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HÄAGEN-DAZS CELEBRATES FIVE TRAILBLAZING WOMEN AS THE WINNERS OF THE ROSE PROJECT ARE REVEALED

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HÄAGEN-DAZS CELEBRATES FIVE TRAILBLAZING WOMEN AS THE WINNERS OF THE ROSE PROJECT ARE REVEALED
Business

Business

HÄAGEN-DAZS CELEBRATES FIVE TRAILBLAZING WOMEN AS THE WINNERS OF THE ROSE PROJECT ARE REVEALED

2025-03-10 16:02 Last Updated At:16:25

  • In celebration of International Women's Day, Häagen-Dazs has named Philomena Nwajagu, Faith Ida, Lorna Phillip, Dr Nirja Joshi and Judit Giró Benet the five winners of The Rose Project, Class of 2024
  • The Häagen-Dazs Rose Project is a global initiative with a bursary grant of $100,000 which supports remarkable women from across the world
  • The five winners from the United Kingdom, Spain and Nigeria will each receive $20,000 to help continue their efforts and fund their projects

LONDON, March 10, 2025 /PRNewswire/ -- Häagen-Dazs is proud to announce the five remarkable winners of The Rose Project, Class of 2024, in celebration of International Women's Day and Women's History Month. The global initiative, created to celebrate the brand's female co-founder, Rose Mattus, sought nominations from across the globe to celebrate groundbreaking women making a societal or community impact.

The winners are Philomena Nwajagu from Nigeria, Faith Ida, Lorna Phillip and Dr Nirja Joshi all from the United Kingdom and Judit Giró Benet from Spain.

Each of the Class of 2024 winners will receive an equal share of the $100,000 USD bursary grant to help them continue their exceptional work, and unleash their potential. From hundreds of applications, the winners were chosen for their pioneering efforts and societal contributions by an all-female global judging panel. More details about The Rose Project, the winners and the top 50 women nominated in 2024 can be found at https://iwd.haagen-dazs.global/.

The winners were selected by a judging panel representative of The Rose Project's global reach and focus upon celebrating women who break barriers. This year, the panel included UK-based author, broadcaster and philanthropist, Katie Piper, double Olympic medallist in Diving for Mexico, Alejandra Orozco Loza, with Häagen-Dazs Shops Global Managing Director Aurélie Lory from France representing the brand.

Aurélie Lory, Global Managing Director of Häagen-Dazs Shops and The Rose Project judging panellist, said: "It's been an honour to be involved with The Rose Project as a judge for the second year running. We're proud to continue celebrating our female co-founder's impact of shaping a globally renowned brand by supporting and empowering women from all corners of the globe."

For more information about the five winners of the Class of 2024 and their incredible stories, and for further details about The Rose Project visit https://iwd.haagen-dazs.global/ or head to Instagram via @haagendazs_roseproject.


 
Häagen-Dazs reveals the five incredible winners of The Rose Project, Class of 2024



  • In celebration of International Women's Day, Häagen-Dazs has named Philomena Nwajagu, Faith Ida, Lorna Phillip, Dr Nirja Joshi and Judit Giró Benet the five winners of The Rose Project, Class of 2024
  • The Häagen-Dazs Rose Project is a global initiative with a bursary grant of $100,000 which supports remarkable women from across the world
  • The five winners from the United Kingdom, Spain and Nigeria will each receive $20,000 to help continue their efforts and fund their projects

LONDON, March 10, 2025 /PRNewswire/ -- Häagen-Dazs is proud to announce the five remarkable winners of The Rose Project, Class of 2024, in celebration of International Women's Day and Women's History Month. The global initiative, created to celebrate the brand's female co-founder, Rose Mattus, sought nominations from across the globe to celebrate groundbreaking women making a societal or community impact.

The winners are Philomena Nwajagu from Nigeria, Faith Ida, Lorna Phillip and Dr Nirja Joshi all from the United Kingdom and Judit Giró Benet from Spain.

