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Massimo Launches New T-Boss UTV Series for the Winter Season

Business

Massimo Launches New T-Boss UTV Series for the Winter Season
Business

Business

Massimo Launches New T-Boss UTV Series for the Winter Season

2024-10-10 20:31 Last Updated At:20:55

Fully Enclosed Cabin Provides All-Weather Protection for Work and Play

GARLAND, Texas, Oct. 10, 2024 /PRNewswire/ -- Massimo Group (NASDAQ: MAMO) ("Massimo"), a manufacturer and distributor of powersports vehicles and pontoon boats, today announced the launch of a new T-Boss UTV series with Cab Enclosure, the best equipped and most value-packed UTVs in their class.

The Massimo Motor T-Boss Series of UTVs is one of the most versatile on the market. This new series of T-Boss UTVs is equipped with Cab Enclosure that is built to deliver complete protection from the elements. Made with durable tempered glass, this fully enclosed cabin shields passengers from rain, wind, and snow, providing a comfortable environment for all outdoor tasks. The new series of T-Boss UTVs are also equipped with a built-in heater, it's perfect for cold-weather operations, whether tending to livestock, managing large properties, or navigating hunting trails in harsh winter conditions.

This innovative new T-Boss series with cab enclosure includes T-Boss 550L, T-Boss 560L, and T-Boss 760L, and are available through your local dealer dealer/retailer. See MassimoMotor.com for more details.

"As we gear up for this exciting launch, orders for the 2025 models will be accepted now, with deliveries starting in the fourth quarter of this year," said David Shan, Founder, Chairman & CEO. "And there's more to come: we continue to invest in our R&D to further enhance the technological features of our products, using advanced technology to offer our UTV customers a smoother and more comfortable ride. The next advancement in this series will feature a fully air-conditioned cabin, offering both heating and cooling, ensuring year-round comfort no matter the season. Whether it's freezing cold or blazing hot, the new T-Boss series have our customers covered for all their outdoor endeavors."

About Massimo Group

Massimo Group (NASDAQ: MAMO) is a manufacturer and distributor of powersports vehicles and pontoon boats. Founded in 2009, Massimo Motor believes it offers some of the most value packed UTV's, off-road, and on-road vehicles in the industry. The company's product lines include a wide selection of farm and ranch tested utility UTVs, recreational ATVs, and Americana style mini-bikes. Massimo Marine manufacturers and sells Pontoon and Tritoon boats with a dedication to innovative design, quality craftsmanship, and great customer service. Massimo is also developing electric versions of UTVs, golf-carts and pontoon boats. The company's 376,000 square foot factory is in the heart of the Dallas / Fort Worth area of Texas in the city of Garland. For more information, visit massimomotor.com and massimomarine.com.

Forward-Looking Statements

This press release contains statements that constitute "forward-looking statements," including with respect to the initial public offering and the use of proceeds thereof. In some cases, you can identify forward-looking statements because they contain words such as "anticipate," "believe," "estimate," "expect," "intend," "may," "predict," "project," "target," "potential," "seek," "will," "would," "could," "should," "continue," "contemplate," "plan," and other words and terms of similar meaning. These forward-looking statements include information concerning statements regarding future cash needs, future operations, business plans and future financial results; and any other statements that are not historical facts. No assurance can be given that the proceeds of the offering will be used as indicated. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of Massimo, including those set forth in the "Risk Factors" section of Massimo's Registration Statement on Form S-1 for the initial public offering filed with the SEC. Copies are available on the SEC's website, www.sec.gov. Massimo undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Company
Dr. Yunhao Chen
Chief Financial Officer
Massimo Group
ir@massimomotor.com

Investor Relations 
Chris Tyson 
Executive Vice President
MZ North America
Direct: 949-491-8235
MAMO@mzgroup.us

Fully Enclosed Cabin Provides All-Weather Protection for Work and Play

GARLAND, Texas, Oct. 10, 2024 /PRNewswire/ -- Massimo Group (NASDAQ: MAMO) ("Massimo"), a manufacturer and distributor of powersports vehicles and pontoon boats, today announced the launch of a new T-Boss UTV series with Cab Enclosure, the best equipped and most value-packed UTVs in their class.

