AESTURA, Korea's #1 Dermatologist-Recommended Dermocosmetic Brand Launches Exclusively at Sephora

NEW YORK, Jan. 21, 2025 /PRNewswire/ -- AESTURA, Korea's #1 dermatologist recommended dermocosmetic brand for sensitive skin^[1] breaks new ground in the U.S. skincare market with its exclusive launch at 400+ Sephora locations and on Sephora.com. This strategic partnership with Sephora answers the growing demand for advanced, science-backed solutions in the dermatologist skincare category.

AESTURA is more than just a skincare brand—it is the culmination of over 40 years of scientific research and dermatological expertise. AESTURA's specialized sensitive skin solutions are trusted by dermatologists at Korea's leading medical institutions. The brand has been ranked as the No. 1 cosmetic brand sold in skin clinics for 9 consecutive years^[2], and has widespread distribution, reaching 100% of tertiary general hospitals in South Korea.^[3] Through AESTURA's Derma-Science Advisory Board in the US, the brand works closely and continuously with dermatologists to ensure that every formula is backed by the latest dermatological science.

AESTURA's mission to deliver clinical-grade solutions that show real results aligns perfectly with Sephora's commitment to innovation and quality in skincare.

"We are so pleased to partner with AESTURA and introduce their derm-backed formulas exclusively to our US clients as part of our growing Korean skincare assortment," said Brooke Banwart, SVP Skincare Merchandising at Sephora. "Our clients value effective, results-driven skincare, and AESTURA delivers on this by offering cutting-edge solutions specifically designed for sensitive skin that support barrier health. We look forward to introducing AESTURA to our Sephora community and know that it will be a valuable addition to our assortment."

At the heart of AESTURA's breakthrough skincare is the patented technology behind the bestselling ATOBARRIER³⁶⁵ Cream, which features one million capsules packed with barrier-boosting ceramides in every bottle.^[4] These capsules stay on the skin for up to 18 hours^[5], delivering maximum hydration while strengthening, repairing, and protecting the moisture barrier which can be weakened in sensitive skin.

"Sensitive skin often struggles with compromised skin barrier, making it more susceptible to dryness and irritation," says Dr. Richard D. Granstein, an academic dermatologist and Chair of AESTURA's Derma-Science Advisory Board. Additionally, according to Dr. Y. Claire Chang, board-certified dermatologist at UnionDerm and clinical instructor at Mount Sinai Hospital, "For those with sensitive skin, ceramides are crucial. It's not just about any ceramides, though. Sensitive skin benefits most from specific ceramides that mimic those naturally found in the skin. AESTURA's innovative capsule technology, used in the ATOBARRIER³⁶⁵ Cream, encapsulates these barrier-boosting ceramides, allowing for deeper penetration to help rebuild and strengthen the skin's natural barrier. Results reported from a clinical trial of the ATOBARRIER³⁶⁵ Cream demonstrated significantly enhanced skin hydration and improved barrier function."

The ATOBARRIER³⁶⁵ Cream has become a viral sensation in Korea, with one cream sold every 7 seconds^[6] due to its proven ability to strengthen, protect and hydrate the skin. The cream provides immediate and up to 120 hours of lasting hydration after one application.^[7]

Formulated for daily use, the rest of the ATOBARRIER³⁶⁵ collection provides a complete routine for sensitive skin. The collection includes the Foaming Cleanser, Hydro Essence, Hydro Cera-HA Serum, Face Lotion (a 2024 Allure Best of Beauty Award Winner), Hydro Soothing Cream, and Cream Mist.

Each product in the collection is formulated to address specific skin concerns like dryness, irritation, and barrier damage while enhancing overall skin health. With the Mini Best Sellers Kit, exclusive to Sephora, consumers can discover ATOBARRIER³⁶⁵ with trial sizes of the Cleanser, Serum, and Cream.

"We are thrilled to introduce AESTURA's groundbreaking skincare solutions to the U.S. market," said Brian Lee, General Manager at AESTURA. "Our products and formulas have been trusted by Korean dermatologists and consumers for decades, and now, with this launch at Sephora, we are bringing these clinically proven, innovative sensitive-skin solutions to a new audience."

Starting February 2025, the ATOBARRIER³⁶⁵ Collection will be available exclusively at select Sephora stores and on Sephora.com with prices ranging from $21.00 for the Mini ATOBARRIER³⁶⁵ Cream, ATOBARRIER³⁶⁵ Foaming Cleanser and ATOBARRIER³⁶⁵ Cream Mist to $34.00 for the ATOBARRIER³⁶⁵ Hydro Cera-HA Serum. For more information on AESTURA and to discover the ATOBARRIER³⁶⁵ collection, visit Sephora.com.

[1]Based on research conducted by Kantar with dermatologists in South Korea, 2023.

[2]Korea Consumer Agency, 2016-2024, Best Brand Award of the Year in the category of cosmetic brands sold in skin clinics.

[3]Distribution Partners Based on Health Insurance Review & Assessment Service (HIRA) Statistical Figures

[4]80mL/ 2.7 fl. oz.

[5]Ex-vivo test on human skin.

[6]3M Units Sales: 2018.01 – 2024.12' 5M Units 1 sold every 7 seconds : 2024.01 unit sales.

[7]Instrumental results, 32 women, after 1 application

^[1]Based on research conducted by Kantar with dermatologists in South Korea, 2023.

^[2]Korea Consumer Agency, 2016-2024, Best Brand Award of the Year in the category of cosmetic brands sold in skin clinics.

^[3]Distribution Partners Based on Health Insurance Review & Assessment Service (HIRA) Statistical Figures

^[4]80mL/ 2.7 fl. oz.

^[5]Ex-vivo test on human skin.

