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K-Beauty Brand ANUA Expands to 1,400 Ulta Beauty Stores Nationwide

Business

K-Beauty Brand ANUA Expands to 1,400 Ulta Beauty Stores Nationwide
Business

Business

K-Beauty Brand ANUA Expands to 1,400 Ulta Beauty Stores Nationwide

2025-02-18 22:05 Last Updated At:22:25

ANUA Expands to the nation's largest beauty retailer, Ulta Beauty, Strengthening Its Presence in North America

SEOUL, South Korea, Feb. 18, 2025 /PRNewswire/ -- Global brand-building company The Founders (Co-CEOs Seonhyeong Lee and Changju Lee) is expanding the presence of its K-beauty skincare brand ANUA in the U.S market through a strategic partnership with the nation's largest beauty retailer, Ulta Beauty.

ANUA, which first launched on Ulta.com in December 2024, expanded to 1,400 stores across the U.S. on February 2nd, 2025, strengthening its connection with North American consumers. ANUA will come to life in stores, through branded eye-catching display and front-of-store table featuring the brand's bestsellers. Additionally, guests who make purchases of over a certain amount will receive a Double Cleansing Duo set as a gift with the purchase through February 22nd, 2025.

ANUA continues to win over global consumers through its effective localization strategies and distinctive marketing approach. One of the brand's standout achievements is its success on social platform, TikTok, where its total brand-related content has garnered over 2.4 billion views, particularly resonating with the Gen Z audience. ANUA's bestselling product, the Heartleaf Pore Control Cleansing Oil, has gained massive attention on the app, accumulating more than 338 million views, further establishing its position as a leading K-Beauty brand.

"We are delighted to achieve such strong results as we successfully expand into the competitive U.S. retail market, following our online success," said an ANUA representative. "Through our continued partnership with Ulta Beauty, we will work toward becoming a global No.1 skincare brand through strategic marketing initiatives and innovative product development tailored to our customers."

About the Brand

Global Beauty Brand ANUA 

Launched in 2019, ANUA is a skincare brand committed to developing targeted solutions for diverse skin concerns, powered by carefully selected natural and dermatological ingredients. The brand's bestsellers include the Heartleaf Pore Control Cleansing Oil; Heartleaf Quercetinol Pore Deep Cleansing Foam; Niacinamide 10 TXA 4 Serum. ANUA has emerged as a leading K-beauty skincare brand, achieving remarkable growth across global retail platforms, including Amazon and eBay Japan.

Anua partnered with Breakthru Beauty's Allison Slater Ray and Lisa Hamilton on the launch.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

K-Beauty Brand ANUA Expands to 1,400 Ulta Beauty Stores Nationwide

K-Beauty Brand ANUA Expands to 1,400 Ulta Beauty Stores Nationwide

DUBAI, UAE, April 1, 2026 /PRNewswire/ -- Bybit, the world's second-largest cryptocurrency exchange by trading volume, has introduced NVDAX (tokenized NVIDIA equity by xStocks) as a new reward option in its welcome program, effective March 25. New users stand to win 100 USDT in welcome gifts by joining Bybit, and now they can earn $20 worth of NVDAX simply by completing welcome tasks to gain exposure to the infrastructure powering the AI boom.

NVIDIA has become synonymous with AI infrastructure. From ChatGPT and Claude to enterprise AI deployments, the global AI adoption acceleration has been largely powered by NVIDIA's GPUs.

NVDAx is a tracker certificate issued as Solana SPL and ERC-20 tokens, and each NVDAX token is backed 1:1 by real NVIDIA shares held with a regulated custodian. Unlike mainstream traditional equity markets, xStocks trade 24/7 outside US market hours, enable fractional ownership, and settle instantly on-chain.

The new Bybit welcome offer is perfect for traders looking to tap into the tech sector and own a piece of the AI narratives.

How It Works

  1. Signing up to Bybit and completing their welcome verification
  2. Claiming their NVDAX airdrop by depositing $100 and trading $10 on Bybit
  3. Receive $20 USDT equivalent in NVDAX instantly in their Bybit account

Each day, Bybit gives away hundreds of thousands in USDT in welcome rewards and offers multiple airdrop options to new users, including NVDAX, MNT, and USDT.

Terms and conditions apply. To find out more, users may visit the Bybit Rewards Hub for the latest offers.

xStocks has been made available to eligible Bybit users since June 2025. To learn more, users may visit: Trade xStocks on Bybit

#Bybit / #TheCryptoArk / #IMakeIt

About Bybit

Bybit is the world's second-largest cryptocurrency exchange by trading volume, serving a global community of over 80 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: media@bybit.com
For updates, please follow: Bybit's Communities and Social Media

Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube

DUBAI, UAE, April 1, 2026 /PRNewswire/ -- Bybit, the world's second-largest cryptocurrency exchange by trading volume, has introduced NVDAX (tokenized NVIDIA equity by xStocks) as a new reward option in its welcome program, effective March 25. New users stand to win 100 USDT in welcome gifts by joining Bybit, and now they can earn $20 worth of NVDAX simply by completing welcome tasks to gain exposure to the infrastructure powering the AI boom.

NVIDIA has become synonymous with AI infrastructure. From ChatGPT and Claude to enterprise AI deployments, the global AI adoption acceleration has been largely powered by NVIDIA's GPUs.

NVDAx is a tracker certificate issued as Solana SPL and ERC-20 tokens, and each NVDAX token is backed 1:1 by real NVIDIA shares held with a regulated custodian. Unlike mainstream traditional equity markets, xStocks trade 24/7 outside US market hours, enable fractional ownership, and settle instantly on-chain.

The new Bybit welcome offer is perfect for traders looking to tap into the tech sector and own a piece of the AI narratives.

How It Works

Each day, Bybit gives away hundreds of thousands in USDT in welcome rewards and offers multiple airdrop options to new users, including NVDAX, MNT, and USDT.

Terms and conditions apply. To find out more, users may visit the Bybit Rewards Hub for the latest offers.

xStocks has been made available to eligible Bybit users since June 2025. To learn more, users may visit: Trade xStocks on Bybit

#Bybit / #TheCryptoArk / #IMakeIt

About Bybit

Bybit is the world's second-largest cryptocurrency exchange by trading volume, serving a global community of over 80 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: media@bybit.com
For updates, please follow: Bybit's Communities and Social Media

Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Bybit Gives Away NVIDIA Tokenized Equity, Welcoming New Users

Bybit Gives Away NVIDIA Tokenized Equity, Welcoming New Users

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