Each of the Class of 2024 winners will receive an equal share of the $100,000 USD bursary grant to help them continue their exceptional work, and unleash their potential. From hundreds of applications, the winners were chosen for their pioneering efforts and societal contributions by an all-female global judging panel. More details about The Rose Project, the winners and the top 50 women nominated in 2024 can be found at https://iwd.haagen-dazs.global/.

The winners were selected by a judging panel representative of The Rose Project's global reach and focus upon celebrating women who break barriers. This year, the panel included UK-based author, broadcaster and philanthropist, Katie Piper, double Olympic medallist in Diving for Mexico, Alejandra Orozco Loza, with Häagen-Dazs Shops Global Managing Director Aurélie Lory from France representing the brand.

Aurélie Lory, Global Managing Director of Häagen-Dazs Shops and The Rose Project judging panellist, said: "It's been an honour to be involved with The Rose Project as a judge for the second year running. We're proud to continue celebrating our female co-founder's impact of shaping a globally renowned brand by supporting and empowering women from all corners of the globe."

For more information about the five winners of the Class of 2024 and their incredible stories, and for further details about The Rose Project visit https://iwd.haagen-dazs.global/ or head to Instagram via @haagendazs_roseproject.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

HÄAGEN-DAZS CELEBRATES FIVE TRAILBLAZING WOMEN AS THE WINNERS OF THE ROSE PROJECT ARE REVEALED

HÄAGEN-DAZS CELEBRATES FIVE TRAILBLAZING WOMEN AS THE WINNERS OF THE ROSE PROJECT ARE REVEALED

Latest RECMA Diagnostics Report Sees OM agency OMD Scoring Its 11th Consecutive #1 Ranking, with PHD, Initiative and UM All Earning Slots Among the Top Ten

NEW YORK, March 26, 2026 /PRNewswire/ -- In the latest edition of the Network Diagnostics report from RECMA (Research Company Evaluating the Media Agency Industry), Omnicom Media, an Omnicom (NYSE: OMC) connected capability, been named the best performing global media group, topping both the global ranking as well as the regional rankings across North America, EMEA, APAC and LATAM.

As RECMA notes in its report, Omnicom Media – officially created in December 2025 by the integration of Omnicom Media Group and IPG Mediabrands - is "emerging as the new industry powerhouse." The leader in Activity Volume/Billings with approximately 30% industry share, Omnicom Media also leads this Diagnostic Report globally with just under 35% of quali-share (approximately 50% higher than the #2 ranked group).

Concurrently, four of the top 10 best performing media agencies were Omnicom Media brands, including OMD (ranked #1 for the 11th consecutive report), PHD, Initiative and UM.

Widely considered the most comprehensive report for analyzing media agency performance, the bi-annual RECMA Diagnostics report is based on the evaluation of approximately 700 agencies in 45 markets. Utilizing 19 KPIs to evaluate vitality and structure, the report offers an assessment index that goes beyond typical quantitative metrics such as new business wins or billings volume alone to also consider criteria such as client portfolio and relationship stability; digital, data & content resources; and homogeneity across geographies. Participating agencies are ranked both numerically by "quali-points" and by the following profiles: Dominant, High Profile, Very Good Profile, Good Profile, and Average Profile.

The Dominant profile is awarded in a market where an agency significantly outperforms its competitors across multiple Diagnostic criteria. In the current report, Omnicom Media agency brands were dominant in 19 markets - more than any other media group – encompassing all four regions. 

"In creating Omnicom Media, the goal was never to simply be the biggest, but to use that scale intelligently to design the leading growth ecosystem for our clients. The comparison between our 30% volume share and almost 35% quali-share proves that scale can be multiplied when combined with industry leading capabilities and talent," says Omnicom Media CEO Florian Adamski. "The strength of that offer is reflected not only in Omnicom Media's #1 ranking globally and across every region - but also in the continued leadership of OMD and the strength of PHD, Initiative, and UM, speaks to the consistency, collaboration, and ambition of our teams worldwide.