^[6]3M Units Sales: 2018.01 – 2024.12' 5M Units
1 sold every 7 seconds : 2024.01 unit sales.

^[7]Instrumental results, 32 women, after 1 application

About AESTURA

AESTURA is the #1 Dermatologist Recommended Dermocosmetic Brand in Korea for Sensitive Skin. AESTURA combines over 40 years of dermatologist and scientific research to formulate specialized solutions for sensitive skin. From its pharmaceutical origins to continuous collaborations with dermatologists and research focused on sensitive skin, AESTURA leads in cutting-edge skincare and cosmetic science, addressing the unique causes and concerns of sensitive skin, while advancing innovation to improve overall skin health.

In 2008, AESTURA launched the ATOBARRIER Cream, exclusively sold in skin clinics and hospitals. The product quickly gained recognition for its effective, science-backed formulation, earning widespread recognition from dermatologists and fostering strong consumer loyalty. In response to the rapidly growing consumer demand for wider access to its products, AESTURA expanded its distribution into health and beauty stores and reintroduced its hero product, the ATOBARRIER Cream, under a new name, ATOBARRIER³⁶⁵ Cream, which quickly became a bestseller. Through our commitment to research, innovation and quality, AESTURA achieved rapid growth, solidifying its position as a leading dermocosmetic brand in South Korea.

AESTURA is dedicated to improving the skin concerns of customers with sensitive skin, while advancing innovation to improve overall skin's health. For more information, visit: https://int.aestura.com/ and @aestura_us on social media.

About Sephora

Sephora is the world's leading global prestige beauty retail brand. With 52,000 passionate employees operating in 34 markets, Sephora connects customers and beauty brands within the world's most trusted and dynamic beauty community. We serve a highly engaged community of hundreds of millions of beauty followers across our global omnichannel network of more than 3,000 stores and iconic flagships, and our e-commerce and digital platforms, offering personalized and immersive seamless experiences across every touchpoint. With our curation of more than 300 brands and our own label, Sephora Collection, we offer the most unique and diverse range of prestige beauty products, tailored to our customers' needs from fragrance to make-up, haircare, skincare and beyond, as we constantly reimagine the world of prestige beauty.

Since our inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, we have been disrupting the prestige beauty retail industry. Today, we continue to break with convention to drive our mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty.

For more information, visit: https://www.sephora.com/about-us and @Sephora on social media. For media inquiries, please visit our Sephora Newsroom or email ExternalComms@sephora.com.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

AESTURA, Korea's #1 Dermatologist-Recommended Dermocosmetic Brand Launches Exclusively at Sephora

AESTURA, Korea's #1 Dermatologist-Recommended Dermocosmetic Brand Launches Exclusively at Sephora

SINGAPORE, Jan. 16, 2026 /PRNewswire/ -- Coda, a global leader in digital content monetization, today announced that it is integrating Unity's In‑App Purchasing (IAP) SDK with Coda's global web store platforms. This collaboration offers developers a single place to manage and optimize their entire digital catalog across mobile, web, and PC - directly through Unity's existing IAP workflow. 

With just a few lines of code, developers can launch secure, branded web stores powered by Coda - offering players more ways to purchase securely while improving their margins.

The integration is powered by Coda's Merchant of Record (MoR) solution, which is already trusted by leading publishers and fast-growing studios worldwide. As the legal seller in each market, Coda manages payments, fraud prevention, tax remittance, invoicing, and compliance across more than 70 markets and over 400 payment methods. This gives developers more time to focus on the game and the player experience.

"As the games industry moves beyond closed ecosystems, developers of every size want more flexibility and control over how they grow," said Shane Happach, CEO of Coda. "Our integration with Unity's IAP SDK gives creators more choice in how they launch and operate their own stores, wherever their players are, minus the complexity of managing global payments or compliance. This reflects Coda's commitment to democratizing game development and helping every studio, large or small, succeed on their own terms."

As web-based purchasing becomes a more practical part of developers' business mix, interest in direct-to-consumer web stores continues to grow. Today, these channels already account for roughly 26% of mobile gaming revenue in East and Southeast Asia, according to research from Niko Partners and Coda.

First-party web stores give developers greater control over pricing, promotions, and player communication, but introduce operational complexity across payments, compliance, fraud, and support. Coda removes these barriers with a scalable payments and risk platform, integrated directly into Unity's workflow.

Coda's integration with Unity's IAP sets a new D2C standard by bringing out-of-app monetization into developers' existing workflows, removing operational complexity, and making it easier to run web stores at a global scale.

Learn more at coda.co.

About Coda

Coda is a global leader in digital content monetization and distribution. We're trusted by 300+ publishers—including Activision, Electronic Arts, and Riot Games—to grow their audiences and revenue worldwide. Our out-of-app solutions include Custom Commerce, a fully customizable web store; Codapay, which enables seamless direct payments through a single API integration on publishers' websites; Codashop, the go-to marketplace for millions of gamers to purchase in-game content; and Distribution, which extends content reach through a network of trusted commerce partners. Founded in 2011, Coda is headquartered in Singapore with a team of 550+ Codans around the globe. Coda recently acquired Recharge, Europe's leading prepaid payments platform.  Coda is backed by Apis Partners, Insight Partners, and Smash Capital, and has been named an APAC High Growth Company (2023) by Financial Times, one of Granite Asia's NextGenTech 30 (2024), a payments leader on Fortune's Fintech Innovation Asia list (2024), and listed among The Straits Times Fastest Growing Fintechs (2024). For more on Coda, visit coda.co.

Press Contacts
Coda:
Liz Adam — VP, Corporate Affairs
elizah.adam@coda.co

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Coda and Unity to enable out-of-app monetization for game developers globally