Innovative VOCCLEAR® Technology, Tinnitus Relief, and Real-Time Translation Take Center Stage at ELEHEAR's Demos at the Global Conference
LAS VEGAS, Jan. 4, 2025 /PRNewswire/ -- ELEHEAR, a global leader in AI-powered smart hearing wearables, is set to make waves at CES 2025 with its industry-leading hearing enhancement technology. Following the successful launch of the ELEHEAR Beyond smart hearing wearable this past fall—which introduced advanced AI features to the market at an accessible price—the company is excited to unveil its latest innovation, ELEHEAR Beyond Pro, at the world's largest tech event.
Building on the success of the ELEHEAR Beyond—heralded as "cutting-edge hearing technology within reach"—ELEHEAR is redefining accessibility, usability, and functionality in the AI-powered smart hearing wearable space and aims to redefine the category as functionality expands to include AI integrations making ELEHEAR devices a quintessential every-day-carry necessity. With its proprietary VOCCLEAR® technology, ELEHEAR's smart hearing devices deliver exceptional sound clarity, with a customizable app and setup that is super easy to navigate. These aren't your average hearing devices—they're the ultimate fusion of health tech and modern innovation.
ELEHEAR will also show a sneak peak of the ELEHEAR Beyond Pro, which is to be released later this year, and will feature a new Champagne color along with several upgrades for enhanced sound clarity and an improved user experience. CES attendees will be among the first to experience the forthcoming new device.
"Our mission with ELEHEAR Beyond is simple," says Eric Miao, CEO of ELEHEAR, "to deliver cutting-edge hearing technology at a price everyone can afford. With advanced AI-driven features, such as VOCCLEAR® and noise cancellation, we're giving users the premium hearing experience they deserve at a fraction of the traditional cost." He added "CES 2025 gives us the platform to show the world how ELEHEAR is leading innovation in the smart hearing wearables market and interact directly with our partners and customers."
What to Expect at CES 2025
- ELEHEAR's Beyond model features real-time AI translation that supports live translations across multiple languages, pushing past traditional hearing aid capabilities and setting a new standard for AI integration in the field.
- With 20 customizable masking sounds, ELEHEAR smart hearing wearables provide personalized tinnitus relief, enhancing users' well-being and enabling effortless communication.
- Seamlessly stream music and calls from iOS or Android devices with Bluetooth 5.3 connectivity, transforming Elehear hearing aids into premium wireless headphones.
- Through the ELEHEAR app, users can personalize their hearing experience with personalized compensation adjustments, volume controls, and over-the-air firmware updates for continuous performance improvements.
Award-Winning Recognition
ELEHEAR's innovative approach has been celebrated with the Expert Choice Award 2024 from Hear Advisor, as well as recognition from Soundly, WIRED, Forbes Health, and NCOA. Its products have been praised for offering premium technology at a fraction of the traditional cost, making hearing aids more accessible to millions with its user centric design and user interfaces and have been awarded iF and Red Dot design awards.
The Future of Hearing at CES
Visitors to CES 2025 can experience ELEHEAR's latest technology firsthand at CES Unveiled on Sunday, January 5th, at Mandalay Bay (5–8:30 PM), PEPCOM Digital Experience on Monday, January 6th, at Caesars Palace (7–10:30 PM), or visit their suite on the CES Show Floor at the Venetian Tower, Hospitality - Venetian Palazzo Hospitality Suites. From live demonstrations of real-time AI translation to interactive app tutorials, attendees will see how ELEHEAR is transforming hearing aids into multifunctional, high-tech devices for everyday use.
About ELEHEAR
ELEHEAR's technology comes from a diverse team of innovators hailing from the U.S., Canada, Europe, and China. ELEHEAR has established strategic partnerships with global tech leaders and research institutes. Its proprietary technologies have amassed extensive real-world usage experience across various consumer electronics products and have gained recognition in both academic and industrial fields.
ELEHEAR Beyond builds on this foundation, bringing expertise from the consumer tech space directly into the hearing aid market. With this launch, ELEHEAR is set to empower millions of hearing users to enjoy better hearing, improved communication, and a higher quality of life.