RECMA Ranking Caps an Impressive First Hundred Days

The report lands as Omnicom Media recently marked its first 100 days, during which OM announced first-mover data partnerships with Amazon, Google, Meta, Roku, Pinterest, and Walmart; saw Omnicom's commerce capabilities receive the highest possible scores in the Forrester Commerce Services Wave evaluation; paved the way for more than 30 clients to participate in the launch of ChatGPT ads; and was awarded $5 billion in new business, wins, retentions, and expansions. In recent weeks, trade publications have reported Delta, Dyson, and streaming platform SkyShowtime entrusting their global media investment business to Omnicom Media.

Says Adamski, "As we move beyond our first 100 days, these milestones reinforce our belief that growth by design - powered by Omnicom Media's unique advantages in scale data, identity, commerce and talent - will enable us to deliver outsized growth for our clients and define the future of our industry."

OMD's Lock on #1 Holds for Historic 11th Cycle

Describing OMD's 11th top ranking as representing a "very comfortable" lead vs. the #2 ranked agency, RECMA reported that OMD also showed the greatest consistency of its performance across the 45 markets studied, ranking Dominant or High Profile in 62% of all markets. Looking at diversified services, OMD was ranked #1 in North America and EMEA for Digital, Data and Content experts.

In the July 2025 RECMA Overall Activity Volume (OAV) analysis that tracks billings volume for more than 800 agencies across 54 markets), OMD was once again ranked #1 by volume, with close to $USD 35.6 billion in total billings - outperforming its nearest competitor by $4.4 billion – and YoY growth of +9.5 %.

ABOUT OMNICOM MEDIA

Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability, is the world's largest global media management network. Powered by the Omni Intelligence Platform, Omnicom Media agencies leverage $73.5 billion in billings, 40,000+ specialists across 70+ markets, and the industry's most powerful portfolio of Identity (Acxiom RealID™), Commerce (Flywheel), and Intelligence (Q™) assets to design dynamic Growth Ecosystems that enable the world's most ambitious businesses to grow faster and smarter. The Omnicom Media portfolio includes leading global media agency brands OMD, Initiative, PHD, UM, Hearts & Science, and Mediahub; Data, Identity & Analytics powerhouses Acxiom and Annalect; and a broad spectrum of specialized services. For more information visit omnicommedia.com

CONTACT: Isabelle Gauvry, isabelle.gauvry@omc.com

 

 

 

 

Latest RECMA Diagnostics Report Sees OM agency OMD Scoring Its 11th Consecutive #1 Ranking, with PHD, Initiative and UM All Earning Slots Among the Top Ten

NEW YORK, March 26, 2026 /PRNewswire/ -- In the latest edition of the Network Diagnostics report from RECMA (Research Company Evaluating the Media Agency Industry), Omnicom Media, an Omnicom (NYSE: OMC) connected capability, been named the best performing global media group, topping both the global ranking as well as the regional rankings across North America, EMEA, APAC and LATAM.

As RECMA notes in its report, Omnicom Media – officially created in December 2025 by the integration of Omnicom Media Group and IPG Mediabrands - is "emerging as the new industry powerhouse." The leader in Activity Volume/Billings with approximately 30% industry share, Omnicom Media also leads this Diagnostic Report globally with just under 35% of quali-share (approximately 50% higher than the #2 ranked group).

Concurrently, four of the top 10 best performing media agencies were Omnicom Media brands, including OMD (ranked #1 for the 11th consecutive report), PHD, Initiative and UM.

Widely considered the most comprehensive report for analyzing media agency performance, the bi-annual RECMA Diagnostics report is based on the evaluation of approximately 700 agencies in 45 markets. Utilizing 19 KPIs to evaluate vitality and structure, the report offers an assessment index that goes beyond typical quantitative metrics such as new business wins or billings volume alone to also consider criteria such as client portfolio and relationship stability; digital, data & content resources; and homogeneity across geographies. Participating agencies are ranked both numerically by "quali-points" and by the following profiles: Dominant, High Profile, Very Good Profile, Good Profile, and Average Profile.

The Dominant profile is awarded in a market where an agency significantly outperforms its competitors across multiple Diagnostic criteria. In the current report, Omnicom Media agency brands were dominant in 19 markets - more than any other media group – encompassing all four regions. 

