased 58%, while Beijing increased 59%. This shift is supported by the launch of new direct routes between Hanoi and selected Chinese cities earlier this year, making end-of-year overseas trips more accessible than ever.
Vu Ngoc Lam, Country Director at Agoda, said: "It is wonderful to see Vietnam increasingly chosen as an end-of-year holiday destination for families from across Asia and beyond. Agoda's data shows that travelers are recognizing Vietnam's family-friendly appeal, which further strengthen its position on the global travel map. As more families plan their festive-season or year-end getaways, we are delighted to support them through Agoda's simple, intuitive platform and our wide range of stays, flights, and activities."
With over 6 million properties, 130,000 flight routes, and 300,000 activities, all bookable in one seamless itinerary, Agoda helps families plan memorable year-end holidays, whether they choose a peaceful beach break, a cultural city escape, or an international exploration to mark the close of the year.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Agoda Data Shows Vietnam Rising as a Favorite End-of-Year Destination for Families Across Asia and Beyond