Website: www.elehear.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
ELEHEAR TO SHOWCASE CUTTING-EDGE AI-POWERED SMART HEARING WEARABLES AT CES 2025
Paris Saint-Germain Stars Lead New Year TVC Lighting Up Landmark Screens Across 13 Global Cities
BEIJING, Jan. 1, 2026 /PRNewswire/ -- As 2025 came to a close, Haier, the world's leading IoT ecosystem brand, brought the spirit of champions to audiences worldwide through its partnership with Paris Saint-Germain (PSG), one of the world's most successful football clubs. On December 31, 2025, a New Year television commercial created by PSG star players lit up landmark outdoor screens across 13 major cities in markets including France, Poland, Egypt, Saudi Arabia and Japan, delivering more than a festive greeting and reflecting a shared champion mindset rooted in excellence, leadership, and global connection.
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Champion Spirit Inspires Innovation and Global User Experiences
The New Year campaign reflects Haier's own pursuit of excellence. From a pioneering Chinese manufacturer to a truly global ecosystem brand, Haier now serves over 1 billion households across more than 200 countries and regions. In 2024, Haier achieved global operating revenue of USD 55.9 billion and led the global major appliance retail market for 16 consecutive years.
Just as PSG relentlessly pushes the limits of performance, Haier applies the same champion spirit to technology and user experience. "We are thrilled to elevate our sports marketing strategy by partnering with Paris Saint-Germain. Great teams win through precision, teamwork and constant improvement. We build products the same way: designed around people, powered by technology, and proven in daily use." said Haishan Liang, Vice Chairman of the Board of Directors and President of Haier Group.
This vision is powered by Haier's "three-in-one" localization strategy, which integrates localized research and development, manufacturing, and marketing to create solutions tailored to local lifestyles. This approach, coupled with a global innovation network, ensures Haier's technology meets the diverse needs of users worldwide.
In Japan, Haier's ultra-slim refrigerators are designed for compact urban homes. In Europe, energy-efficient washing machines meet sustainability expectations and regulatory standards. In the U.S., large-capacity washers cater to family-oriented living.
In Thailand, Haier's "UV Cool Voice Series" air conditioners feature AI-powered voice control in both Thai and English, while in the Middle East and Africa, Haier's air-conditioning solutions are engineered to perform reliably and efficiently under demanding climate conditions.
Toward an Ecosystem Future of Infinite Possibilities
Beyond features and functions, Haier continues to expand its ecosystem, building open, vibrant ecosystems in smart living, industrial internet, and health tech, guided by the vision of creating boundless value alongside users and partners.
Through the COSMOPlat industrial internet platform, which supports global manufacturing innovation, and the Yingkang Life eco-platform focused on health and well-being, Haier's influence as an ecosystem brand continues to grow worldwide.
Guided by a strong sense of responsibility, Haier integrates sustainability and ESG (Environmental, Social and Governance) principles into its global operations, supporting long-term, sustainable development in every market it serves.
Moreover, Haier continues to strengthen its emotional connection with users worldwide. The illuminated landmark screens symbolize a shared celebration rooted in common values.
Haier's Global Fans Festival also remains a vital platform for engagement and community building. Following the successful conclusion of the recent event in Malaysia, the festival will continue to connect users through hundreds of localized events worldwide, fostering deeper interaction, shared experiences, and a growing global community.
As 2026 begins, Haier remains committed to delivering champion experiences through technology, innovation, and shared values—walking alongside users worldwide toward new possibilities.
Please visit https://www.haier.com/global/.
About Haier Group
Founded in 1984, Haier Group is a leading global provider of better life and digital transformation solutions, with the purpose of "More Creation, More Possibilities". Haier has always been user-centered and has built a landscape of three pillars: Smart Living, Comprehensive Health Industry, and Digital Economy Industry. The company has established 10 R&D centers, 35 industrial parks, and 163 manufacturing centers, achieving a global revenue of USD 55.9 billion in 2024. Haier has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 7 consecutive years. Additionally, Haier has held the No.1 position in Euromonitor Global Major Appliances Brand for 16 consecutive years. Haier has 8 listed companies, with its subsidiary Haier Smart Home named among the Fortune Global 500 and Fortune World's Most Admired Companies.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Haier Teams Up with Paris Saint-Germain to Create Champion Experiences for Global Users
Haier Teams Up with Paris Saint-Germain to Create Champion Experiences for Global Users