"In creating Omnicom Media, the goal was never to simply be the biggest, but to use that scale intelligently to design the leading growth ecosystem for our clients. The comparison between our 30% volume share and almost 35% quali-share proves that scale can be multiplied when combined with industry leading capabilities and talent," says Omnicom Media CEO Florian Adamski. "The strength of that offer is reflected not only in Omnicom Media's #1 ranking globally and across every region - but also in the continued leadership of OMD and the strength of PHD, Initiative, and UM, speaks to the consistency, collaboration, and ambition of our teams worldwide.

RECMA Ranking Caps an Impressive First Hundred Days

The report lands as Omnicom Media recently marked its first 100 days, during which OM announced first-mover data partnerships with Amazon, Google, Meta, Roku, Pinterest, and Walmart; saw Omnicom's commerce capabilities receive the highest possible scores in the Forrester Commerce Services Wave evaluation; paved the way for more than 30 clients to participate in the launch of ChatGPT ads; and was awarded $5 billion in new business, wins, retentions, and expansions. In recent weeks, trade publications have reported Delta, Dyson, and streaming platform SkyShowtime entrusting their global media investment business to Omnicom Media.

Says Adamski, "As we move beyond our first 100 days, these milestones reinforce our belief that growth by design - powered by Omnicom Media's unique advantages in scale data, identity, commerce and talent - will enable us to deliver outsized growth for our clients and define the future of our industry."

OMD's Lock on #1 Holds for Historic 11th Cycle

Describing OMD's 11th top ranking as representing a "very comfortable" lead vs. the #2 ranked agency, RECMA reported that OMD also showed the greatest consistency of its performance across the 45 markets studied, ranking Dominant or High Profile in 62% of all markets. Looking at diversified services, OMD was ranked #1 in North America and EMEA for Digital, Data and Content experts.

In the July 2025 RECMA Overall Activity Volume (OAV) analysis that tracks billings volume for more than 800 agencies across 54 markets), OMD was once again ranked #1 by volume, with close to $USD 35.6 billion in total billings - outperforming its nearest competitor by $4.4 billion – and YoY growth of +9.5 %.

ABOUT OMNICOM MEDIA

Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability, is the world's largest global media management network. Powered by the Omni Intelligence Platform, Omnicom Media agencies leverage $73.5 billion in billings, 40,000+ specialists across 70+ markets, and the industry's most powerful portfolio of Identity (Acxiom RealID™), Commerce (Flywheel), and Intelligence (Q™) assets to design dynamic Growth Ecosystems that enable the world's most ambitious businesses to grow faster and smarter. The Omnicom Media portfolio includes leading global media agency brands OMD, Initiative, PHD, UM, Hearts & Science, and Mediahub; Data, Identity & Analytics powerhouses Acxiom and Annalect; and a broad spectrum of specialized services. For more information visit omnicommedia.com

CONTACT: Isabelle Gauvry, isabelle.gauvry@omc.com

 

 

 

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

OMNICOM MEDIA NAMED BEST PERFORMING GLOBAL MEDIA GROUP, EARNS #1 RANKING ACROSS ALL FOUR REGIONS

OMNICOM MEDIA NAMED BEST PERFORMING GLOBAL MEDIA GROUP, EARNS #1 RANKING ACROSS ALL FOUR REGIONS

OMNICOM MEDIA NAMED BEST PERFORMING GLOBAL MEDIA GROUP, EARNS #1 RANKING ACROSS ALL FOUR REGIONS

OMNICOM MEDIA NAMED BEST PERFORMING GLOBAL MEDIA GROUP, EARNS #1 RANKING ACROSS ALL FOUR REGIONS

OMNICOM MEDIA NAMED BEST PERFORMING GLOBAL MEDIA GROUP, EARNS #1 RANKING ACROSS ALL FOUR REGIONS

OMNICOM MEDIA NAMED BEST PERFORMING GLOBAL MEDIA GROUP, EARNS #1 RANKING ACROSS ALL FOUR REGIONS

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