The Massimo Motor T-Boss Series of UTVs is one of the most versatile on the market. This new series of T-Boss UTVs is equipped with Cab Enclosure that is built to deliver complete protection from the elements. Made with durable tempered glass, this fully enclosed cabin shields passengers from rain, wind, and snow, providing a comfortable environment for all outdoor tasks. The new series of T-Boss UTVs are also equipped with a built-in heater, it's perfect for cold-weather operations, whether tending to livestock, managing large properties, or navigating hunting trails in harsh winter conditions.

This innovative new T-Boss series with cab enclosure includes T-Boss 550L, T-Boss 560L, and T-Boss 760L, and are available through your local dealer dealer/retailer. See MassimoMotor.com for more details.

"As we gear up for this exciting launch, orders for the 2025 models will be accepted now, with deliveries starting in the fourth quarter of this year," said David Shan, Founder, Chairman & CEO. "And there's more to come: we continue to invest in our R&D to further enhance the technological features of our products, using advanced technology to offer our UTV customers a smoother and more comfortable ride. The next advancement in this series will feature a fully air-conditioned cabin, offering both heating and cooling, ensuring year-round comfort no matter the season. Whether it's freezing cold or blazing hot, the new T-Boss series have our customers covered for all their outdoor endeavors."

About Massimo Group

Massimo Group (NASDAQ: MAMO) is a manufacturer and distributor of powersports vehicles and pontoon boats. Founded in 2009, Massimo Motor believes it offers some of the most value packed UTV's, off-road, and on-road vehicles in the industry. The company's product lines include a wide selection of farm and ranch tested utility UTVs, recreational ATVs, and Americana style mini-bikes. Massimo Marine manufacturers and sells Pontoon and Tritoon boats with a dedication to innovative design, quality craftsmanship, and great customer service. Massimo is also developing electric versions of UTVs, golf-carts and pontoon boats. The company's 376,000 square foot factory is in the heart of the Dallas / Fort Worth area of Texas in the city of Garland. For more information, visit massimomotor.com and massimomarine.com.

Forward-Looking Statements

This press release contains statements that constitute "forward-looking statements," including with respect to the initial public offering and the use of proceeds thereof. In some cases, you can identify forward-looking statements because they contain words such as "anticipate," "believe," "estimate," "expect," "intend," "may," "predict," "project," "target," "potential," "seek," "will," "would," "could," "should," "continue," "contemplate," "plan," and other words and terms of similar meaning. These forward-looking statements include information concerning statements regarding future cash needs, future operations, business plans and future financial results; and any other statements that are not historical facts. No assurance can be given that the proceeds of the offering will be used as indicated. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of Massimo, including those set forth in the "Risk Factors" section of Massimo's Registration Statement on Form S-1 for the initial public offering filed with the SEC. Copies are available on the SEC's website, www.sec.gov. Massimo undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Company
Dr. Yunhao Chen
Chief Financial Officer
Massimo Group
ir@massimomotor.com

Investor Relations 
Chris Tyson 
Executive Vice President
MZ North America
Direct: 949-491-8235
MAMO@mzgroup.us

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Massimo Launches New T-Boss UTV Series for the Winter Season

Massimo Launches New T-Boss UTV Series for the Winter Season

Exclusive Global Full-Chain Operations Secured—Turning Influence into a Capital-Grade Asset
With 360 Million Followers, Annual Live-Commerce Sales Could Reach $4 Billion

HONG KONG, Jan. 12, 2026 /PRNewswire/ -- Khaby Lame, widely regarded as the world's defining TikTok creator, built his name on a universal language: silence. No captions needed, no cultural footnotes required—just clarity, humor, and that unmistakable gesture that says this is the simple way.

Now, that global influence is being elevated into something more permanent. Rich Sparkle Holdings (ANPA.US), a U.S.-listed company, announced today that it has completed the acquisition of Step Distinctive Limited, a core company associated with Khaby Lame. The move signals a shift from one-off brand deals to a structured, exclusive, full-chain, platform-style commercialization system—designed not merely to monetize attention, but to industrialize it.

A Once-in-a-Generation Traffic Gateway
360 million followers, one borderless content engine

Khaby Lame's rise is unusual not because it's fast, but because it travels. His content—minimal, wordless, instantly readable—does what most internet fame cannot: scale across languages and cultures without translation.

