Cheerful light shows were presented Monday night on the Burj Khalifa, the world's tallest building in Dubai, the United Arab Emirates (UAE), as well as on the Leonardo Tower, South Africa's tallest building in Johannesburg.
On Monday, the Burj Khalifa, located in the heart of Dubai, was aglow with a dazzling display of lights and alive with audio works produced by China Media Group (CMG) for the sixth consecutive year since 2020, extending China's warm New Year greetings and sincere blessings to Chinese people worldwide and people of all nations.
The upcoming Spring Festival will be the first after the traditional Chinese annual celebration was added to the Representative List of the Intangible Cultural Heritage of Humanity in December 2024.
To allow more international tourists to appreciate this spectacular audio-visual feast up close, the Burj Khalifa will present the CMG Spring Festival light show again on Tuesday night, the Chinese New Year's Eve.
The Burj Khalifa stands 828 meters tall, with its entire body forming the world's largest LED screen.
This year's Spring Festival light show continues to innovate in the use of technology, deepening the integrated creation incorporating various festive customs and intangible cultural heritage elements into the design.
Also on Monday, the Leonardo Tower, the landmark building of Johannesburg, South Africa's largest city, was lit up in red, bringing a strong and festive Chinese New Year atmosphere and a stunning visual feast to the South African people.
The light show used the 234-meter-tall building as the stage, integrating the light with traditional Chinese Spring Festival elements, projecting festival greetings from China onto this southern African landmark.
"I am really looking forward to the CMG Spring Festival Gala that is going to happen soon. We are very excited that in South Africa, CMG has chosen to illuminate one of our tallest buildings in south Africa. It's been the first. I have not seen this before, so, it's really such an honor and a pleasure to witness this and see this in person. And so yes, we're looking forward to the Year of the Snake. We're looking forward to watching the Spring Festival Gala with our whole family and getting together and enjoying it with our Chinese friends," said Melissa Hollow, multimedia manager of the TV BRICS Africa.
World's tallest building, S Africa's tallest tower lit up to celebrate China's Spring Festival