Today, his global following totals 360 million across platforms, making him one of the rare creators who can drive attention in multiple major regions at once. Industry observers describe him as a "global-tier traffic entrance"—a scarce asset in the age of content commerce.

Not Just a Partner—A Controlling Shareholder
When traffic aligns with ownership, the incentives lock in

What's drawing heightened market attention isn't only the acquisition—it's Khaby Lame's positioning inside the company structure. According to disclosed information, Khaby Lame will become a controlling shareholder, upgrading his value from "influence" to a core equity-level asset.

Analysts see this as a powerful alignment mechanism: short-term monetization and long-term brand building begin to move on the same curve—reducing volatility, increasing commitment, and expanding strategic imagination.

From "Viral Moments" to "System Conversion"
Why the $4B annual sales outlook is a model, not a slogan

The cooperation's headline expectation is bold: Khaby Lame's fan-based commercialization could generate more than $4 billion in annual sales.

Market participants note that this forecast is not simply a function of follower count. It rests on a closed-loop conversion architecture:

  • Top-tier global exposure that creates massive conversion potential
  • Exclusive full-chain execution, spanning content planning, paid growth, storefront operations, product selection and pricing, cross-border supply chain, fulfillment, and after-sales
  • AI Digital Twin integration, enabling content output to scale beyond human scheduling and time zones

In other words, the $4 billion figure is framed as the output of a four-part engine—traffic + operations + fulfillment + technology—rather than a single breakout campaign.

Exclusive Full-Chain Control
Platform-style operations, not traditional MCN collaboration

Under the agreement, Khaby Lame's global commercialization will be executed through a single operating system. During the 36-month cooperation period, Anhui Xiaoheiyang Network Technology Co., Ltd. (a China-based livestream and content-commerce operator) will hold exclusive global full-chain operating rights.

The scope spans:

  • Livestream and short-video commerce planning and programming cadence
  • End-to-end TikTok Shop operations and conversion optimization
  • Cross-border supply chain coordination, QC, fulfillment delivery, and after-sales
  • Brand endorsements, ad productions, and visual content coordination
  • Commercial development of an AI Digital Twin (Digital Twin)

Industry sources suggest this structure resembles a platform battle plan more than an influencer network arrangement—built for standardization, replication, and scale across overseas markets.

AI Digital Twin Authorized
Commerce content becomes a replicable production force

The agreement discloses that Khaby Lame has authorized the use of his Face ID, Voice ID, and behavioral models for AI Digital Twin development. Within a compliant framework, this enables multilingual, multi-version content production and opens the door to cross-time-zone, long-duration virtual livestream commerce.

Investors are watching two incremental upsides:

Three Core Markets, One Coordinated Push
U.S., Middle East, and Southeast Asia

The cooperation will prioritize three strategic regions: the United States, the Middle East, and Southeast Asia. The plan includes a region-specific pricing structure and independent profit accounting, intended to match different consumer purchasing power, logistics costs, and compliance requirements—while improving efficiency and transparency in cross-border execution.

The Ceiling Isn't Just GMV
A path toward premium brands and co-branded IP

Beyond transaction-based commerce, the strategy points toward higher-margin, longer-cycle brand business. International brand advertising shoots and visual collaborations are expected to be centrally coordinated, alongside plans for co-branded IP product lines spanning beauty, fragrance, and apparel.

Analysts interpret this as a clear upgrade in ambition: not simply to expand GMV, but to convert Khaby Lame's global influence into priced, accumulated brand equity.

Industry Watch: Compliance and Delivery Define the Real Limit

As the model scales globally, industry experts emphasize that the final ceiling will be determined by local compliance (data authorization, ad disclosure, consumer protection), cross-border fulfillment and after-sales experience, and AI content risk controls and brand safety.

With region-level independent accounting gradually going live, future operating metrics and financial guidance disclosed by Rich Sparkle Holdings are expected to become key reference points for assessing whether this "system" can truly be replicated at scale.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Rich Sparkle Holdings Closes Acquisition of TikTok Icon Khaby Lame's Core Company

Rich Sparkle Holdings Closes Acquisition of TikTok Icon Khaby Lame's Core Company

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